The essentials of marketing research:
Gespeichert in:
Format: | Elektronisch E-Book |
---|---|
Sprache: | English |
Veröffentlicht: |
New York
Routledge
2013
|
Ausgabe: | 3rd ed |
Schlagworte: | |
Online-Zugang: | DE-12 DE-12 Volltext |
Beschreibung: | Rev. ed. of: Marketing research : text and cases / Bruce Wrenn, Robert E. Stevens, David L. Loudon. 2nd ed Includes bibliographical references and index |
Beschreibung: | 1 Online-Ressource (IX, 362 Seiten) |
ISBN: | 9781136593246 9780203182598 |
DOI: | 10.4324/9780203182598 |
Internformat
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Datensatz im Suchindex
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dewey-full | 658.8/3 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/3 |
dewey-search | 658.8/3 |
dewey-sort | 3658.8 13 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
doi_str_mv | 10.4324/9780203182598 |
edition | 3rd ed |
format | Electronic eBook |
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institution | BVB |
isbn | 9781136593246 9780203182598 |
language | English |
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spelling | The essentials of marketing research Lawrence Silver ... [et al.] 3rd ed New York Routledge 2013 1 Online-Ressource (IX, 362 Seiten) txt rdacontent c rdamedia cr rdacarrier Rev. ed. of: Marketing research : text and cases / Bruce Wrenn, Robert E. Stevens, David L. Loudon. 2nd ed Includes bibliographical references and index Marketing research Marketing research / Case studies Marktforschung (DE-588)4037630-8 gnd rswk-swf Forschungsmethode (DE-588)4155046-8 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marktforschung (DE-588)4037630-8 s Forschungsmethode (DE-588)4155046-8 s 1\p DE-604 Silver, Lawrence S. 1948- Sonstige (DE-588)14133391X oth Wrenn, Bruce Sonstige (DE-588)1136396683 oth Erscheint auch als Druck-Ausgabe 978-0-415-89929-1 Erscheint auch als Druck-Ausgabe 978-0-415-89928-4 https://doi.org/10.4324/9780203182598 Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | The essentials of marketing research Marketing research Marketing research / Case studies Marktforschung (DE-588)4037630-8 gnd Forschungsmethode (DE-588)4155046-8 gnd |
subject_GND | (DE-588)4037630-8 (DE-588)4155046-8 (DE-588)4522595-3 |
title | The essentials of marketing research |
title_auth | The essentials of marketing research |
title_exact_search | The essentials of marketing research |
title_full | The essentials of marketing research Lawrence Silver ... [et al.] |
title_fullStr | The essentials of marketing research Lawrence Silver ... [et al.] |
title_full_unstemmed | The essentials of marketing research Lawrence Silver ... [et al.] |
title_short | The essentials of marketing research |
title_sort | the essentials of marketing research |
topic | Marketing research Marketing research / Case studies Marktforschung (DE-588)4037630-8 gnd Forschungsmethode (DE-588)4155046-8 gnd |
topic_facet | Marketing research Marketing research / Case studies Marktforschung Forschungsmethode Fallstudiensammlung |
url | https://doi.org/10.4324/9780203182598 |
work_keys_str_mv | AT silverlawrences theessentialsofmarketingresearch AT wrennbruce theessentialsofmarketingresearch |