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Marketing: Grundlagen und Managementprozess

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Bibliographische Detailangaben
Hauptverfasser:	Hermanns, Arnold 1942- (VerfasserIn), Kiendl, Stephanie C. (VerfasserIn), Overloop, Pascal C. van (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	German
Veröffentlicht:	München Vahlen 2012
Schlagworte:	Marketing Marketing / Management Marketingmanagement Lehrbuch
Online-Zugang:	TUM01
Beschreibung:	Includes bibliographical references and index
Beschreibung:	1 Online-Ressource (xiv, 189 p.)
ISBN:	9783800633920 9783800643592

Internformat

MARC


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Datensatz im Suchindex

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dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
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dewey-search	658.8
dewey-sort	3658.8
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
format	Electronic eBook
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indexdate	2024-07-10T01:01:27Z
institution	BVB
isbn	9783800633920 9783800643592
language	German
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-027076966
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spelling	Hermanns, Arnold 1942- Verfasser (DE-588)115647341 aut Marketing Grundlagen und Managementprozess Arnold Hermanns ; Stephanie C. Kiendl ; Pascal C. van Overloop München Vahlen 2012 1 Online-Ressource (xiv, 189 p.) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Marketing Marketing / Management Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Marketingmanagement (DE-588)4168907-0 s 2\p DE-604 Marketing (DE-588)4037589-4 s 3\p DE-604 Kiendl, Stephanie C. Verfasser (DE-588)132878666 aut Overloop, Pascal C. van Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Hermanns, Arnold 1942- Kiendl, Stephanie C. Overloop, Pascal C. van Marketing Grundlagen und Managementprozess Marketing Marketing / Management Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4168907-0 (DE-588)4037589-4 (DE-588)4123623-3
title	Marketing Grundlagen und Managementprozess
title_auth	Marketing Grundlagen und Managementprozess
title_exact_search	Marketing Grundlagen und Managementprozess
title_full	Marketing Grundlagen und Managementprozess Arnold Hermanns ; Stephanie C. Kiendl ; Pascal C. van Overloop
title_fullStr	Marketing Grundlagen und Managementprozess Arnold Hermanns ; Stephanie C. Kiendl ; Pascal C. van Overloop
title_full_unstemmed	Marketing Grundlagen und Managementprozess Arnold Hermanns ; Stephanie C. Kiendl ; Pascal C. van Overloop
title_short	Marketing
title_sort	marketing grundlagen und managementprozess
title_sub	Grundlagen und Managementprozess
topic	Marketing Marketing / Management Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd
topic_facet	Marketing Marketing / Management Marketingmanagement Lehrbuch
work_keys_str_mv	AT hermannsarnold marketinggrundlagenundmanagementprozess AT kiendlstephaniec marketinggrundlagenundmanagementprozess AT overlooppascalcvan marketinggrundlagenundmanagementprozess

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