Entrepreneurship:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, NJ
Wiley
[2014]
|
| Ausgabe: | Third edition |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Hier auch später erschienene, unveränderte Nachdrucke |
| Beschreibung: | xii, 593 Seiten Illustrationen |
| ISBN: | 9781118582893 |
Internformat
MARC
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| 245 | 1 | 0 | |a Entrepreneurship |c William Bygrave ; Andrew Zacharakis |
| 250 | |a Third edition | ||
| 264 | 1 | |a Hoboken, NJ |b Wiley |c [2014] | |
| 300 | |a xii, 593 Seiten |b Illustrationen | ||
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| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Hier auch später erschienene, unveränderte Nachdrucke | ||
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| 650 | 4 | |a Entrepreneurship | |
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Datensatz im Suchindex
| _version_ | 1804151369340289024 |
|---|---|
| adam_text | CONTENTS
Preface vii
Entrepreneurship
and Small Business in the
United States
2
Entrepreneurial Revolution
4
Web: Three Revolutions Converge
8
Entrepreneurship
Revolution Strikes Gold
9
Creative Destruction
11
Causes of the Entrepreneurial Revolution
12
Changes in the Entrepreneurial Framework
Conditions
14
Churning and Economic Growth
17
Global
Entrepreneurship
Monitor
19
Principal Findings from GEM
19
Activity
20
Necessity- and Opportunity-Driven Entrepreneurs
20
Age Distribution
23
Gender Differences
23
Growth Expectations and Job Creation
24
21st-century
Economies: Anglo-Saxon or Social
Models?
26
■
Conclusion
28
И
Your Opportunity Journal
29
■ Web Exercise
29
■ Notes
29
a Case: Alison Barnard
35
Process
47
Critical Factors for Starting a New Enterprise
48
Personal Attributes
50
Environmental Factors
50
Other Sociological Factors
52
Evaluating Opportunities for New Businesses
54
The Opportunity
55
The Customer
56
The Timing
56
The Entrepreneur and the Management Team
58
Resources
58
Determining Resource Needs and Acquiring Resources
59
Startup Capital
61
Profit Potential
63
Ingredients for a Successful New Business
65
■
Conclusion
67
■ Your Opportunity Journal
67
■ Notes
67
a Case:
Vera
Bradley
69
3
Opportunity Recognition, Shaping, and
Reshaping
79
From Glimmer to Action: How Do I Come Up with a
Good Idea?
80
Finding Your Passion
80
Idea Multiplication
82
Is Your Idea an Opportunity?
86
The Customer
86
The Competition
97
Suppliers and Vendors
100
The Government
101
The Global Environment
101
The Opportunity Checklist
101
I Don t Have an Opportunity
101
■ Conclusion
103
■ Your Opportunity Journal
104
■ Web Exercise
104
■ Notes
104
a Case: Jim Poss
107
4
Understanding Your Business
Modei
and
Developing Your Strategy
121
The Business Model
121
The Revenue Model
122
The Cost Model
125
The First-Mover Myth
127
Formulating a Winning Strategy
129
The People Are What Matters
130
Entry Strategy
132
Growth Strategy
135
■ Conclusion
143
■ Your Opportunity Journal
143
■ Web Exercise
143
■ Notes
144
•v: Case:
Zumba
Fitness
146
5
Entrepreneurial Marketing
157
Why Marketing Is Critical for Entrepreneurs
158
Entrepreneurs Face Unique Marketing Challenges
158
Acquiring Market Information
159
Marketing Strategy for Entrepreneurs
161
Segmentation, Targeting, and Positioning
161
The Marketing Mix
162
Guerrilla Marketing
175
Marketing Skills for Managing Growth
176
Understanding and Listening to the Customer
176
Building the Brand
177
■ Conclusion
178
iv Contents
H
Your Opportunity
Journal 178
И
Web Exercise
179
Appendix: Customer Interview
179
General Outline: It Needs to Be Tailored to Meet Your
Research Needs
179
■ Notes
180
з
Case:
Eu Yan
Sang International, Ltd.
182
Power of the Team
198
Where Do You Fit?
199
How to Build a Powerful Team
203
Bootstrapping: Building the Team Based on
Stage-of-Venture Life
205
Compensation
206
Equity
206
Salary
211
Other Compensation Considerations
211
External Team Members
212
Outside Investors
212
Lawyers
212
Accountants
213
Board of Advisors
214
Board of Directors
214
Keeping the Team Together
215
Burnout
216
Family Pressure
217
Interpersonal Conflicts
217
H
Conclusion
217
И
Your Opportunity Journal
218
■ Web Exercise
218
■ Notes
218
Я
CASE: ZEO, INC.
221
7
The Business Planning Process
235
The Planning Process
237
The Story Model
239
The Business Plan
240
The Cover
240
Executive Summary
241
Table of Contents
241
Industry, Customer, and Competitor Analysis
242
Company and Product Description
246
Marketing Plan
247
Operations Plan
251
Development Plan
252
Team
253
Critical Risks
255
Offering
257
Financial Plan
257
Appendices
257
Types of Plans
257
Style Pointers for the Written Plan and Oral
Presentation
258
■
Conclusion
259
■
Your Opportunity Journal
260
■
Web Exercise
260
■ Notes
260
Э
CASE: P KOUNO
261
Common Mistakes
306
Financial Statement Overview
307
Building Your
Pro-Forma
Financial Statements
308
Build-Up Method
308
Revenue Projections
309
Cost of Goods Sold
311
Operating Expenses
312
Preliminary Income Statement
314
Comparable Method
315
Building Integrated Financial Statements
317
Income Statement
318
Balance Sheet
320
Cash-Flow Statement
321
Putting It All Together
321
■
Conclusion
323
■
Your Opportunity Journal
323
■ Web Exercise
324
■ Notes
324
Я
CASE: P KOUNO FlNANCIALS
325
9
Financing Entrepreneurial Ventures Worldwide
·
338
341
Entrepreneurial Financing for the World s Poorest
Microfinancing
338
Microcredit for the Poorest of the Poor
339
Entrepreneurs and Informal Investors
339
Amount of Capital Needed to Start a Business
Characteristics of Informal Investors
344
Financial Returns on Informal Investment
344
Supply and Demand for Startup Financing
345
Venture Capital
346
Classic Venture Capital
347
Importance of Venture Capital in the U.S. Economy
Mechanism of Venture Capital Investing
351
Financial Returns on Venture Capital
353
Venture Capital in Europe
355
Factors Affecting Availability of Financing
356
Total Entrepreneurial Activity and Informal
Investing
356
Factors Affecting Informal Investing
356
Factors Affecting Classic Venture Capital
356
■
Conclusion
357
■ Your Opportunity Journal
357
H
Web Exercise
358
■ Notes
358
3
CASE: DAYONE
360
349
Jim Poss, BigBelly Solar
379
Bootstrapping New Ventures
380
Valuation
381
Earnings Capitalization Valuation
381
Present Value of Future Cash Flows
382
Contents
Market-Comparable Valuation (Multiple of
Earnings)
382
Asset-Based Valuation
383
Example of Market-Comparable Valuation
383
Asset-Based Valuation Example
385
Financing a New Venture
386
Informal Investors
387
Business Angels
389
Searching for Business Angels
391
Types of Business Angels
391
Putting Together a Round of Angel Investment
392
Venture Capital
394
Candidates for Venture Capital
394
Ideal Candidates for Venture Capital
395
Actual Venture-Capital-Backed Companies
395
Dealing with Venture Capitalists
397
Negotiating the Deal
398
Follow-On Rounds of Venture Capital
399
Harvesting Investments
400
Initial Public Offering
400
Pros and Cons of an IPO
401
The Process of Going Public
403
BFWS Goes Public
405
Selling the Company
405
A Strategic Acquisition: LowerMyBills.com
405
Why Be Acquired?
407
■
Conclusion
408
■
Your Opportunity Journal
409
1
Web Exercise
409
■ Notes
410
a Case: Metacarta: Growing a Company, do We Take
the vc Money?
413
Getting Access to Funds—Start with Internal Sources
423
Start with Credit Cards and Home Equity
Lines
424
Cash Conversion Cycle
425
Working Capital: Getting Cash from Receivables and
Inventories
426
Using Accounts Receivable as Working Capital
427
The Sales Pattern
428
Cash versus Credit Sales
428
Credit Policies
428
Setting Credit Terms
429
Collection Policies
430
Setting Credit Limits for Individual Accounts
431
Inventory
432
Sources of Short-Term Cash: More
Payables,
Less
Receivables
433
Cash from Short-Term Bank Loans
433
Cash from Trade Credit
434
Cash Obtained by Negotiating with Suppliers
434
Cash Available Because of Seasonal Business Credit
Terms
434
Advantages of Trade Credit
435
Cash Obtained by Tightening Up Accounts Receivable
Collections
435
Obtaining Bank Loans Through Accounts Receivable
Financing
436
Pledging
436
Pledging with Notification
436
Factoring
436
Recourse
437
Obtaining Loans against Inventory
437
Obtaining Financing from Customer Prepayments
438
Choosing the Right Mix of Short-Term Financing
438
Traditional Bank Lending: Short-Term Bank Loans
438
Maturity of Loans
439
Interest Rates
439
Collateral
440
Applying for a Bank Loan
441
Restrictive Covenants
441
General Provisions
442
Routine Provisions
442
Specific Provisions
443
Equipment Financing
443
Obtaining Early Financing from External Sources
443
SBA-Guaranteed Loans
444
Applying for an SBA Loan
444
Planning Cash Flow and Planning Profits
445
■
Conclusion
446
И
Your Opportunity Journal
447
■
Web Exercise
447
■ Notes
447
a Case: Feed resource recovery
449
Why, When, and How to Choose an Attorney
463
Leaving Your Present Position
464
Corporate Opportunity
464
Recruitment of Fellow Employees
464
Noncompetition
465
Intellectual Property
466
The Basics: What Is Protectable and How Should It Be
Protected?
467
Patents
467
Trade Secrets
472
Trademarks
474
Copyright
476
International Protection for Intellectual Property
477
Choice of Legal Form
479
Control
480
Personal Liability
481
Taxation
482
Initial Investment of the Founders
483
Administrative Obligations
484
Choosing a Name
484
Stockholders and Operating Agreements
Negotiating Employment Terms
485
Disposition of Equity Interests
485
Legal and Tax Issues in Hiring Employees
Employees as Agents of the Company
Employment Discrimination
489
Employment Aqreements
489
485
vi j
Contents
Raising Money
489
И
Conclusion
491
■
Your Opportunity Journal
491
И
Web Exercise
492
■ Notes
492
-a Case: Tessera
493
Coordinating the Driving Forces
522
Leading People; Developing Entrepreneurs
522
■
Conclusion
523
И
Your Opportunity Journal
524
■ Web Exercise
524
■ Notes
525
a Case: lazybones
526
Making the Transition from Startup to Growth
502
Looking Forward: The Choice to Grow, or Not,,..or
Sell
502
A Model of Driving Forces of Growth
504
The Growth Process
505
Execution
505
Instituting Controls
507
Tracking Performance
508
Managing the Cash Cycle
510
Leveraging the Value Chain
512
Maintaining the Entrepreneurial Organization
513
Opportunity Domain
513
Organizational Resources and Capabilities
516
Obtaining Financial Resources for the Growing
Company
517
Intangible Resources and Capabilities
517
Leadership
519
Starting the Delegation Process
519
First-Level Management
520
From Delegation to Decentralization
521
Professional Management and Boards
521
Introduction
. 535
The Rise in Social
Entrepreneurship
536
Social
Entrepreneurship
Defined
538
A Social
Entrepreneurship
Typology
538
1.
Traditional Venture
540
2.
Social Consequence
540
3.
Social Purpose Venture
540
4.
Enterprising Nonprofit
541
Hybrid Ventures
542
Choosing Your Venture Type
545
Measuring Impact
547
■
Conclusion
548
■
Your Opportunity Journal
549
■
Web Exercise
549
■ Notes
550
a Case: Year Up: Workforce Training for Urban
Youth
552
Glossary
569
Index
579
|
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| isbn | 9781118582893 |
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| spelling | Bygrave, William D. 1937- Verfasser (DE-588)122380894 aut Entrepreneurship William Bygrave ; Andrew Zacharakis Third edition Hoboken, NJ Wiley [2014] xii, 593 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Hier auch später erschienene, unveränderte Nachdrucke New business enterprises Entrepreneurship Small business Management Entrepreneurship (DE-588)7588126-3 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Entrepreneurship (DE-588)7588126-3 s DE-604 Zacharakis, Andrew 1963- Verfasser (DE-588)138692718 aut Digitalisierung UB Passau - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026749245&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Bygrave, William D. 1937- Zacharakis, Andrew 1963- Entrepreneurship New business enterprises Entrepreneurship Small business Management Entrepreneurship (DE-588)7588126-3 gnd |
| subject_GND | (DE-588)7588126-3 (DE-588)4143413-4 |
| title | Entrepreneurship |
| title_auth | Entrepreneurship |
| title_exact_search | Entrepreneurship |
| title_full | Entrepreneurship William Bygrave ; Andrew Zacharakis |
| title_fullStr | Entrepreneurship William Bygrave ; Andrew Zacharakis |
| title_full_unstemmed | Entrepreneurship William Bygrave ; Andrew Zacharakis |
| title_short | Entrepreneurship |
| title_sort | entrepreneurship |
| topic | New business enterprises Entrepreneurship Small business Management Entrepreneurship (DE-588)7588126-3 gnd |
| topic_facet | New business enterprises Entrepreneurship Small business Management Aufsatzsammlung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026749245&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT bygravewilliamd entrepreneurship AT zacharakisandrew entrepreneurship |