Market segmentation success: making it happen!
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York
Haworth Press
c2008
|
| Schlagworte: | |
| Online-Zugang: | BSB01 |
| Beschreibung: | Includes bibliographical references (p. 179-182) and index |
| Beschreibung: | 1 Online-Ressource (XIII, 187 S.) |
| ISBN: | 9780789029171 9780789029188 9780203823484 |
Internformat
MARC
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| 020 | |a 9780203823484 |c Online |9 978-0-203-82348-4 | ||
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| 041 | 0 | |a eng | |
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| 082 | 0 | |a 658.8/02 |2 22 | |
| 100 | 1 | |a Dibb, Sally |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Market segmentation success |b making it happen! |c Sally Dibb ; Lyndon Simkin |
| 264 | 1 | |a New York |b Haworth Press |c c2008 | |
| 300 | |a 1 Online-Ressource (XIII, 187 S.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes bibliographical references (p. 179-182) and index | ||
| 533 | |a Online-Ausgabe |n Available via World Wide Web | ||
| 650 | 4 | |a Market segmentation | |
| 650 | 4 | |a Target marketing | |
| 700 | 1 | |a Simkin, Lyndon |e Verfasser |4 aut | |
| 776 | 0 | 8 | |i Reproduktion von |a Dibb, Sally |t Market segmentation success |d c2008 |
| 912 | |a ZDB-38-EBR | ||
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Datensatz im Suchindex
| _version_ | 1804150230299443200 |
|---|---|
| any_adam_object | |
| author | Dibb, Sally Simkin, Lyndon |
| author_facet | Dibb, Sally Simkin, Lyndon |
| author_role | aut aut |
| author_sort | Dibb, Sally |
| author_variant | s d sd l s ls |
| building | Verbundindex |
| bvnumber | BV040931361 |
| collection | ZDB-38-EBR |
| ctrlnum | (ZDB-30-PQE)ebr10647826 (OCoLC)825766316 (DE-599)BVBBV040931361 |
| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV040931361 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:35:37Z |
| institution | BVB |
| isbn | 9780789029171 9780789029188 9780203823484 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025910293 |
| oclc_num | 825766316 |
| open_access_boolean | |
| owner | DE-12 |
| owner_facet | DE-12 |
| physical | 1 Online-Ressource (XIII, 187 S.) |
| psigel | ZDB-38-EBR BSB_PDA_EBR_Kauf ZDB-30-PQE BSB_PDA_EBR_Kauf |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Haworth Press |
| record_format | marc |
| spelling | Dibb, Sally Verfasser aut Market segmentation success making it happen! Sally Dibb ; Lyndon Simkin New York Haworth Press c2008 1 Online-Ressource (XIII, 187 S.) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references (p. 179-182) and index Online-Ausgabe Available via World Wide Web Market segmentation Target marketing Simkin, Lyndon Verfasser aut Reproduktion von Dibb, Sally Market segmentation success c2008 |
| spellingShingle | Dibb, Sally Simkin, Lyndon Market segmentation success making it happen! Market segmentation Target marketing |
| title | Market segmentation success making it happen! |
| title_auth | Market segmentation success making it happen! |
| title_exact_search | Market segmentation success making it happen! |
| title_full | Market segmentation success making it happen! Sally Dibb ; Lyndon Simkin |
| title_fullStr | Market segmentation success making it happen! Sally Dibb ; Lyndon Simkin |
| title_full_unstemmed | Market segmentation success making it happen! Sally Dibb ; Lyndon Simkin |
| title_short | Market segmentation success |
| title_sort | market segmentation success making it happen |
| title_sub | making it happen! |
| topic | Market segmentation Target marketing |
| topic_facet | Market segmentation Target marketing |
| work_keys_str_mv | AT dibbsally marketsegmentationsuccessmakingithappen AT simkinlyndon marketsegmentationsuccessmakingithappen |