Handbook on the economics of the media:
Gespeichert in:
Weitere Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Cheltenham, UK [u.a.]
Elgar
2015
|
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | XV, 399 S. Ill., graph. Darst. |
ISBN: | 9780857938886 |
Internformat
MARC
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245 | 1 | 0 | |a Handbook on the economics of the media |c ed. by Robert G. Picard ... |
264 | 1 | |a Cheltenham, UK [u.a.] |b Elgar |c 2015 | |
300 | |a XV, 399 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 4 | |a Massenmedien | |
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Datensatz im Suchindex
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---|---|
adam_text | HANDBOOKONTHEECONOMICS
OFTHEMEDIA
EDITED BY
ROBERTG.PICARD
REUTERS
INSTITUTE,
UNIVERSITY
OF
OXFORD,
UK
STEVENS.WILDMAN
MICHIGAN
STATE
UNIVERSITY,
USA
IEEI
PUBLISHING
ELGAR
CHELTENHAM,
UK
*NORTHAMPTON,
MA,
USA
CONTENTS
LISTOFCONTRIBUTORS
INTRODUCTION
ROBERTG.PICARDANDSTEVENS.WILDMAN
VII
XIV
PARTI
INFLUENTIAL
FACTORSANDPRACTICES
MEDIAASMULTI-SIDEDPLATFORMS
3
JEAN
J.GABSZEWICZ,
JOANA
RESENDE
ANDNATHALIE
SONNAC
2
VERTICALOWNERSHIP,TECHNOLOGYANDPROGRAMMING
CONTENT
36
SUNG
WOOKJIANDDAVID
WATERMAN
3
ECONOMICSOFTRADEINMEDIAPRODUCTS
53
STEVEN
S.
WILDMAN
ANDSANG
YUPLEE
4
MEDIACLUSTERSANDMETROPOLITAN
KNOWLEDGEECONOMY
80
CHARLIE
KARLSSON
ANDPHILIPPE
ROUCHY
5
ECONOMICSOFADVERTISING:THEROLEOFCOMMERCIAL
MEDIA
107
ANTHONY
DUKES
6
THEPRICINGOFADVERTISING
123
AGOSTINO
MANDUCHI
PARTII
PLATFORMAPPLICATIONS
7
ECONOMICSOFPRINTMEDIA
151
ROBERT
G.PICARD
8
THEECONOMICSOFTELEVISION:EXCLUDABILITY,RIVALRY,ANDIMPERFECT
COMPETITION
165
PATRICK
BARWISE
ANDROBERT
G.PICARD
9
THEECONOMICSOFBROADBAND
188
BENJAMIN
J.BATES,
NICK
GEIDNER
ANDVI-XIZHU
10
ECONOMICSOFPEER-TO-PEER
FILEEXCHANGE
218
NODIR
ADILOV,
PETERJ.ALEXANDER
ANDBRENDAN
CUNNINGHAM
II
VIDEOGAMES,VIRTUALWORLDSANDECONOMICS
237
ISAAC
KNOWLES,
EDWARD
CASTRONOVA
ANDTRAVIS
ROSS
12
DIGITALTECHNOLOGY,DISRUPTIONANDTHEMARKETFORNEWS
259
LISA
GEORGE
V
VI
HANDBOOK ON THE
ECONOMICS
OF
THE
MEDIA
PARTIII
ECONOMICS
ANDPOLICY
13
ECONOMICANALYSISINMEDIAPOLICYMAKING
JONATHAN
D.
LEVY
14
MEDIAECONOMICSINCOMPETITION
LAW
TOMBJIJRKROTH
ANDMIKKO
GRIJNLUND
15
ECONOMICSANDECONOMICIMPACTOFCOPYRIGHT
RUTH
TOWSE
16
EFFECTSOFTAXESANDSUBSIDIESONMEDIASERVICES
HANS
JARLE
KIND
ANDJARLE
MT/JEN
277
302
328
350
INDEX
383
|
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format | Book |
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isbn | 9780857938886 |
language | English |
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physical | XV, 399 S. Ill., graph. Darst. |
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publisher | Elgar |
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spelling | Handbook on the economics of the media ed. by Robert G. Picard ... Cheltenham, UK [u.a.] Elgar 2015 XV, 399 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Massenmedien Mass media Economic aspects Medienwirtschaft (DE-588)4129410-5 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Medienwirtschaft (DE-588)4129410-5 s DE-604 Picard, Robert G. 1951- (DE-588)128810238 edt Erscheint auch als Online-Ausgabe 978-0-85793-889-3 SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027068493&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Handbook on the economics of the media Massenmedien Mass media Economic aspects Medienwirtschaft (DE-588)4129410-5 gnd |
subject_GND | (DE-588)4129410-5 (DE-588)4143413-4 |
title | Handbook on the economics of the media |
title_auth | Handbook on the economics of the media |
title_exact_search | Handbook on the economics of the media |
title_full | Handbook on the economics of the media ed. by Robert G. Picard ... |
title_fullStr | Handbook on the economics of the media ed. by Robert G. Picard ... |
title_full_unstemmed | Handbook on the economics of the media ed. by Robert G. Picard ... |
title_short | Handbook on the economics of the media |
title_sort | handbook on the economics of the media |
topic | Massenmedien Mass media Economic aspects Medienwirtschaft (DE-588)4129410-5 gnd |
topic_facet | Massenmedien Mass media Economic aspects Medienwirtschaft Aufsatzsammlung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027068493&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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