APA (7th ed.) Citation

Tellis, G. J. (2013). Unrelenting innovation: How to build a culture for market dominance. Jossey-Bass.

Chicago Style (17th ed.) Citation

Tellis, Gerard J. Unrelenting Innovation: How to Build a Culture for Market Dominance. San Francisco, Calif: Jossey-Bass, 2013.

MLA (9th ed.) Citation

Tellis, Gerard J. Unrelenting Innovation: How to Build a Culture for Market Dominance. Jossey-Bass, 2013.