Contribution to developing the domain of Communication Sciences and Public Relations in Romania:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Mittweida
Hochschulverl, AMAK
2013
|
| Ausgabe: | 1. Aufl. |
| Schriftenreihe: | Mitteldeutsche Hochschul-Schriften
Reihe C, Medienpolitik, Marketing, PR und Öffentlichkeitsarbeit ; 4 |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | 116 S. 210 mm x 148 mm |
| ISBN: | 9783981514209 |
Internformat
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| 245 | 1 | 0 | |a Contribution to developing the domain of Communication Sciences and Public Relations in Romania |c Flaviu Cãlin Rus |
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Datensatz im Suchindex
| _version_ | 1804150602623614976 |
|---|---|
| adam_text | Flaviu Calin Rus
Contribution to developing the domain of Communication Sciences and Pu-
blic Relations in Romania
TABLE OF CONTENTS
PARTI
ABSTRACT OF THE HABILITATION THESIS 5
PART II
Section 1
DESCRIPTION OF THE ACADEMIC ACTIVITIES
CHAPTER I: SHORT DESCRIPTION OF THE CANDIDATE S ACTIVITY 8
/ / Education and national and international activities 8
1 2 University management 9
CHAPTER II: DEFINITION OF THE FUNDAMENTAL CONCEPTS WHICH WE
OPERATED WITH DURING OUR ACADEMIC ACTIVITY 12
2 1 The five major meanings of communication 12
2 2 Definitions of communication 14
2 3 Definitions of Public Relations 15
2 4 Definitions of political communication 18
2 5 Definitions of political PR 19
2 6 List of publications 20
CHAPTER III: BOOKS AND VOLUMES PUBLISHED AS SOLE AUTHOR 29
3 1 Political PR 29
3 2 PR campaigns and strategies 50
CHAPTER IV: COLLECTIVE VOLUMES AND VOLUMES PUBLISHED AS A
COAUTHOR 64
4 1 Communication science Lecture notes 64
4 2 Darstellungsformen in dem Medien - Media genres 65
CHAPTER V: INTERNATIONAL CONFERENCES 68
5 1 PR Trend 68
5 2 The functions of the communication process elements 70
5 3 Communication tools within the European Parliament 73
CHAPTER VI: ARTICLES IN SCIENTIFIC JOURNALS RATED IDB AND ISI WEB
OF KNOWLEDGE 76
6 1 IDB Journals 76
611 Review of Business Research 76
612 Essachess 80
613 Revista Transilvana de Stiinte Administrative (Transylvanian Review of
Administration Science) 83
614 Journal of Media Research 86
6 2 ISI WEB OF KNOWLEDGE Journals 90
CHAPTER VII: PROGRAMS AND FUNDING 94
7 1 PR Trend Programs 94
7 2 Coordinated summer schools 94
7 3 Member within projects 95
7 4 Coordinated project with Santander Group as a member 97
CHAPTER VIII: CONCLUSIONS 98
Section 2
CHAPTER IX: THE VISION UPON FUTURE DEVELOPMENT 101
9 1 Volumes-books 101
9 2 National and international conferences 104
9 3 The PR and Advertising Festival 104
9 4 Scientific articles : 105
9 5 Research, development, innovation programs 106
9 6 Revista Transilvana de Stiin/e ale Comunicarii (Transylvanian Review of
Communication Science) 107
9 7 Didactic and pedagogical activity 108
9 8 Department development 109
9 9 University management 110
9 10 The Doctoral School 112
9 11 Conclusions 113
Section 3
BIBLIOGRAPHY 115
|
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| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:41:32Z |
| institution | BVB |
| isbn | 9783981514209 |
| language | English |
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| physical | 116 S. 210 mm x 148 mm |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Hochschulverl, AMAK |
| record_format | marc |
| series | Mitteldeutsche Hochschul-Schriften |
| series2 | Mitteldeutsche Hochschul-Schriften : Reihe C, Medienpolitik, Marketing, PR und Öffentlichkeitsarbeit |
| spelling | Rus, Flaviu Cãlin Verfasser aut Contribution to developing the domain of Communication Sciences and Public Relations in Romania Flaviu Cãlin Rus 1. Aufl. Mittweida Hochschulverl, AMAK 2013 116 S. 210 mm x 148 mm txt rdacontent n rdamedia nc rdacarrier Mitteldeutsche Hochschul-Schriften : Reihe C, Medienpolitik, Marketing, PR und Öffentlichkeitsarbeit 4 Mitteldeutsche Hochschul-Schriften Reihe C, Medienpolitik, Marketing, PR und Öffentlichkeitsarbeit ; 4 (DE-604)BV022889840 4 HEBIS Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026159880&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Rus, Flaviu Cãlin Contribution to developing the domain of Communication Sciences and Public Relations in Romania Mitteldeutsche Hochschul-Schriften |
| title | Contribution to developing the domain of Communication Sciences and Public Relations in Romania |
| title_auth | Contribution to developing the domain of Communication Sciences and Public Relations in Romania |
| title_exact_search | Contribution to developing the domain of Communication Sciences and Public Relations in Romania |
| title_full | Contribution to developing the domain of Communication Sciences and Public Relations in Romania Flaviu Cãlin Rus |
| title_fullStr | Contribution to developing the domain of Communication Sciences and Public Relations in Romania Flaviu Cãlin Rus |
| title_full_unstemmed | Contribution to developing the domain of Communication Sciences and Public Relations in Romania Flaviu Cãlin Rus |
| title_short | Contribution to developing the domain of Communication Sciences and Public Relations in Romania |
| title_sort | contribution to developing the domain of communication sciences and public relations in romania |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026159880&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| volume_link | (DE-604)BV022889840 |
| work_keys_str_mv | AT rusflaviucalin contributiontodevelopingthedomainofcommunicationsciencesandpublicrelationsinromania |