The age of responsibility: CSR 2.0 and the new DNA of business
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Chichester, West Sussex
Wiley
2011
|
| Schlagworte: | |
| Online-Zugang: | DE-Eb1 DE-91 Volltext |
| Beschreibung: | Includes bibliographical references pt. I. The call to responsibility. ch. 1. -- Our ability to respond -- pt. II. The ages and stages of CSR. ch. 2. The age of greed -- ch. 3. The age of philanthropy -- ch. 4. -- The age of marketing -- ch. 5. The age of management -- ch. 6. The age of responsibility -- pt. III. The principles of CSR 2.0. ch. 7. The principle of creativity. ch. 8. The principle of scalability -- ch. 9. The principle of responsiveness. ch. 10. The principle of glocality -- ch. 11. The principle of circularity -- pt. IV. Our ability to change. ch. 12. The matrix of change -- ch. 13. Making a difference "The new generation of CSR In this landmark book Wayne Visser shows how the old model of Corporate Sustainability & Responsibility (CSR) is being replaced by a 2nd generation movement. This generation goes beyond the outmoded approach of CSR as philanthropy or public relations (widely criticised as 'greenwash') to a more interactive, stakeholder-driven model. Provides a 'second generation' approach to CSR that will breathe new life into the movement Can increase the effectiveness of CSR as a strategy to create positive change in society through business Acknowledges the challenges faced by conventional businesses and provides the measures needed to face these"-- |
| Beschreibung: | 1 Online-Ressource (XVII, 389 S.) graph. Darst. |
| ISBN: | 1119970997 1119973384 1119973392 9781119970996 9781119973386 9781119973393 |
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| 245 | 1 | 0 | |a The age of responsibility |b CSR 2.0 and the new DNA of business |c Wayne Visser |
| 264 | 1 | |a Chichester, West Sussex |b Wiley |c 2011 | |
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| 500 | |a Includes bibliographical references | ||
| 500 | |a pt. I. The call to responsibility. ch. 1. -- Our ability to respond -- pt. II. The ages and stages of CSR. ch. 2. The age of greed -- ch. 3. The age of philanthropy -- ch. 4. -- The age of marketing -- ch. 5. The age of management -- ch. 6. The age of responsibility -- pt. III. The principles of CSR 2.0. ch. 7. The principle of creativity. ch. 8. The principle of scalability -- ch. 9. The principle of responsiveness. ch. 10. The principle of glocality -- ch. 11. The principle of circularity -- pt. IV. Our ability to change. ch. 12. The matrix of change -- ch. 13. Making a difference | ||
| 500 | |a "The new generation of CSR In this landmark book Wayne Visser shows how the old model of Corporate Sustainability & Responsibility (CSR) is being replaced by a 2nd generation movement. This generation goes beyond the outmoded approach of CSR as philanthropy or public relations (widely criticised as 'greenwash') to a more interactive, stakeholder-driven model. Provides a 'second generation' approach to CSR that will breathe new life into the movement Can increase the effectiveness of CSR as a strategy to create positive change in society through business Acknowledges the challenges faced by conventional businesses and provides the measures needed to face these"-- | ||
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Datensatz im Suchindex
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| dewey-full | 658.4/08 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4/08 |
| dewey-search | 658.4/08 |
| dewey-sort | 3658.4 18 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Philosophie Wirtschaftswissenschaften |
| format | Electronic eBook |
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| isbn | 1119970997 1119973384 1119973392 9781119970996 9781119973386 9781119973393 |
| language | English |
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| spelling | Visser, Wayne Verfasser aut The age of responsibility CSR 2.0 and the new DNA of business Wayne Visser Chichester, West Sussex Wiley 2011 1 Online-Ressource (XVII, 389 S.) graph. Darst. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references pt. I. The call to responsibility. ch. 1. -- Our ability to respond -- pt. II. The ages and stages of CSR. ch. 2. The age of greed -- ch. 3. The age of philanthropy -- ch. 4. -- The age of marketing -- ch. 5. The age of management -- ch. 6. The age of responsibility -- pt. III. The principles of CSR 2.0. ch. 7. The principle of creativity. ch. 8. The principle of scalability -- ch. 9. The principle of responsiveness. ch. 10. The principle of glocality -- ch. 11. The principle of circularity -- pt. IV. Our ability to change. ch. 12. The matrix of change -- ch. 13. Making a difference "The new generation of CSR In this landmark book Wayne Visser shows how the old model of Corporate Sustainability & Responsibility (CSR) is being replaced by a 2nd generation movement. This generation goes beyond the outmoded approach of CSR as philanthropy or public relations (widely criticised as 'greenwash') to a more interactive, stakeholder-driven model. Provides a 'second generation' approach to CSR that will breathe new life into the movement Can increase the effectiveness of CSR as a strategy to create positive change in society through business Acknowledges the challenges faced by conventional businesses and provides the measures needed to face these"-- BUSINESS & ECONOMICS / Development / Sustainable Development bisacsh Wirtschaft Social responsibility of business / Case studies Corporate Social Responsibility (DE-588)7697760-2 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Corporate Social Responsibility (DE-588)7697760-2 s DE-604 Erscheint auch als Druck-Ausgabe, Hardcover 0-470-68857-2 Erscheint auch als Druck-Ausgabe, Hardcover 978-0-470-68857-1 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=536076 Verlag Volltext |
| spellingShingle | Visser, Wayne The age of responsibility CSR 2.0 and the new DNA of business BUSINESS & ECONOMICS / Development / Sustainable Development bisacsh Wirtschaft Social responsibility of business / Case studies Corporate Social Responsibility (DE-588)7697760-2 gnd |
| subject_GND | (DE-588)7697760-2 (DE-588)4522595-3 |
| title | The age of responsibility CSR 2.0 and the new DNA of business |
| title_auth | The age of responsibility CSR 2.0 and the new DNA of business |
| title_exact_search | The age of responsibility CSR 2.0 and the new DNA of business |
| title_full | The age of responsibility CSR 2.0 and the new DNA of business Wayne Visser |
| title_fullStr | The age of responsibility CSR 2.0 and the new DNA of business Wayne Visser |
| title_full_unstemmed | The age of responsibility CSR 2.0 and the new DNA of business Wayne Visser |
| title_short | The age of responsibility |
| title_sort | the age of responsibility csr 2 0 and the new dna of business |
| title_sub | CSR 2.0 and the new DNA of business |
| topic | BUSINESS & ECONOMICS / Development / Sustainable Development bisacsh Wirtschaft Social responsibility of business / Case studies Corporate Social Responsibility (DE-588)7697760-2 gnd |
| topic_facet | BUSINESS & ECONOMICS / Development / Sustainable Development Wirtschaft Social responsibility of business / Case studies Corporate Social Responsibility Fallstudiensammlung |
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