Staying power: six enduring principles for managing strategy and innovation in an uncertain world ; (lessons from Microsoft, Apple, Intel, Google, Toyota and more)
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Oxford
Oxford University Press
2010
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Schriftenreihe: | Clarendon lectures in management studies
|
Schlagworte: | |
Online-Zugang: | Volltext |
Beschreibung: | Includes bibliographical references (p. 332-351) and index Introduction: The Six Enduring Principles -- 1. Platforms, not Just Products -- 2. Services, not Just Products (or Platforms) -- 3. Capabilities, not Just Strategy -- 4. Pull, Don't Push -- 5. Scope, not Just Scale -- 6. Flexibility, not Just Efficiency -- Conclusion: The Power of Ideas -- for Practice and Research Business news tends to focus on the travails of a handful of giants: Apple's iPad, the Toyota recall, the controversy over Google's book-digitization program. Whatever the day's headlines, though, most of these firms have been there before--up and down, written off and overpraised--yet they endured and triumphed. What is their secret? What is it that has lifted them to preeminence and allowed them to come out of each crisis stronger than before? In Staying Power, Michael A. Cusumano provides the answers. A bestselling business author and leading scholar, Cusumano has spent a quarter of a century studying the world's most successful companies--many of them from the inside, by serving as an advisor to more than one hundred firms. He identifies six critical principles that have driven the success of today's foremost companies, including Google, Intel, Apple, JVC, Toyota, and Microsoft. He argues that companies today must develop distinctive organizational capabilities, not just business strategies; focus on platforms and services, not just products; pull information from the market, responding to real-time changes in demand and competitive conditions, and not just push products out; achieve economies of scope, not just scale, by creating efficiencies across all a firm's activities; and acquire flexibility, in addition to efficiency, to quickly adapt to a volatile marketplace. Drawing on real-life examples, he illustrates how the best companies put these principles into practice, identifying precisely how these ideas have lead to concrete success time after time. -- Product Description |
Beschreibung: | 1 Online-Ressource (xix, 367 p.) |
ISBN: | 9780191641398 0191641391 |
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Datensatz im Suchindex
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any_adam_object | |
author | Cusumano, Michael A. 1954- |
author_GND | (DE-588)17016778X |
author_facet | Cusumano, Michael A. 1954- |
author_role | aut |
author_sort | Cusumano, Michael A. 1954- |
author_variant | m a c ma mac |
building | Verbundindex |
bvnumber | BV041051982 |
classification_rvk | QP 320 |
collection | ZDB-4-EBU ZDB-4-NLEBK |
ctrlnum | (OCoLC)820009837 (DE-599)BVBBV041051982 |
dewey-full | 658.4012 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.4012 |
dewey-search | 658.4012 |
dewey-sort | 3658.4012 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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spelling | Cusumano, Michael A. 1954- Verfasser (DE-588)17016778X aut Staying power six enduring principles for managing strategy and innovation in an uncertain world ; (lessons from Microsoft, Apple, Intel, Google, Toyota and more) Michael A. Cusumano Six enduring principles for managing strategy and innovation in an uncertain world Oxford Oxford University Press 2010 1 Online-Ressource (xix, 367 p.) txt rdacontent c rdamedia cr rdacarrier Clarendon lectures in management studies Includes bibliographical references (p. 332-351) and index Introduction: The Six Enduring Principles -- 1. Platforms, not Just Products -- 2. Services, not Just Products (or Platforms) -- 3. Capabilities, not Just Strategy -- 4. Pull, Don't Push -- 5. Scope, not Just Scale -- 6. Flexibility, not Just Efficiency -- Conclusion: The Power of Ideas -- for Practice and Research Business news tends to focus on the travails of a handful of giants: Apple's iPad, the Toyota recall, the controversy over Google's book-digitization program. Whatever the day's headlines, though, most of these firms have been there before--up and down, written off and overpraised--yet they endured and triumphed. What is their secret? What is it that has lifted them to preeminence and allowed them to come out of each crisis stronger than before? In Staying Power, Michael A. Cusumano provides the answers. A bestselling business author and leading scholar, Cusumano has spent a quarter of a century studying the world's most successful companies--many of them from the inside, by serving as an advisor to more than one hundred firms. He identifies six critical principles that have driven the success of today's foremost companies, including Google, Intel, Apple, JVC, Toyota, and Microsoft. He argues that companies today must develop distinctive organizational capabilities, not just business strategies; focus on platforms and services, not just products; pull information from the market, responding to real-time changes in demand and competitive conditions, and not just push products out; achieve economies of scope, not just scale, by creating efficiencies across all a firm's activities; and acquire flexibility, in addition to efficiency, to quickly adapt to a volatile marketplace. Drawing on real-life examples, he illustrates how the best companies put these principles into practice, identifying precisely how these ideas have lead to concrete success time after time. -- Product Description BUSINESS & ECONOMICS / Strategic Planning bisacsh Wirtschaft Strategic planning Technological innovations / Management Strategic planning / Case studies Technological innovations / Management / Case studies Wettbewerbsvorteil (DE-588)4219652-8 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Change Management (DE-588)7606306-9 gnd rswk-swf Innovationsmanagement (DE-588)4161817-8 gnd rswk-swf Positionierung Marketing (DE-588)4503311-0 gnd rswk-swf Flexibilität (DE-588)4125037-0 gnd rswk-swf Marktverhalten (DE-588)4135561-1 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Unternehmen (DE-588)4061963-1 s Strategisches Management (DE-588)4124261-0 s Innovationsmanagement (DE-588)4161817-8 s DE-604 Change Management (DE-588)7606306-9 s Positionierung Marketing (DE-588)4503311-0 s DE-188 Marktverhalten (DE-588)4135561-1 s Flexibilität (DE-588)4125037-0 s Wettbewerbsvorteil (DE-588)4219652-8 s Erscheint auch als Druck-Ausgabe 978-0-19-921896-7 Erscheint auch als Druck-Ausgabe 0-19-921896-X http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=503677 Verlag Volltext |
spellingShingle | Cusumano, Michael A. 1954- Staying power six enduring principles for managing strategy and innovation in an uncertain world ; (lessons from Microsoft, Apple, Intel, Google, Toyota and more) BUSINESS & ECONOMICS / Strategic Planning bisacsh Wirtschaft Strategic planning Technological innovations / Management Strategic planning / Case studies Technological innovations / Management / Case studies Wettbewerbsvorteil (DE-588)4219652-8 gnd Unternehmen (DE-588)4061963-1 gnd Change Management (DE-588)7606306-9 gnd Innovationsmanagement (DE-588)4161817-8 gnd Positionierung Marketing (DE-588)4503311-0 gnd Flexibilität (DE-588)4125037-0 gnd Marktverhalten (DE-588)4135561-1 gnd Strategisches Management (DE-588)4124261-0 gnd |
subject_GND | (DE-588)4219652-8 (DE-588)4061963-1 (DE-588)7606306-9 (DE-588)4161817-8 (DE-588)4503311-0 (DE-588)4125037-0 (DE-588)4135561-1 (DE-588)4124261-0 (DE-588)4522595-3 |
title | Staying power six enduring principles for managing strategy and innovation in an uncertain world ; (lessons from Microsoft, Apple, Intel, Google, Toyota and more) |
title_alt | Six enduring principles for managing strategy and innovation in an uncertain world |
title_auth | Staying power six enduring principles for managing strategy and innovation in an uncertain world ; (lessons from Microsoft, Apple, Intel, Google, Toyota and more) |
title_exact_search | Staying power six enduring principles for managing strategy and innovation in an uncertain world ; (lessons from Microsoft, Apple, Intel, Google, Toyota and more) |
title_full | Staying power six enduring principles for managing strategy and innovation in an uncertain world ; (lessons from Microsoft, Apple, Intel, Google, Toyota and more) Michael A. Cusumano |
title_fullStr | Staying power six enduring principles for managing strategy and innovation in an uncertain world ; (lessons from Microsoft, Apple, Intel, Google, Toyota and more) Michael A. Cusumano |
title_full_unstemmed | Staying power six enduring principles for managing strategy and innovation in an uncertain world ; (lessons from Microsoft, Apple, Intel, Google, Toyota and more) Michael A. Cusumano |
title_short | Staying power |
title_sort | staying power six enduring principles for managing strategy and innovation in an uncertain world lessons from microsoft apple intel google toyota and more |
title_sub | six enduring principles for managing strategy and innovation in an uncertain world ; (lessons from Microsoft, Apple, Intel, Google, Toyota and more) |
topic | BUSINESS & ECONOMICS / Strategic Planning bisacsh Wirtschaft Strategic planning Technological innovations / Management Strategic planning / Case studies Technological innovations / Management / Case studies Wettbewerbsvorteil (DE-588)4219652-8 gnd Unternehmen (DE-588)4061963-1 gnd Change Management (DE-588)7606306-9 gnd Innovationsmanagement (DE-588)4161817-8 gnd Positionierung Marketing (DE-588)4503311-0 gnd Flexibilität (DE-588)4125037-0 gnd Marktverhalten (DE-588)4135561-1 gnd Strategisches Management (DE-588)4124261-0 gnd |
topic_facet | BUSINESS & ECONOMICS / Strategic Planning Wirtschaft Strategic planning Technological innovations / Management Strategic planning / Case studies Technological innovations / Management / Case studies Wettbewerbsvorteil Unternehmen Change Management Innovationsmanagement Positionierung Marketing Flexibilität Marktverhalten Strategisches Management Fallstudiensammlung |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=503677 |
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