Business-to-business marketing management: strategies, cases and solutions
Gespeichert in:
Format: | Elektronisch E-Book |
---|---|
Sprache: | English |
Veröffentlicht: |
Bingley [u.a.]
Emerald
2012
|
Ausgabe: | 1. ed. |
Schriftenreihe: | Advances in business marketing and purchasing
18 |
Schlagworte: | |
Online-Zugang: | Volltext |
Beschreibung: | 1 Online-Ressource |
ISBN: | 9781780525778 |
Internformat
MARC
LEADER | 00000nmm a2200000 cb4500 | ||
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Datensatz im Suchindex
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any_adam_object | |
author_GND | (DE-588)138648743 |
building | Verbundindex |
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discipline | Wirtschaftswissenschaften |
edition | 1. ed. |
format | Electronic eBook |
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illustrated | Not Illustrated |
indexdate | 2024-07-10T00:54:49Z |
institution | BVB |
isbn | 9781780525778 |
language | English |
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publishDate | 2012 |
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publisher | Emerald |
record_format | marc |
series | Advances in business marketing and purchasing |
series2 | Advances in business marketing and purchasing |
spelling | Business-to-business marketing management strategies, cases and solutions ed. by Mark S. Glynn ... 1. ed. Bingley [u.a.] Emerald 2012 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Advances in business marketing and purchasing 18 Management (DE-588)4037278-9 gnd rswk-swf Business-to-Business-Marketing (DE-588)4631075-7 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Business-to-Business-Marketing (DE-588)4631075-7 s Management (DE-588)4037278-9 s DE-604 Glynn, Mark S. Sonstige (DE-588)138648743 oth Erscheint auch als Druckausgabe 978-1-78052-576-1 Advances in business marketing and purchasing 18 (DE-604)BV006155142 18 http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=450152 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Business-to-business marketing management strategies, cases and solutions Advances in business marketing and purchasing Management (DE-588)4037278-9 gnd Business-to-Business-Marketing (DE-588)4631075-7 gnd |
subject_GND | (DE-588)4037278-9 (DE-588)4631075-7 (DE-588)4143413-4 |
title | Business-to-business marketing management strategies, cases and solutions |
title_auth | Business-to-business marketing management strategies, cases and solutions |
title_exact_search | Business-to-business marketing management strategies, cases and solutions |
title_full | Business-to-business marketing management strategies, cases and solutions ed. by Mark S. Glynn ... |
title_fullStr | Business-to-business marketing management strategies, cases and solutions ed. by Mark S. Glynn ... |
title_full_unstemmed | Business-to-business marketing management strategies, cases and solutions ed. by Mark S. Glynn ... |
title_short | Business-to-business marketing management |
title_sort | business to business marketing management strategies cases and solutions |
title_sub | strategies, cases and solutions |
topic | Management (DE-588)4037278-9 gnd Business-to-Business-Marketing (DE-588)4631075-7 gnd |
topic_facet | Management Business-to-Business-Marketing Aufsatzsammlung |
url | http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=450152 |
volume_link | (DE-604)BV006155142 |
work_keys_str_mv | AT glynnmarks businesstobusinessmarketingmanagementstrategiescasesandsolutions |