Revenue management: a path to increased profits
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017)
Business Expert Press
2011
|
| Ausgabe: | 1st ed |
| Schriftenreihe: | Managerial accounting collection
|
| Schlagworte: | |
| Online-Zugang: | UER01 |
| Beschreibung: | Mode of access: World Wide Web. - System requirements: Adobe Acrobat reader Includes bibliographical references (p. 135-139) and index This book describes the emerging field of revenue management and its applications across a broad spectrum of business activity. It recounts the history and development of revenue management and addresses the analytical tools needed to integrate revenue management into management generally and financial and accounting practice in particular. The book discusses and assesses various pricing practices and other revenue management techniques. It gives particular attention to the role of capacity analysis and the connection of revenue management to the theory of constraints. While revenue management originated in the service industries, it is now practiced across a broad spectrum of business and not-for-profit organizations. This book will be a useful guide to managers at all levels who wish to give greater consideration to the importance of revenue management in their organizations |
| Beschreibung: | 1 electronic text (x, 145 p.) |
| ISBN: | 9781606491423 9781606491416 |
Internformat
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| 245 | 1 | 0 | |a Revenue management |b a path to increased profits |c Ronald J. Huefner |
| 250 | |a 1st ed | ||
| 264 | 1 | |a [New York, N.Y.] (222 East 46th Street, New York, NY 10017) |b Business Expert Press |c 2011 | |
| 300 | |a 1 electronic text (x, 145 p.) | ||
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| 490 | 0 | |a Managerial accounting collection | |
| 500 | |a Mode of access: World Wide Web. - System requirements: Adobe Acrobat reader | ||
| 500 | |a Includes bibliographical references (p. 135-139) and index | ||
| 500 | |a This book describes the emerging field of revenue management and its applications across a broad spectrum of business activity. It recounts the history and development of revenue management and addresses the analytical tools needed to integrate revenue management into management generally and financial and accounting practice in particular. The book discusses and assesses various pricing practices and other revenue management techniques. It gives particular attention to the role of capacity analysis and the connection of revenue management to the theory of constraints. While revenue management originated in the service industries, it is now practiced across a broad spectrum of business and not-for-profit organizations. This book will be a useful guide to managers at all levels who wish to give greater consideration to the importance of revenue management in their organizations | ||
| 505 | 0 | |a Preface -- Acknowledgments -- 1. Introduction to revenue management -- 2. Applications of revenue management -- 3. Tools for analysis of revenue management -- 4. Tools for analysis of revenue management, continued -- 5. Revenue management and capacity analysis -- 6. Revenue management and the theory of constraints -- 7. Elements of pricing -- 8. Revenue management techniques -- 9. Relating revenue management to customer value -- 10. Customer reactions to revenue management techniques -- 11. Assessing the profitability of customers -- 12. Making revenue management decisions -- 13. The future of revenue management -- Notes -- References -- Index | |
| 650 | 4 | |a Revenue management | |
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Datensatz im Suchindex
| _version_ | 1804150154945626112 |
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| any_adam_object | |
| author | Huefner, Ronald Joseph |
| author_facet | Huefner, Ronald Joseph |
| author_role | aut |
| author_sort | Huefner, Ronald Joseph |
| author_variant | r j h rj rjh |
| building | Verbundindex |
| bvnumber | BV040867660 |
| classification_rvk | QP 730 |
| collection | ZDB-38-EBR ZDB-30-PQE |
| contents | Preface -- Acknowledgments -- 1. Introduction to revenue management -- 2. Applications of revenue management -- 3. Tools for analysis of revenue management -- 4. Tools for analysis of revenue management, continued -- 5. Revenue management and capacity analysis -- 6. Revenue management and the theory of constraints -- 7. Elements of pricing -- 8. Revenue management techniques -- 9. Relating revenue management to customer value -- 10. Customer reactions to revenue management techniques -- 11. Assessing the profitability of customers -- 12. Making revenue management decisions -- 13. The future of revenue management -- Notes -- References -- Index |
| ctrlnum | (ZDB-30-PQE)EBC876607 (ZDB-38-EBR)ebr10464095 (ZDB-89-EBL)EBL876607 (OCoLC)764565699 (DE-599)BVBBV040867660 |
| dewey-full | 658.1554 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.1554 |
| dewey-search | 658.1554 |
| dewey-sort | 3658.1554 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1st ed |
| format | Electronic eBook |
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| id | DE-604.BV040867660 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:34:25Z |
| institution | BVB |
| isbn | 9781606491423 9781606491416 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025847550 |
| oclc_num | 764565699 |
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| owner_facet | DE-29 |
| physical | 1 electronic text (x, 145 p.) |
| psigel | ZDB-38-EBR ZDB-30-PQE ZDB-30-PQE UER_PDA_EBR_Kauf |
| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | Business Expert Press |
| record_format | marc |
| series2 | Managerial accounting collection |
| spelling | Huefner, Ronald Joseph Verfasser aut Revenue management a path to increased profits Ronald J. Huefner 1st ed [New York, N.Y.] (222 East 46th Street, New York, NY 10017) Business Expert Press 2011 1 electronic text (x, 145 p.) txt rdacontent c rdamedia cr rdacarrier Managerial accounting collection Mode of access: World Wide Web. - System requirements: Adobe Acrobat reader Includes bibliographical references (p. 135-139) and index This book describes the emerging field of revenue management and its applications across a broad spectrum of business activity. It recounts the history and development of revenue management and addresses the analytical tools needed to integrate revenue management into management generally and financial and accounting practice in particular. The book discusses and assesses various pricing practices and other revenue management techniques. It gives particular attention to the role of capacity analysis and the connection of revenue management to the theory of constraints. While revenue management originated in the service industries, it is now practiced across a broad spectrum of business and not-for-profit organizations. This book will be a useful guide to managers at all levels who wish to give greater consideration to the importance of revenue management in their organizations Preface -- Acknowledgments -- 1. Introduction to revenue management -- 2. Applications of revenue management -- 3. Tools for analysis of revenue management -- 4. Tools for analysis of revenue management, continued -- 5. Revenue management and capacity analysis -- 6. Revenue management and the theory of constraints -- 7. Elements of pricing -- 8. Revenue management techniques -- 9. Relating revenue management to customer value -- 10. Customer reactions to revenue management techniques -- 11. Assessing the profitability of customers -- 12. Making revenue management decisions -- 13. The future of revenue management -- Notes -- References -- Index Revenue management Revenue Management (DE-588)4444408-4 gnd rswk-swf Revenue Management (DE-588)4444408-4 s 1\p DE-604 Erscheint auch als Druck-Ausgabe 978-1-60649-141-6 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Huefner, Ronald Joseph Revenue management a path to increased profits Preface -- Acknowledgments -- 1. Introduction to revenue management -- 2. Applications of revenue management -- 3. Tools for analysis of revenue management -- 4. Tools for analysis of revenue management, continued -- 5. Revenue management and capacity analysis -- 6. Revenue management and the theory of constraints -- 7. Elements of pricing -- 8. Revenue management techniques -- 9. Relating revenue management to customer value -- 10. Customer reactions to revenue management techniques -- 11. Assessing the profitability of customers -- 12. Making revenue management decisions -- 13. The future of revenue management -- Notes -- References -- Index Revenue management Revenue Management (DE-588)4444408-4 gnd |
| subject_GND | (DE-588)4444408-4 |
| title | Revenue management a path to increased profits |
| title_auth | Revenue management a path to increased profits |
| title_exact_search | Revenue management a path to increased profits |
| title_full | Revenue management a path to increased profits Ronald J. Huefner |
| title_fullStr | Revenue management a path to increased profits Ronald J. Huefner |
| title_full_unstemmed | Revenue management a path to increased profits Ronald J. Huefner |
| title_short | Revenue management |
| title_sort | revenue management a path to increased profits |
| title_sub | a path to increased profits |
| topic | Revenue management Revenue Management (DE-588)4444408-4 gnd |
| topic_facet | Revenue management Revenue Management |
| work_keys_str_mv | AT huefnerronaldjoseph revenuemanagementapathtoincreasedprofits |