Socialized!: how the most successful businesses harness the power of social
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Brookline, MA
Bibliomotion
2013
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references (p. [255]-256) and index |
| Beschreibung: | XVI, 271 S. Ill., graph. Darst. 24 cm |
| ISBN: | 9781937134433 |
Internformat
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV041112813 | ||
| 003 | DE-604 | ||
| 005 | 20130807 | ||
| 007 | t | ||
| 008 | 130628s2013 xxuad|| |||| 00||| eng d | ||
| 010 | |a 2012038922 | ||
| 020 | |a 9781937134433 |c hardcover : alk. paper |9 978-1-937134-43-3 | ||
| 035 | |a (OCoLC)856808804 | ||
| 035 | |a (DE-599)BVBBV041112813 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 049 | |a DE-N2 | ||
| 050 | 0 | |a HD69.S8 | |
| 082 | 0 | |a 658.8/72 | |
| 084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
| 100 | 1 | |a Fidelman, Mark |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Socialized! |b how the most successful businesses harness the power of social |c Mark Fidelman |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a Brookline, MA |b Bibliomotion |c 2013 | |
| 300 | |a XVI, 271 S. |b Ill., graph. Darst. |c 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references (p. [255]-256) and index | ||
| 650 | 4 | |a Unternehmen | |
| 650 | 4 | |a Business networks |x Computer network resources | |
| 650 | 4 | |a Social media |x Marketing | |
| 650 | 4 | |a Strategic planning | |
| 650 | 4 | |a Online social networks | |
| 650 | 4 | |a Business enterprises |x Computer networks | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-937134-44-0 |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-937134-45-7 |
| 856 | 4 | 2 | |m HBZ Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026088972&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-026088972 | ||
Datensatz im Suchindex
| _version_ | 1804150500771233792 |
|---|---|
| adam_text | Titel: Socialized!
Autor: Fidelman, Mark
Jahr: 2013
Contents
Introduction xi
1 Adapt or Die 1
2 Welcome to the Social Business Revolution 16
3 Culture Matters 42
4 Building Your Digital Village:
Internal Social Business 68
5 Engaging the Digital Network:
External Social Business 99
6 Introducing the New Social Business Playbook 135
7 The Rise of the Social Employee 169
8 Darwin s Funnel: Measuring ROI 214
9 Learning from Mistakes 234
10 The Future: Why No Company Is
Invincible Anymore 246
Endnotes 255
Acknowledgments 257
Index 259
|
| any_adam_object | 1 |
| author | Fidelman, Mark |
| author_facet | Fidelman, Mark |
| author_role | aut |
| author_sort | Fidelman, Mark |
| author_variant | m f mf |
| building | Verbundindex |
| bvnumber | BV041112813 |
| callnumber-first | H - Social Science |
| callnumber-label | HD69 |
| callnumber-raw | HD69.S8 |
| callnumber-search | HD69.S8 |
| callnumber-sort | HD 269 S8 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | QP 650 |
| ctrlnum | (OCoLC)856808804 (DE-599)BVBBV041112813 |
| dewey-full | 658.8/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01682nam a2200445zc 4500</leader><controlfield tag="001">BV041112813</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20130807 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">130628s2013 xxuad|| |||| 00||| eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a">2012038922</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781937134433</subfield><subfield code="c">hardcover : alk. paper</subfield><subfield code="9">978-1-937134-43-3</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)856808804</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV041112813</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-N2</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HD69.S8</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/72</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 650</subfield><subfield code="0">(DE-625)141922:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Fidelman, Mark</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Socialized!</subfield><subfield code="b">how the most successful businesses harness the power of social</subfield><subfield code="c">Mark Fidelman</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1. publ.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Brookline, MA</subfield><subfield code="b">Bibliomotion</subfield><subfield code="c">2013</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XVI, 271 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield><subfield code="c">24 cm</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references (p. [255]-256) and index</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Unternehmen</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business networks</subfield><subfield code="x">Computer network resources</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Social media</subfield><subfield code="x">Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Strategic planning</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Online social networks</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business enterprises</subfield><subfield code="x">Computer networks</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Online-Ausgabe</subfield><subfield code="z">978-1-937134-44-0</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Online-Ausgabe</subfield><subfield code="z">978-1-937134-45-7</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">HBZ Datenaustausch</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026088972&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-026088972</subfield></datafield></record></collection> |
| id | DE-604.BV041112813 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T00:39:55Z |
| institution | BVB |
| isbn | 9781937134433 |
| language | English |
| lccn | 2012038922 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-026088972 |
| oclc_num | 856808804 |
| open_access_boolean | |
| owner | DE-N2 |
| owner_facet | DE-N2 |
| physical | XVI, 271 S. Ill., graph. Darst. 24 cm |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Bibliomotion |
| record_format | marc |
| spelling | Fidelman, Mark Verfasser aut Socialized! how the most successful businesses harness the power of social Mark Fidelman 1. publ. Brookline, MA Bibliomotion 2013 XVI, 271 S. Ill., graph. Darst. 24 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references (p. [255]-256) and index Unternehmen Business networks Computer network resources Social media Marketing Strategic planning Online social networks Business enterprises Computer networks Erscheint auch als Online-Ausgabe 978-1-937134-44-0 Erscheint auch als Online-Ausgabe 978-1-937134-45-7 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026088972&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Fidelman, Mark Socialized! how the most successful businesses harness the power of social Unternehmen Business networks Computer network resources Social media Marketing Strategic planning Online social networks Business enterprises Computer networks |
| title | Socialized! how the most successful businesses harness the power of social |
| title_auth | Socialized! how the most successful businesses harness the power of social |
| title_exact_search | Socialized! how the most successful businesses harness the power of social |
| title_full | Socialized! how the most successful businesses harness the power of social Mark Fidelman |
| title_fullStr | Socialized! how the most successful businesses harness the power of social Mark Fidelman |
| title_full_unstemmed | Socialized! how the most successful businesses harness the power of social Mark Fidelman |
| title_short | Socialized! |
| title_sort | socialized how the most successful businesses harness the power of social |
| title_sub | how the most successful businesses harness the power of social |
| topic | Unternehmen Business networks Computer network resources Social media Marketing Strategic planning Online social networks Business enterprises Computer networks |
| topic_facet | Unternehmen Business networks Computer network resources Social media Marketing Strategic planning Online social networks Business enterprises Computer networks |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=026088972&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT fidelmanmark socializedhowthemostsuccessfulbusinessesharnessthepowerofsocial |