Konsumentenbezogenes Marktmanagement:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | German |
| Veröffentlicht: |
Wiesbaden
Deutscher Universitätsverlag
1990
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | 1 Online-Ressource (253S.) |
| ISBN: | 9783322858146 9783824400584 |
| DOI: | 10.1007/978-3-322-85814-6 |
Internformat
MARC
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| 245 | 1 | 0 | |a Konsumentenbezogenes Marktmanagement |c von Andrea Rumler |
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Datensatz im Suchindex
| _version_ | 1804151804742598656 |
|---|---|
| any_adam_object | |
| author | Rumler, Andrea ca. 20. Jh |
| author_GND | (DE-588)170981088 |
| author_facet | Rumler, Andrea ca. 20. Jh |
| author_role | aut |
| author_sort | Rumler, Andrea ca. 20. Jh |
| author_variant | a r ar |
| building | Verbundindex |
| bvnumber | BV041607222 |
| classification_tum | WIR 000 |
| collection | ZDB-2-SWI ZDB-2-BAD |
| ctrlnum | (OCoLC)863904364 (DE-599)BVBBV041607222 |
| dewey-full | 330 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 330 - Economics |
| dewey-raw | 330 |
| dewey-search | 330 |
| dewey-sort | 3330 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-322-85814-6 |
| format | Electronic eBook |
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| genre_facet | Hochschulschrift |
| id | DE-604.BV041607222 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T01:00:39Z |
| institution | BVB |
| isbn | 9783322858146 9783824400584 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027048356 |
| oclc_num | 863904364 |
| open_access_boolean | |
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| owner_facet | DE-634 DE-91 DE-BY-TUM DE-573 DE-860 DE-706 DE-92 DE-824 DE-739 |
| physical | 1 Online-Ressource (253S.) |
| psigel | ZDB-2-SWI ZDB-2-BAD ZDB-2-SWI_Archive ZDB-2-SWI_1990/1999 |
| publishDate | 1990 |
| publishDateSearch | 1990 |
| publishDateSort | 1990 |
| publisher | Deutscher Universitätsverlag |
| record_format | marc |
| spelling | Rumler, Andrea ca. 20. Jh. Verfasser (DE-588)170981088 aut Konsumentenbezogenes Marktmanagement von Andrea Rumler Wiesbaden Deutscher Universitätsverlag 1990 1 Online-Ressource (253S.) txt rdacontent c rdamedia cr rdacarrier Economics Economics/Management Science Economics/Management Science, general Management Wirtschaft Verbraucher (DE-588)4062632-5 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Organisation (DE-588)4043774-7 gnd rswk-swf Zielgruppe (DE-588)4117714-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4113937-9 Hochschulschrift gnd-content Zielgruppe (DE-588)4117714-9 s Verbraucher (DE-588)4062632-5 s Marketing (DE-588)4037589-4 s Organisation (DE-588)4043774-7 s 2\p DE-604 Marketingmanagement (DE-588)4168907-0 s 3\p DE-604 https://doi.org/10.1007/978-3-322-85814-6 Verlag Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Rumler, Andrea ca. 20. Jh Konsumentenbezogenes Marktmanagement Economics Economics/Management Science Economics/Management Science, general Management Wirtschaft Verbraucher (DE-588)4062632-5 gnd Marketingmanagement (DE-588)4168907-0 gnd Organisation (DE-588)4043774-7 gnd Zielgruppe (DE-588)4117714-9 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4062632-5 (DE-588)4168907-0 (DE-588)4043774-7 (DE-588)4117714-9 (DE-588)4037589-4 (DE-588)4113937-9 |
| title | Konsumentenbezogenes Marktmanagement |
| title_auth | Konsumentenbezogenes Marktmanagement |
| title_exact_search | Konsumentenbezogenes Marktmanagement |
| title_full | Konsumentenbezogenes Marktmanagement von Andrea Rumler |
| title_fullStr | Konsumentenbezogenes Marktmanagement von Andrea Rumler |
| title_full_unstemmed | Konsumentenbezogenes Marktmanagement von Andrea Rumler |
| title_short | Konsumentenbezogenes Marktmanagement |
| title_sort | konsumentenbezogenes marktmanagement |
| topic | Economics Economics/Management Science Economics/Management Science, general Management Wirtschaft Verbraucher (DE-588)4062632-5 gnd Marketingmanagement (DE-588)4168907-0 gnd Organisation (DE-588)4043774-7 gnd Zielgruppe (DE-588)4117714-9 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Economics Economics/Management Science Economics/Management Science, general Management Wirtschaft Verbraucher Marketingmanagement Organisation Zielgruppe Marketing Hochschulschrift |
| url | https://doi.org/10.1007/978-3-322-85814-6 |
| work_keys_str_mv | AT rumlerandrea konsumentenbezogenesmarktmanagement |