E-Marketing-Management: Grundlagen und Prozesse für Business-to-Consumer-Märkte
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | German |
| Veröffentlicht: |
München
Vahlen
2011
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource (xii, 180 p.) |
| ISBN: | 9783800634231 9783800639199 |
Internformat
MARC
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| 020 | |a 9783800639199 |c Online |9 978-3-8006-3919-9 | ||
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| 100 | 1 | |a Bagusat, Ariane |d 1972- |e Verfasser |0 (DE-588)13157163X |4 aut | |
| 245 | 1 | 0 | |a E-Marketing-Management |b Grundlagen und Prozesse für Business-to-Consumer-Märkte |c von Ariane Bagusat und Arnold Hermanns |
| 264 | 1 | |a München |b Vahlen |c 2011 | |
| 300 | |a 1 Online-Ressource (xii, 180 p.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Internet marketing | |
| 650 | 0 | 7 | |a Electronic Commerce |0 (DE-588)4592128-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kundenmanagement |0 (DE-588)4236865-0 |2 gnd |9 rswk-swf |
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| 689 | 0 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | 2 | |a Kundenmanagement |0 (DE-588)4236865-0 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Hermanns, Arnold |d 1942- |e Verfasser |0 (DE-588)115647341 |4 aut | |
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| 940 | 1 | |q UER_PDA_EBR_Kauf | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027076957 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
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| author | Bagusat, Ariane 1972- Hermanns, Arnold 1942- |
| author_GND | (DE-588)13157163X (DE-588)115647341 |
| author_facet | Bagusat, Ariane 1972- Hermanns, Arnold 1942- |
| author_role | aut aut |
| author_sort | Bagusat, Ariane 1972- |
| author_variant | a b ab a h ah |
| building | Verbundindex |
| bvnumber | BV041636079 |
| collection | ZDB-38-EBR |
| ctrlnum | (OCoLC)815476511 (DE-599)BVBBV041636079 |
| format | Electronic eBook |
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| id | DE-604.BV041636079 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T01:01:27Z |
| institution | BVB |
| isbn | 9783800634231 9783800639199 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027076957 |
| oclc_num | 815476511 |
| open_access_boolean | |
| owner | DE-29 |
| owner_facet | DE-29 |
| physical | 1 Online-Ressource (xii, 180 p.) |
| psigel | ZDB-38-EBR UER_PDA_EBR_Kauf |
| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | Vahlen |
| record_format | marc |
| spelling | Bagusat, Ariane 1972- Verfasser (DE-588)13157163X aut E-Marketing-Management Grundlagen und Prozesse für Business-to-Consumer-Märkte von Ariane Bagusat und Arnold Hermanns München Vahlen 2011 1 Online-Ressource (xii, 180 p.) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Internet marketing Electronic Commerce (DE-588)4592128-3 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Electronic Commerce (DE-588)4592128-3 s Marketing (DE-588)4037589-4 s Kundenmanagement (DE-588)4236865-0 s 1\p DE-604 Hermanns, Arnold 1942- Verfasser (DE-588)115647341 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Bagusat, Ariane 1972- Hermanns, Arnold 1942- E-Marketing-Management Grundlagen und Prozesse für Business-to-Consumer-Märkte Internet marketing Electronic Commerce (DE-588)4592128-3 gnd Marketing (DE-588)4037589-4 gnd Kundenmanagement (DE-588)4236865-0 gnd |
| subject_GND | (DE-588)4592128-3 (DE-588)4037589-4 (DE-588)4236865-0 |
| title | E-Marketing-Management Grundlagen und Prozesse für Business-to-Consumer-Märkte |
| title_auth | E-Marketing-Management Grundlagen und Prozesse für Business-to-Consumer-Märkte |
| title_exact_search | E-Marketing-Management Grundlagen und Prozesse für Business-to-Consumer-Märkte |
| title_full | E-Marketing-Management Grundlagen und Prozesse für Business-to-Consumer-Märkte von Ariane Bagusat und Arnold Hermanns |
| title_fullStr | E-Marketing-Management Grundlagen und Prozesse für Business-to-Consumer-Märkte von Ariane Bagusat und Arnold Hermanns |
| title_full_unstemmed | E-Marketing-Management Grundlagen und Prozesse für Business-to-Consumer-Märkte von Ariane Bagusat und Arnold Hermanns |
| title_short | E-Marketing-Management |
| title_sort | e marketing management grundlagen und prozesse fur business to consumer markte |
| title_sub | Grundlagen und Prozesse für Business-to-Consumer-Märkte |
| topic | Internet marketing Electronic Commerce (DE-588)4592128-3 gnd Marketing (DE-588)4037589-4 gnd Kundenmanagement (DE-588)4236865-0 gnd |
| topic_facet | Internet marketing Electronic Commerce Marketing Kundenmanagement |
| work_keys_str_mv | AT bagusatariane emarketingmanagementgrundlagenundprozessefurbusinesstoconsumermarkte AT hermannsarnold emarketingmanagementgrundlagenundprozessefurbusinesstoconsumermarkte |