Experimentelle Analyse zur Erfolgskontrolle von Markentransfers:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Abschlussarbeit Buch |
| Sprache: | German |
| Veröffentlicht: |
Hamburg
Kovač
2013
|
| Schriftenreihe: | Schriftenreihe Merkur
81 |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Ausführliche Beschreibung |
| Beschreibung: | Literaturverz. S. 257 - 279 |
| Beschreibung: | XVII, 279 S. Ill., graph. Darst. 21 cm, 373 g |
| ISBN: | 9783830073550 3830073550 |
Internformat
MARC
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| 100 | 1 | |a Wormland-Rennert, Stefanie |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Experimentelle Analyse zur Erfolgskontrolle von Markentransfers |c Stefanie Wormland-Rennert |
| 264 | 1 | |a Hamburg |b Kovač |c 2013 | |
| 300 | |a XVII, 279 S. |b Ill., graph. Darst. |c 21 cm, 373 g | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Schriftenreihe Merkur |v 81 | |
| 500 | |a Literaturverz. S. 257 - 279 | ||
| 502 | |a Zugl.: Trier, Univ., Diss., 2013 | ||
| 650 | 0 | 7 | |a Markentransfer |0 (DE-588)4214870-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Erfolgsfaktor |0 (DE-588)4197034-2 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4113937-9 |a Hochschulschrift |2 gnd-content | |
| 689 | 0 | 0 | |a Markentransfer |0 (DE-588)4214870-4 |D s |
| 689 | 0 | 1 | |a Erfolgsfaktor |0 (DE-588)4197034-2 |D s |
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Datensatz im Suchindex
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| any_adam_object | |
| author | Wormland-Rennert, Stefanie |
| author_facet | Wormland-Rennert, Stefanie |
| author_role | aut |
| author_sort | Wormland-Rennert, Stefanie |
| author_variant | s w r swr |
| building | Verbundindex |
| bvnumber | BV041416239 |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)859020737 (DE-599)DNB1037841115 |
| dewey-full | 658.827 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.827 |
| dewey-search | 658.827 |
| dewey-sort | 3658.827 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Thesis Book |
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| id | DE-604.BV041416239 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T00:56:17Z |
| institution | BVB |
| isbn | 9783830073550 3830073550 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-026863426 |
| oclc_num | 859020737 |
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| owner_facet | DE-188 DE-355 DE-BY-UBR DE-12 DE-11 |
| physical | XVII, 279 S. Ill., graph. Darst. 21 cm, 373 g |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Kovač |
| record_format | marc |
| series | Schriftenreihe Merkur |
| series2 | Schriftenreihe Merkur |
| spelling | Wormland-Rennert, Stefanie Verfasser aut Experimentelle Analyse zur Erfolgskontrolle von Markentransfers Stefanie Wormland-Rennert Hamburg Kovač 2013 XVII, 279 S. Ill., graph. Darst. 21 cm, 373 g txt rdacontent n rdamedia nc rdacarrier Schriftenreihe Merkur 81 Literaturverz. S. 257 - 279 Zugl.: Trier, Univ., Diss., 2013 Markentransfer (DE-588)4214870-4 gnd rswk-swf Erfolgsfaktor (DE-588)4197034-2 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Markentransfer (DE-588)4214870-4 s Erfolgsfaktor (DE-588)4197034-2 s DE-604 Schriftenreihe Merkur 81 (DE-604)BV013031929 81 B:DE-101 application/pdf http://d-nb.info/1037841115/04 Inhaltsverzeichnis X:MVB text/html http://www.verlagdrkovac.de/978-3-8300-7355-0.htm Ausführliche Beschreibung |
| spellingShingle | Wormland-Rennert, Stefanie Experimentelle Analyse zur Erfolgskontrolle von Markentransfers Schriftenreihe Merkur Markentransfer (DE-588)4214870-4 gnd Erfolgsfaktor (DE-588)4197034-2 gnd |
| subject_GND | (DE-588)4214870-4 (DE-588)4197034-2 (DE-588)4113937-9 |
| title | Experimentelle Analyse zur Erfolgskontrolle von Markentransfers |
| title_auth | Experimentelle Analyse zur Erfolgskontrolle von Markentransfers |
| title_exact_search | Experimentelle Analyse zur Erfolgskontrolle von Markentransfers |
| title_full | Experimentelle Analyse zur Erfolgskontrolle von Markentransfers Stefanie Wormland-Rennert |
| title_fullStr | Experimentelle Analyse zur Erfolgskontrolle von Markentransfers Stefanie Wormland-Rennert |
| title_full_unstemmed | Experimentelle Analyse zur Erfolgskontrolle von Markentransfers Stefanie Wormland-Rennert |
| title_short | Experimentelle Analyse zur Erfolgskontrolle von Markentransfers |
| title_sort | experimentelle analyse zur erfolgskontrolle von markentransfers |
| topic | Markentransfer (DE-588)4214870-4 gnd Erfolgsfaktor (DE-588)4197034-2 gnd |
| topic_facet | Markentransfer Erfolgsfaktor Hochschulschrift |
| url | http://d-nb.info/1037841115/04 http://www.verlagdrkovac.de/978-3-8300-7355-0.htm |
| volume_link | (DE-604)BV013031929 |
| work_keys_str_mv | AT wormlandrennertstefanie experimentelleanalysezurerfolgskontrollevonmarkentransfers |