Quantitative marketing and marketing management: marketing models and methods in theory and practice ; dedicated to ... Udo Wagner
Gespeichert in:
| Weitere Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Wiesbaden
Springer Gabler
2012
|
| Schlagworte: | |
| Online-Zugang: | DE-634 DE-1043 DE-Aug4 DE-M347 DE-92 DE-898 DE-859 DE-1049 DE-863 DE-862 DE-2070s DE-473 DE-19 DE-355 DE-703 DE-20 DE-706 DE-29 DE-739 Volltext |
| Beschreibung: | 1 Online-Ressource (630 S.) Ill., graph. Darst. |
| ISBN: | 3834930601 9783834930606 9783834937223 |
| DOI: | 10.1007/978-3-8349-3722-3 |
Internformat
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| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-8349-3722-3 |
| format | Electronic eBook |
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| id | DE-604.BV041385921 |
| illustrated | Illustrated |
| indexdate | 2024-09-24T04:01:55Z |
| institution | BVB |
| isbn | 3834930601 9783834930606 9783834937223 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-026833819 |
| oclc_num | 815895581 |
| open_access_boolean | |
| owner | DE-473 DE-BY-UBG DE-739 DE-92 DE-898 DE-BY-UBR DE-2070s DE-M347 DE-703 DE-1049 DE-634 DE-Aug4 DE-19 DE-BY-UBM DE-20 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-29 DE-355 DE-BY-UBR DE-1043 DE-859 DE-706 |
| owner_facet | DE-473 DE-BY-UBG DE-739 DE-92 DE-898 DE-BY-UBR DE-2070s DE-M347 DE-703 DE-1049 DE-634 DE-Aug4 DE-19 DE-BY-UBM DE-20 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-29 DE-355 DE-BY-UBR DE-1043 DE-859 DE-706 |
| physical | 1 Online-Ressource (630 S.) Ill., graph. Darst. |
| psigel | ZDB-2-SBE |
| publishDate | 2012 |
| publishDateSearch | 2012 |
| publishDateSort | 2012 |
| publisher | Springer Gabler |
| record_format | marc |
| spellingShingle | Quantitative marketing and marketing management marketing models and methods in theory and practice ; dedicated to ... Udo Wagner Wagner, Udo 1952- (DE-588)129327352 gnd Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketingforschung (DE-588)4200055-5 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)129327352 (DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4200055-5 (DE-588)4062644-1 (DE-588)4143413-4 (DE-588)4006432-3 (DE-588)4016928-5 |
| title | Quantitative marketing and marketing management marketing models and methods in theory and practice ; dedicated to ... Udo Wagner |
| title_auth | Quantitative marketing and marketing management marketing models and methods in theory and practice ; dedicated to ... Udo Wagner |
| title_exact_search | Quantitative marketing and marketing management marketing models and methods in theory and practice ; dedicated to ... Udo Wagner |
| title_full | Quantitative marketing and marketing management marketing models and methods in theory and practice ; dedicated to ... Udo Wagner with contributions by András Bauer ... Adamantios Diamantopoulos ... (eds.) |
| title_fullStr | Quantitative marketing and marketing management marketing models and methods in theory and practice ; dedicated to ... Udo Wagner with contributions by András Bauer ... Adamantios Diamantopoulos ... (eds.) |
| title_full_unstemmed | Quantitative marketing and marketing management marketing models and methods in theory and practice ; dedicated to ... Udo Wagner with contributions by András Bauer ... Adamantios Diamantopoulos ... (eds.) |
| title_short | Quantitative marketing and marketing management |
| title_sort | quantitative marketing and marketing management marketing models and methods in theory and practice dedicated to udo wagner |
| title_sub | marketing models and methods in theory and practice ; dedicated to ... Udo Wagner |
| topic | Wagner, Udo 1952- (DE-588)129327352 gnd Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd Marketingforschung (DE-588)4200055-5 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Wagner, Udo 1952- Marketing Marketingmanagement Marketingforschung Verbraucherverhalten Aufsatzsammlung Bibliografie Festschrift |
| url | https://doi.org/10.1007/978-3-8349-3722-3 |
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