Marketing database analytics: transforming data for competitive advantage
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Routledge
2013
|
| Schlagworte: | |
| Online-Zugang: | BSB01 |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource (xiv, 376 S.) graph. Darst. |
| ISBN: | 9780203076460 |
Internformat
MARC
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| 005 | 20150128 | ||
| 007 | cr|uuu---uuuuu | ||
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| 020 | |a 9780203076460 |c Online |9 978-0-203-07646-0 | ||
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| 100 | 1 | |a Banasiewicz, Andrew D. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing database analytics |b transforming data for competitive advantage |c Andrew D. Banasiewicz |
| 264 | 1 | |a New York [u.a.] |b Routledge |c 2013 | |
| 300 | |a 1 Online-Ressource (xiv, 376 S.) |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Datenverarbeitung | |
| 650 | 4 | |a Marketing / Databases | |
| 650 | 4 | |a Marketing / Data processing | |
| 650 | 4 | |a Database management | |
| 650 | 0 | 7 | |a Datenanalyse |0 (DE-588)4123037-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Entscheidungsunterstützung |0 (DE-588)4202171-6 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Datenanalyse |0 (DE-588)4123037-1 |D s |
| 689 | 0 | 1 | |a Entscheidungsunterstützung |0 (DE-588)4202171-6 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
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| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Paperback |z 978-0-415-65788-4 |
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Datensatz im Suchindex
| _version_ | 1804150697339387904 |
|---|---|
| any_adam_object | |
| author | Banasiewicz, Andrew D. |
| author_facet | Banasiewicz, Andrew D. |
| author_role | aut |
| author_sort | Banasiewicz, Andrew D. |
| author_variant | a d b ad adb |
| building | Verbundindex |
| bvnumber | BV041245215 |
| classification_rvk | ST 530 |
| collection | ZDB-38-EBR |
| ctrlnum | (ZDB-30-PQE)ebr10733453 (OCoLC)874360323 (DE-599)BVBBV041245215 |
| dewey-full | 658.800285/574 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.800285/574 |
| dewey-search | 658.800285/574 |
| dewey-sort | 3658.800285 3574 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Informatik Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV041245215 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:43:02Z |
| institution | BVB |
| isbn | 9780203076460 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-026219334 |
| oclc_num | 874360323 |
| open_access_boolean | |
| owner | DE-12 DE-29 |
| owner_facet | DE-12 DE-29 |
| physical | 1 Online-Ressource (xiv, 376 S.) graph. Darst. |
| psigel | ZDB-38-EBR BSB_PDA_EBR_Kauf ZDB-30-PQE BSB_PDA_EBR_Kauf |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Routledge |
| record_format | marc |
| spelling | Banasiewicz, Andrew D. Verfasser aut Marketing database analytics transforming data for competitive advantage Andrew D. Banasiewicz New York [u.a.] Routledge 2013 1 Online-Ressource (xiv, 376 S.) graph. Darst. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Datenverarbeitung Marketing / Databases Marketing / Data processing Database management Datenanalyse (DE-588)4123037-1 gnd rswk-swf Entscheidungsunterstützung (DE-588)4202171-6 gnd rswk-swf Datenanalyse (DE-588)4123037-1 s Entscheidungsunterstützung (DE-588)4202171-6 s 1\p DE-604 Erscheint auch als Druck-Ausgabe, Hardcover 978-0-415-65787-7 Erscheint auch als Druck-Ausgabe, Paperback 978-0-415-65788-4 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Banasiewicz, Andrew D. Marketing database analytics transforming data for competitive advantage Datenverarbeitung Marketing / Databases Marketing / Data processing Database management Datenanalyse (DE-588)4123037-1 gnd Entscheidungsunterstützung (DE-588)4202171-6 gnd |
| subject_GND | (DE-588)4123037-1 (DE-588)4202171-6 |
| title | Marketing database analytics transforming data for competitive advantage |
| title_auth | Marketing database analytics transforming data for competitive advantage |
| title_exact_search | Marketing database analytics transforming data for competitive advantage |
| title_full | Marketing database analytics transforming data for competitive advantage Andrew D. Banasiewicz |
| title_fullStr | Marketing database analytics transforming data for competitive advantage Andrew D. Banasiewicz |
| title_full_unstemmed | Marketing database analytics transforming data for competitive advantage Andrew D. Banasiewicz |
| title_short | Marketing database analytics |
| title_sort | marketing database analytics transforming data for competitive advantage |
| title_sub | transforming data for competitive advantage |
| topic | Datenverarbeitung Marketing / Databases Marketing / Data processing Database management Datenanalyse (DE-588)4123037-1 gnd Entscheidungsunterstützung (DE-588)4202171-6 gnd |
| topic_facet | Datenverarbeitung Marketing / Databases Marketing / Data processing Database management Datenanalyse Entscheidungsunterstützung |
| work_keys_str_mv | AT banasiewiczandrewd marketingdatabaseanalyticstransformingdataforcompetitiveadvantage |