Emerging trends, threats, and opportunities in international marketing: what executives need to know
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York
Business Expert Press
2009
|
| Schriftenreihe: | International business collection
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource (xxi, 378 p.) |
| ISBN: | 9781606490358 9781606490365 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV040867024 | ||
| 003 | DE-604 | ||
| 005 | 20151007 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 130311s2009 |||| o||u| ||||||eng d | ||
| 020 | |a 9781606490358 |c Print |9 978-1-60649-035-8 | ||
| 020 | |a 9781606490365 |c Online |9 978-1-60649-036-5 | ||
| 035 | |a (OCoLC)608624896 | ||
| 035 | |a (DE-599)BVBBV040867024 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-29 | ||
| 082 | 0 | |a 658.848 |2 22 | |
| 100 | 1 | |a Czinkota, Michael R. |d 1951- |e Verfasser |0 (DE-588)170023923 |4 aut | |
| 245 | 1 | 0 | |a Emerging trends, threats, and opportunities in international marketing |b what executives need to know |c Michael R. Czinkota ; Ilkka A. Ronkainen ; Masaaki Kotabe |
| 264 | 1 | |a New York |b Business Expert Press |c 2009 | |
| 300 | |a 1 Online-Ressource (xxi, 378 p.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 490 | 0 | |a International business collection | |
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Export marketing | |
| 700 | 1 | |a Ronkainen, Ilkka A. |e Verfasser |4 aut | |
| 700 | 1 | |a Kotabe, Masaaki |d 1954- |e Verfasser |0 (DE-588)137231857 |4 aut | |
| 912 | |a ZDB-38-EBR | ||
| 940 | 1 | |q UER_PDA_EBR_Kauf | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-025846914 | ||
Datensatz im Suchindex
| _version_ | 1804150154882711552 |
|---|---|
| any_adam_object | |
| author | Czinkota, Michael R. 1951- Ronkainen, Ilkka A. Kotabe, Masaaki 1954- |
| author_GND | (DE-588)170023923 (DE-588)137231857 |
| author_facet | Czinkota, Michael R. 1951- Ronkainen, Ilkka A. Kotabe, Masaaki 1954- |
| author_role | aut aut aut |
| author_sort | Czinkota, Michael R. 1951- |
| author_variant | m r c mr mrc i a r ia iar m k mk |
| building | Verbundindex |
| bvnumber | BV040867024 |
| collection | ZDB-38-EBR |
| ctrlnum | (OCoLC)608624896 (DE-599)BVBBV040867024 |
| dewey-full | 658.848 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.848 |
| dewey-search | 658.848 |
| dewey-sort | 3658.848 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV040867024 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:34:25Z |
| institution | BVB |
| isbn | 9781606490358 9781606490365 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025846914 |
| oclc_num | 608624896 |
| open_access_boolean | |
| owner | DE-29 |
| owner_facet | DE-29 |
| physical | 1 Online-Ressource (xxi, 378 p.) |
| psigel | ZDB-38-EBR UER_PDA_EBR_Kauf |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | Business Expert Press |
| record_format | marc |
| series2 | International business collection |
| spelling | Czinkota, Michael R. 1951- Verfasser (DE-588)170023923 aut Emerging trends, threats, and opportunities in international marketing what executives need to know Michael R. Czinkota ; Ilkka A. Ronkainen ; Masaaki Kotabe New York Business Expert Press 2009 1 Online-Ressource (xxi, 378 p.) txt rdacontent c rdamedia cr rdacarrier International business collection Includes bibliographical references and index Export marketing Ronkainen, Ilkka A. Verfasser aut Kotabe, Masaaki 1954- Verfasser (DE-588)137231857 aut |
| spellingShingle | Czinkota, Michael R. 1951- Ronkainen, Ilkka A. Kotabe, Masaaki 1954- Emerging trends, threats, and opportunities in international marketing what executives need to know Export marketing |
| title | Emerging trends, threats, and opportunities in international marketing what executives need to know |
| title_auth | Emerging trends, threats, and opportunities in international marketing what executives need to know |
| title_exact_search | Emerging trends, threats, and opportunities in international marketing what executives need to know |
| title_full | Emerging trends, threats, and opportunities in international marketing what executives need to know Michael R. Czinkota ; Ilkka A. Ronkainen ; Masaaki Kotabe |
| title_fullStr | Emerging trends, threats, and opportunities in international marketing what executives need to know Michael R. Czinkota ; Ilkka A. Ronkainen ; Masaaki Kotabe |
| title_full_unstemmed | Emerging trends, threats, and opportunities in international marketing what executives need to know Michael R. Czinkota ; Ilkka A. Ronkainen ; Masaaki Kotabe |
| title_short | Emerging trends, threats, and opportunities in international marketing |
| title_sort | emerging trends threats and opportunities in international marketing what executives need to know |
| title_sub | what executives need to know |
| topic | Export marketing |
| topic_facet | Export marketing |
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