Business driven information systems:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston [u.a.]
McGraw-Hill
2013
|
| Ausgabe: | 4. ed., internat. student ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | getr. Zählung Ill., graph. Darst., Kt. |
| ISBN: | 9781259060335 |
Internformat
MARC
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| 100 | 1 | |a Baltzan, Paige |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Business driven information systems |c Paige Baltzan |
| 250 | |a 4. ed., internat. student ed. | ||
| 264 | 1 | |a Boston [u.a.] |b McGraw-Hill |c 2013 | |
| 300 | |a getr. Zählung |b Ill., graph. Darst., Kt. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Management information systems | |
| 650 | 4 | |a Management information systems | |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-025999059 | ||
Datensatz im Suchindex
| _version_ | 1804150330316816384 |
|---|---|
| adam_text | BRIEF
CONTENTS
MODULE
1
Chapter
1
Chapter
2
Chapter
3
Chapter
4
MODULE
2
Chapter
5
Chapter
6
Chapter
7
MODULE
3
Chapter
8
Chapter
9
APPENDIX
Business Driven MIS
Management Information Systems: Business Driven MIS
Decisions and Processes: Value Driven Business
Ebusiness:
Electronic Business Value
Ethics and Information Security: MIS Business Concerns
Technical Foundations of MIS
Infrastructures: Sustainable Technologies
Data: Business Intelligence
Networks: Mobile Business
Enterprise MIS
Enterprise Applications: Business Communications
Systems Development and Project Management: Corporate
Responsibility
Appendix A Hardware and Software Basics
Appendix
В
Networks and Telecommunications
Appendix
С
Designing Databases
The Technology Plug-Ins
Apply Your Knowledge
Glossary
Notes
Credits
Index
Brief Contents
CONTENTS
11
15
module
1
Business
Driven
MIS
1
CHAPTER
1
Management Information Systems:
Business
Driven
MIS
2
Opening Case Study: The
World
Is Flat:
Thomas
Friedman
З
Section
1.1
Business Driven MIS
5
COMPETING IN THE INFORMATION AGE
5
Data
6
Information
7
Business Intelligence
8
Knowledge
10
THE CHALLENGE: DEPARTMENTAL COMPANIES
THE SOLUTION: MANAGEMENT INFORMATION
SYSTEMS
12
MIS Department Roles and Responsibilities
14
Section
1.2
Business Strategy
15
IDENTIFYING COMPETITIVE ADVANTAGES
THE FIVE FORCES MODEL—EVALUATING
INDUSTRY ATTRACTIVENESS
18
Buyer Power
18
Supplier Power
19
Threat of Substitute Products or Services
Threat of New Entrants
20
Rivalry among Existing Competitors
20
Analyzing the Airline Industry
20
THE THREE GENERIC STRATEGIES—CHOOSING
A BUSINESS FOCUS
22
VALUE CHAIN ANALYSIS—EXECUTING
BUSINESS STRATEGIES
23
Learning Outcome Review
27
Opening Case Questions
29
Key Terms
29
Review Questions
29
Closing Case One: Apple
—
Merging Technology,
Business, and Entertainment
30
Closing Case Two: Best of the Best of the Best—Under
25
Critical Business Thinking
34
Entrepreneurial Challenge
36
Apply Your Knowledge Business Projects
37
AYK Application Projects
41
19
32
CHAPTER
2
Decisions and Processes:
Value Driven Business
42
Opening Case Study: Action
Finally —Actionly
43
Section
2.1
Decision Support Systems
45
MAKING BUSINESS DECISIONS
45
The Decision-Making Process
46
Decision-Making Essentials
46
METRICS: MEASURING SUCCESS
48
Efficiency and Effectiveness Metrics
50
The Interrelationship Between Efficiency
and Effectiveness MIS Metrics
51
SUPPORT: ENHANCING DECISION MAKING WITH MIS
53
Operational Support Systems
54
Managerial Support Systems
55
Strategic Support Systems
56
THE FUTURE: ARTIFICIAL INTELLIGENCE
60
Expert Systems
61
Neural Networks
61
Genetic Algorithms
62
Intelligent Agents
62
Virtual Reality
63
Section
2.2
Business Processes
64
EVALUATING BUSINESS PROCESSES
64
MODELS: MEASURING PERFORMANCE
66
SUPPORT: ENHANCING BUSINESS PROCESSES
WITH MIS
71
Improving Operational Business
Processes
—
Automation
72
Improving Managerial Business
Processes
—
Streamlining
73
Improving Strategic Business
Processes
—
Reengineering
74
THE FUTURE: BUSINESS PROCESS MANAGEMENT
77
Learning Outcome Review
78
Opening Case Questions
80
Key Terms
80
Review Questions
81
Closing Case One: Political Micro-Targeting: What
Decision Support Systems Did for
Barack
Obama
81
Closing Case Two: Second Life: Succeeding
in Virtual Times
83
Critical Business Thinking
84
Entrepreneurial Challenge
86
Contents
BENEFITS OF A CONNECTED WORLD
263
BUILDING A CONNECTED CORPORATION
Sharing Resources
263
THROUGH INTEGRATIONS
300
Providing Opportunities
265
Integration Tools
301
Reducing Travel
265
SUPPLY CHAIN MANAGEMENT
302
CHALLENGES OF A CONNECTED WORLD
266
THE BENEFITS OF SCM
303
Security
266
Improved Visibility
305
Social, Ethical, and Political Issues
266
Increased Profitability
306
Section
7.2
Mobility: The Business Value
THE CHALLENGES OF SCM
307
of a Wireless World
267
THE FUTURE OF SCM
308
WIRELESS NETWORK CATEGORIES
267
Section
8.2
Customer Relationship Management
Personal Area Networks
268
and Enterprise Resource Planning
309
Wireless LANs
268
CUSTOMER RELATIONSHIP MANAGEMENT
309
Wireless MANs
269
THE BENEFITS OF CRM
311
Wireless WAN
—
Cellular Communication System
270
Evolution of CRM
311
Wireless WAN—Satellite Communication System
272
Operational and Analytical CRM
312
BUSINESS APPLICATIONS OF WIRELESS NETWORKS
274
Marketing and Operational CRM
313
Radio-Frequency Identification (RFID)
274
Sales and Operational CRM
314
Global Positioning System (GPS)
275
Customer Service and Operational CRM
315
Geographic Information Systems
(GIS)
276
Analytical CRM
316
BENEFITS OF BUSINESS MOBILITY
278
Measuring CRM Success
317
Enhances Mobility
278
THE CHALLENGES OF CRM
317
Provides Immediate Data Access
279
THE FUTURE OF CRM
319
Increases Location and Monitoring Capability
279
ENTERPRISE RESOURCE PLANNING
319
Improves Work Flow
279
THE BENEFITS OF ERP
320
Provides Mobile Business Opportunities
280
Core ERP Components
322
Provides Alternative to Wiring
280
Extended ERP Components
324
CHALLENGES OF BUSINESS MOBILITY
280
Measuring ERP Success
325
Protecting Against Theft
280
THE CHALLENGES OF ERP
327
Protecting Wireless Connections
282
THE FUTURE OF ENTERPRISE SYSTEMS: INTEGRATING
Preventing Viruses on a Mobile Device
283
SCM, CRM, AND ERP
327
Addressing Privacy Concerns with RFID and LBS
283
Learning Outcome Review
328
Learning Outcome Review
284
Opening Case Questions
330
Opening Case Questions
286
Key Terms
330
Key Terms
286
Review Questions
330
Review Questions
287
Closing Case One: Can Customer Loyalty
Closing Case One: Wireless Bikes
287
Be a Bad Thing?
331
Closing Case Two: Google Latitude
...
Without an Attitude?
288
Closing Case Two: Got Milk? It s Good for You—Unless
Critica!
Business Thinking
289
It s Contaminated!
332
Entrepreneurial Challenge
291
Critical Business Thinking
334
Apply Your Knowledge Business Projects
292
Entrepreneurial Challenge
336
AYK Application Projects
295
Apply Your Knowledge Business Projects
337
AYK Application Projects
340
module
3
CHAPTER
9
Enterprise MIS
296
Systems Development and Project
Management: Corporate Responsibility
341
CHAPTER
8
Opening Case Study: Getting Your
Enterprise Applications: Business
Project On Track
342
Communications
297
Section
9.1
Developing Enterprise Applications
345
Opening Case Study:
Za p
pos
Is
THE SYSTEMS DEVELOPMENT LIFE CYCLE (SDLC)
345
Passionate for Customers
298
Phase
1 :
Planning
345
Phase
2:
Analysis
346
Phase
3:
Design
348
Section
8.1
Supply Chain Management
300
мтшят
xii
Contents
Phase
4:
Development
348
Phase
5:
Testing
349
Phase
6:
Implementation
349
Phase
7:
Maintenance
350
SOFTWARE DEVELOPMENT
METHODOLOGY:
THE WATERFALL
351
AGILE SOFTWARE DEVELOPMENT METHODOLOGIES
352
Rapid
Application Development
(RAD) Methodology
353
Extreme Programming Methodology
353
Rational Unified Process
(RUP)
Methodology
353
Scrum Methodology
354
Section
9.2
Project Management
354
USING PROJECT MANAGEMENT TO DELIVER
SUCCESSFUL PROJECTS
355
Unclear or Missing Business Requirements
356
Skipped Phases
356
Changing Technology
356
The Cost of Finding Errors in the SDLC
356
Balance of the Triple Constraint
357
PRIMARY PROJECT PLANNING DIAGRAMS
359
OUTSOURCING PROJECTS
361
Outsourcing Benefits
364
Outsourcing Challenges
364
Learning Outcome Review
367
Opening Case Questions
368
Key Terms
368
Review Questions
369
Closing Case One: Disaster at Denver International
Airport
370
Closing Case Two: Reducing Ambiguity in Business
Requirements
370
Critical Business Thinking
372
Entrepreneurial Challenge
373
Apply Your Knowledge Business Projects
374
AYK Application Projects
378
appendices
APPENDIX A
Hardware and Software Basics A.1
INTRODUCTION A.1
HARDWARE BASICS A.2
Central Processing Unit
Primary Storage A.3
Secondary Storage A.5
Input Devices A.7
A.2
Output Devices A.8
Communication Devices A.9
COMPUTER CATEGORIES A.9
SOFTWARE BASICS A.1
2
System Software A.1
2
Application Software A.13
Distributing Application Software
Key Terms A.1
5
Apply Your Knowledge A.1
5
A.1
4
APPENDIX
В
Networks and Telecommunications B.1
INTRODUCTION B.1
NETWORK BASICS B.1
ARCHITECTURE B.3
Peer-to-Peer Networks B.3
Client/Server Networks B.4
TOPOLOGY B.5
PROTOCOLS B.6
Ethernet B.6
Transmission Control Protocol/Internet Protocol B.7
MEDIA B.8
Wire Media B.8
Wireless Media B.9
Key Terms B.10
Apply Your Knowledge B.10
APPENDIX
С
Designing Databases C.1
INTRODUCTION C.1
THE RELATIONAL DATABASE MODEL C.1
Entities and Attributes C.2
BUSINESS RULES C.3
DOCUMENTING ENTITY RELATIONSHIP DIAGRAMS C.4
Basic Entity Relationships C.4
Relationship Cardinality C.6
RELATIONAL DATA MODEL AND THE DATABASE C.7
From Entities to Tables C.7
Logically Relating Tables C.8
Key Terms C.9
Apply Your Knowledge C.9
The Technology Plug-Ins T.1
Apply Your Knowledge AYK.1
Glossary G.1
Notes N.1
Credits C.1
Index
1.1
Contents
|
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