Holdings: Market segmentation

Market segmentation: how to do it and how to profit from it

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Bibliographic Details
Main Authors:	McDonald, Malcolm 1938- (Author), Dunbar, Ian (Author)
Format:	Electronic eBook
Language:	English
Published:	Chichester Wiley [2012]
Edition:	Revised 4th edition
Subjects:	Market segmentation Marktsegmentierung
Online Access:	DE-12 DE-526 DE-861 DE-2070s DE-91 DE-473 DE-29 Volltext
Item Description:	Includes bibliographical references and index
Physical Description:	1 Online-Ressource (xxi, 490 Seiten)
ISBN:	9781283665100 1118432738 1118432746 1118432754 9781118432730 9781118432747 9781118432754 9781119207863 111920786X 1283665107
DOI:	10.1002/9781119207863

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Record in the Search Index

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spelling	McDonald, Malcolm 1938- Verfasser (DE-588)118107585 aut Market segmentation how to do it and how to profit from it Malcolm McDonald and Ian Dunbar Revised 4th edition Chichester Wiley [2012] © 2012 1 Online-Ressource (xxi, 490 Seiten) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Market segmentation Marktsegmentierung (DE-588)4037644-8 gnd rswk-swf Marktsegmentierung (DE-588)4037644-8 s 1\p DE-604 Dunbar, Ian Verfasser aut Erscheint auch als Druck-Ausgabe, Paperback 1-118-43267-3 Erscheint auch als Druck-Ausgabe, Paperback 978-1-118-43267-9 https://doi.org/10.1002/9781119207863 Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	McDonald, Malcolm 1938- Dunbar, Ian Market segmentation how to do it and how to profit from it Market segmentation Marktsegmentierung (DE-588)4037644-8 gnd
subject_GND	(DE-588)4037644-8
title	Market segmentation how to do it and how to profit from it
title_auth	Market segmentation how to do it and how to profit from it
title_exact_search	Market segmentation how to do it and how to profit from it
title_full	Market segmentation how to do it and how to profit from it Malcolm McDonald and Ian Dunbar
title_fullStr	Market segmentation how to do it and how to profit from it Malcolm McDonald and Ian Dunbar
title_full_unstemmed	Market segmentation how to do it and how to profit from it Malcolm McDonald and Ian Dunbar
title_short	Market segmentation
title_sort	market segmentation how to do it and how to profit from it
title_sub	how to do it and how to profit from it
topic	Market segmentation Marktsegmentierung (DE-588)4037644-8 gnd
topic_facet	Market segmentation Marktsegmentierung
url	https://doi.org/10.1002/9781119207863
work_keys_str_mv	AT mcdonaldmalcolm marketsegmentationhowtodoitandhowtoprofitfromit AT dunbarian marketsegmentationhowtodoitandhowtoprofitfromit

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