Relationship marketing: creating stakeholder value
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Oxford [u.a.]
Butterworth
2002
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | BTU01 Volltext |
| Beschreibung: | Hier auch später erschienene, unveränderte Nachdrucke |
| Beschreibung: | 1 Online-Ressource (XVI, 242 S. graph. Darst.) |
| ISBN: | 0750648392 9780750648394 |
Internformat
MARC
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| 100 | 1 | |a Christopher, Martin |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Relationship marketing |b creating stakeholder value |c Martin Christopher ; Adrian Payne ; David Ballantyne |
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| 264 | 1 | |a Oxford [u.a.] |b Butterworth |c 2002 | |
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Datensatz im Suchindex
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| any_adam_object | |
| author | Christopher, Martin Ballantyne, David Payne, Adrian |
| author_GND | (DE-588)14114162X |
| author_facet | Christopher, Martin Ballantyne, David Payne, Adrian |
| author_role | aut aut aut |
| author_sort | Christopher, Martin |
| author_variant | m c mc d b db a p ap |
| building | Verbundindex |
| bvnumber | BV040941721 |
| collection | ZDB-33-BMT |
| ctrlnum | (OCoLC)914759381 (DE-599)BVBBV040941721 |
| edition | 1. publ. |
| format | Electronic eBook |
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| id | DE-604.BV040941721 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:35:51Z |
| institution | BVB |
| isbn | 0750648392 9780750648394 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025920469 |
| oclc_num | 914759381 |
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| owner_facet | DE-634 |
| physical | 1 Online-Ressource (XVI, 242 S. graph. Darst.) |
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| publishDate | 2002 |
| publishDateSearch | 2002 |
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| publisher | Butterworth |
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| spelling | Christopher, Martin Verfasser aut Relationship marketing creating stakeholder value Martin Christopher ; Adrian Payne ; David Ballantyne 1. publ. Oxford [u.a.] Butterworth 2002 1 Online-Ressource (XVI, 242 S. graph. Darst.) txt rdacontent c rdamedia cr rdacarrier Hier auch später erschienene, unveränderte Nachdrucke Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Qualitätssicherung (DE-588)4126457-5 gnd rswk-swf Servicepolitik (DE-588)4234502-9 gnd rswk-swf Marketing (DE-588)4037589-4 s Kundenmanagement (DE-588)4236865-0 s Beziehungsmanagement (DE-588)4326109-7 s DE-604 Qualitätssicherung (DE-588)4126457-5 s Servicepolitik (DE-588)4234502-9 s 1\p DE-604 Ballantyne, David Verfasser (DE-588)14114162X aut Payne, Adrian Verfasser aut http://www.sciencedirect.com/science/book/9780750648394 Verlag Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Christopher, Martin Ballantyne, David Payne, Adrian Relationship marketing creating stakeholder value Kundenmanagement (DE-588)4236865-0 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Marketing (DE-588)4037589-4 gnd Qualitätssicherung (DE-588)4126457-5 gnd Servicepolitik (DE-588)4234502-9 gnd |
| subject_GND | (DE-588)4236865-0 (DE-588)4326109-7 (DE-588)4037589-4 (DE-588)4126457-5 (DE-588)4234502-9 |
| title | Relationship marketing creating stakeholder value |
| title_auth | Relationship marketing creating stakeholder value |
| title_exact_search | Relationship marketing creating stakeholder value |
| title_full | Relationship marketing creating stakeholder value Martin Christopher ; Adrian Payne ; David Ballantyne |
| title_fullStr | Relationship marketing creating stakeholder value Martin Christopher ; Adrian Payne ; David Ballantyne |
| title_full_unstemmed | Relationship marketing creating stakeholder value Martin Christopher ; Adrian Payne ; David Ballantyne |
| title_short | Relationship marketing |
| title_sort | relationship marketing creating stakeholder value |
| title_sub | creating stakeholder value |
| topic | Kundenmanagement (DE-588)4236865-0 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Marketing (DE-588)4037589-4 gnd Qualitätssicherung (DE-588)4126457-5 gnd Servicepolitik (DE-588)4234502-9 gnd |
| topic_facet | Kundenmanagement Beziehungsmanagement Marketing Qualitätssicherung Servicepolitik |
| url | http://www.sciencedirect.com/science/book/9780750648394 |
| work_keys_str_mv | AT christophermartin relationshipmarketingcreatingstakeholdervalue AT ballantynedavid relationshipmarketingcreatingstakeholdervalue AT payneadrian relationshipmarketingcreatingstakeholdervalue |