Business Marketing Face to Face: The Theory and Practice of B2B
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Woodeaton
Goodfellow Publishers Limited
2011
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Description based upon print version of record Business Marketing is an academic textbook written from a marketing management perspective. It is about the marketing methods, issues and principles associated with the relationships and interactions between organisations |
| Beschreibung: | 1 Online-Ressource (344 p.) |
| ISBN: | 9781906884697 1906884692 |
Internformat
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Datensatz im Suchindex
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| any_adam_object | |
| author | Fill, Chris 1953- |
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| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV041052722 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T15:22:33Z |
| institution | BVB |
| isbn | 9781906884697 1906884692 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-026029970 |
| oclc_num | 826853549 |
| open_access_boolean | |
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| owner_facet | DE-863 DE-BY-FWS DE-862 DE-BY-FWS |
| physical | 1 Online-Ressource (344 p.) |
| psigel | ZDB-4-EBU ZDB-4-NLEBK FLA_PDA_EBU |
| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | Goodfellow Publishers Limited |
| record_format | marc |
| spellingShingle | Fill, Chris 1953- Business Marketing Face to Face The Theory and Practice of B2B BUSINESS & ECONOMICS / Distribution bisacsh BUSINESS & ECONOMICS / Marketing / General bisacsh Wirtschaft Industrial marketing |
| title | Business Marketing Face to Face The Theory and Practice of B2B |
| title_auth | Business Marketing Face to Face The Theory and Practice of B2B |
| title_exact_search | Business Marketing Face to Face The Theory and Practice of B2B |
| title_full | Business Marketing Face to Face The Theory and Practice of B2B |
| title_fullStr | Business Marketing Face to Face The Theory and Practice of B2B |
| title_full_unstemmed | Business Marketing Face to Face The Theory and Practice of B2B |
| title_short | Business Marketing Face to Face |
| title_sort | business marketing face to face the theory and practice of b2b |
| title_sub | The Theory and Practice of B2B |
| topic | BUSINESS & ECONOMICS / Distribution bisacsh BUSINESS & ECONOMICS / Marketing / General bisacsh Wirtschaft Industrial marketing |
| topic_facet | BUSINESS & ECONOMICS / Distribution BUSINESS & ECONOMICS / Marketing / General Wirtschaft Industrial marketing |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=520437 |
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