Marketing: theory, evidence, practice
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Melbourne, Austtralia
Oxford Univ. Press
2013
|
Schlagworte: | |
Beschreibung: | Literaturverz. S. 572 - 596 |
Beschreibung: | LIV, 609 pages 25 cm |
ISBN: | 9780195573558 0195573552 |
Internformat
MARC
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010 | |a 2012554109 | ||
020 | |a 9780195573558 |c pbk. |9 978-0-19-557355-8 | ||
020 | |a 0195573552 |c pbk. |9 0-19-557355-2 | ||
035 | |a (OCoLC)914977363 | ||
035 | |a (DE-599)BVBBV041212356 | ||
040 | |a DE-604 |b ger |e aacr | ||
041 | 0 | |a eng | |
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100 | 1 | |a Sharp, Byron |d 197X- |e Verfasser |0 (DE-588)1037167236 |4 aut | |
245 | 1 | 0 | |a Marketing |b theory, evidence, practice |c Byron Sharp |
264 | 1 | |a Melbourne, Austtralia |b Oxford Univ. Press |c 2013 | |
300 | |a LIV, 609 pages |c 25 cm | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Literaturverz. S. 572 - 596 | ||
650 | 4 | |a Marketing | |
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650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
651 | 4 | |a Australien | |
655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | |5 DE-604 | |
999 | |a oai:aleph.bib-bvb.de:BVB01-026187045 |
Datensatz im Suchindex
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any_adam_object | |
author | Sharp, Byron 197X- |
author_GND | (DE-588)1037167236 |
author_facet | Sharp, Byron 197X- |
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author_sort | Sharp, Byron 197X- |
author_variant | b s bs |
building | Verbundindex |
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callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415 |
callnumber-search | HF5415 |
callnumber-sort | HF 45415 |
callnumber-subject | HF - Commerce |
ctrlnum | (OCoLC)914977363 (DE-599)BVBBV041212356 |
format | Book |
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geographic | Australien |
geographic_facet | Australien |
id | DE-604.BV041212356 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T00:42:12Z |
institution | BVB |
isbn | 9780195573558 0195573552 |
language | English |
lccn | 2012554109 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-026187045 |
oclc_num | 914977363 |
open_access_boolean | |
owner | DE-83 |
owner_facet | DE-83 |
physical | LIV, 609 pages 25 cm |
publishDate | 2013 |
publishDateSearch | 2013 |
publishDateSort | 2013 |
publisher | Oxford Univ. Press |
record_format | marc |
spelling | Sharp, Byron 197X- Verfasser (DE-588)1037167236 aut Marketing theory, evidence, practice Byron Sharp Melbourne, Austtralia Oxford Univ. Press 2013 LIV, 609 pages 25 cm txt rdacontent n rdamedia nc rdacarrier Literaturverz. S. 572 - 596 Marketing Marketing Australia Case studies Marketing (DE-588)4037589-4 gnd rswk-swf Australien (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s DE-604 |
spellingShingle | Sharp, Byron 197X- Marketing theory, evidence, practice Marketing Marketing Australia Case studies Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4522595-3 |
title | Marketing theory, evidence, practice |
title_auth | Marketing theory, evidence, practice |
title_exact_search | Marketing theory, evidence, practice |
title_full | Marketing theory, evidence, practice Byron Sharp |
title_fullStr | Marketing theory, evidence, practice Byron Sharp |
title_full_unstemmed | Marketing theory, evidence, practice Byron Sharp |
title_short | Marketing |
title_sort | marketing theory evidence practice |
title_sub | theory, evidence, practice |
topic | Marketing Marketing Australia Case studies Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing Marketing Australia Case studies Australien Fallstudiensammlung |
work_keys_str_mv | AT sharpbyron marketingtheoryevidencepractice |