Public relations: strategies and tactics
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston
Pearson
[2015]
|
| Ausgabe: | Eleventh edition, global edition |
| Schlagworte: | |
| Beschreibung: | 624 Seiten Illustrationen |
| ISBN: | 9781292056586 1292056584 |
Internformat
MARC
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| 020 | |a 9781292056586 |9 978-1-292-05658-6 | ||
| 020 | |a 1292056584 |9 1-292-05658-4 | ||
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| 100 | 1 | |a Wilcox, Dennis L. |e Verfasser |0 (DE-588)170668738 |4 aut | |
| 245 | 1 | 0 | |a Public relations |b strategies and tactics |c Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber |
| 250 | |a Eleventh edition, global edition | ||
| 264 | 1 | |a Boston |b Pearson |c [2015] | |
| 264 | 4 | |c © 2015 | |
| 300 | |a 624 Seiten |b Illustrationen | ||
| 336 | |b txt |2 rdacontent | ||
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| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Strategie |0 (DE-588)4057952-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |2 gnd |9 rswk-swf |
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| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Cameron, Glen T. |e Verfasser |0 (DE-588)135573270 |4 aut | |
| 700 | 1 | |a Reber, Bryan H. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027143454 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804151971744055296 |
|---|---|
| any_adam_object | |
| author | Wilcox, Dennis L. Cameron, Glen T. Reber, Bryan H. |
| author_GND | (DE-588)170668738 (DE-588)135573270 |
| author_facet | Wilcox, Dennis L. Cameron, Glen T. Reber, Bryan H. |
| author_role | aut aut aut |
| author_sort | Wilcox, Dennis L. |
| author_variant | d l w dl dlw g t c gt gtc b h r bh bhr |
| building | Verbundindex |
| bvnumber | BV041703160 |
| classification_rvk | AP 17420 QP 637 |
| ctrlnum | (OCoLC)894307610 (DE-599)BVBBV041703160 |
| discipline | Allgemeines Wirtschaftswissenschaften |
| edition | Eleventh edition, global edition |
| format | Book |
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| id | DE-604.BV041703160 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:03:18Z |
| institution | BVB |
| isbn | 9781292056586 1292056584 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027143454 |
| oclc_num | 894307610 |
| open_access_boolean | |
| owner | DE-11 DE-739 DE-1049 DE-1102 |
| owner_facet | DE-11 DE-739 DE-1049 DE-1102 |
| physical | 624 Seiten Illustrationen |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Pearson |
| record_format | marc |
| spelling | Wilcox, Dennis L. Verfasser (DE-588)170668738 aut Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber Eleventh edition, global edition Boston Pearson [2015] © 2015 624 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Strategie (DE-588)4057952-9 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 s Strategie (DE-588)4057952-9 s 1\p DE-604 Cameron, Glen T. Verfasser (DE-588)135573270 aut Reber, Bryan H. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Wilcox, Dennis L. Cameron, Glen T. Reber, Bryan H. Public relations strategies and tactics Strategie (DE-588)4057952-9 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| subject_GND | (DE-588)4057952-9 (DE-588)4043188-5 |
| title | Public relations strategies and tactics |
| title_auth | Public relations strategies and tactics |
| title_exact_search | Public relations strategies and tactics |
| title_full | Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber |
| title_fullStr | Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber |
| title_full_unstemmed | Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber |
| title_short | Public relations |
| title_sort | public relations strategies and tactics |
| title_sub | strategies and tactics |
| topic | Strategie (DE-588)4057952-9 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| topic_facet | Strategie Öffentlichkeitsarbeit |
| work_keys_str_mv | AT wilcoxdennisl publicrelationsstrategiesandtactics AT cameronglent publicrelationsstrategiesandtactics AT reberbryanh publicrelationsstrategiesandtactics |