Quantitative analysis in marketing management:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chichester [u.a.]
Wiley
1999
|
| Ausgabe: | reprint. |
| Schlagworte: | |
| Beschreibung: | X, 331 S. graph. Darst. |
| ISBN: | 0471963399 0471964301 |
Internformat
MARC
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| 100 | 1 | |a Moutinho, Luiz |d 1949- |e Verfasser |0 (DE-588)131450204 |4 aut | |
| 245 | 1 | 0 | |a Quantitative analysis in marketing management |c Luiz Moutinho, Mark Goode and Fiona Davies |
| 250 | |a reprint. | ||
| 264 | 1 | |a Chichester [u.a.] |b Wiley |c 1999 | |
| 300 | |a X, 331 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Kwantitatieve methoden |2 gtt | |
| 650 | 7 | |a Marketing |2 gtt | |
| 650 | 7 | |a Marktonderzoek |2 gtt | |
| 650 | 7 | |a Statistische methoden |2 gtt | |
| 650 | 4 | |a Mathematisches Modell | |
| 650 | 4 | |a Marketing |x Management |x Mathematical models | |
| 650 | 4 | |a Marketing |x Management |x Statistical methods | |
| 650 | 0 | 7 | |a Quantitative Methode |0 (DE-588)4232139-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
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| 700 | 1 | |a Goode, Mark |e Verfasser |4 aut | |
| 700 | 1 | |a Davies, Fiona |e Verfasser |4 aut | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Moutinho, Luiz 1949- Goode, Mark Davies, Fiona |
| author_GND | (DE-588)131450204 |
| author_facet | Moutinho, Luiz 1949- Goode, Mark Davies, Fiona |
| author_role | aut aut aut |
| author_sort | Moutinho, Luiz 1949- |
| author_variant | l m lm m g mg f d fd |
| building | Verbundindex |
| bvnumber | BV041097414 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)247795131 (DE-599)BVBBV041097414 |
| dewey-full | 658.8/001/51 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/001/51 |
| dewey-search | 658.8/001/51 |
| dewey-sort | 3658.8 11 251 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | reprint. |
| format | Book |
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| id | DE-604.BV041097414 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T00:39:32Z |
| institution | BVB |
| isbn | 0471963399 0471964301 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-026073894 |
| oclc_num | 247795131 |
| open_access_boolean | |
| owner | DE-11 |
| owner_facet | DE-11 |
| physical | X, 331 S. graph. Darst. |
| publishDate | 1999 |
| publishDateSearch | 1999 |
| publishDateSort | 1999 |
| publisher | Wiley |
| record_format | marc |
| spelling | Moutinho, Luiz 1949- Verfasser (DE-588)131450204 aut Quantitative analysis in marketing management Luiz Moutinho, Mark Goode and Fiona Davies reprint. Chichester [u.a.] Wiley 1999 X, 331 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Kwantitatieve methoden gtt Marketing gtt Marktonderzoek gtt Statistische methoden gtt Mathematisches Modell Marketing Management Mathematical models Marketing Management Statistical methods Quantitative Methode (DE-588)4232139-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketing (DE-588)4037589-4 s Quantitative Methode (DE-588)4232139-6 s DE-604 Marketingmanagement (DE-588)4168907-0 s DE-188 Goode, Mark Verfasser aut Davies, Fiona Verfasser aut |
| spellingShingle | Moutinho, Luiz 1949- Goode, Mark Davies, Fiona Quantitative analysis in marketing management Kwantitatieve methoden gtt Marketing gtt Marktonderzoek gtt Statistische methoden gtt Mathematisches Modell Marketing Management Mathematical models Marketing Management Statistical methods Quantitative Methode (DE-588)4232139-6 gnd Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4232139-6 (DE-588)4037589-4 (DE-588)4168907-0 |
| title | Quantitative analysis in marketing management |
| title_auth | Quantitative analysis in marketing management |
| title_exact_search | Quantitative analysis in marketing management |
| title_full | Quantitative analysis in marketing management Luiz Moutinho, Mark Goode and Fiona Davies |
| title_fullStr | Quantitative analysis in marketing management Luiz Moutinho, Mark Goode and Fiona Davies |
| title_full_unstemmed | Quantitative analysis in marketing management Luiz Moutinho, Mark Goode and Fiona Davies |
| title_short | Quantitative analysis in marketing management |
| title_sort | quantitative analysis in marketing management |
| topic | Kwantitatieve methoden gtt Marketing gtt Marktonderzoek gtt Statistische methoden gtt Mathematisches Modell Marketing Management Mathematical models Marketing Management Statistical methods Quantitative Methode (DE-588)4232139-6 gnd Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Kwantitatieve methoden Marketing Marktonderzoek Statistische methoden Mathematisches Modell Marketing Management Mathematical models Marketing Management Statistical methods Quantitative Methode Marketingmanagement |
| work_keys_str_mv | AT moutinholuiz quantitativeanalysisinmarketingmanagement AT goodemark quantitativeanalysisinmarketingmanagement AT daviesfiona quantitativeanalysisinmarketingmanagement |