Online consumer behavior: theory and research in social media, advertising, and e-tail
Gespeichert in:
Format: | Elektronisch E-Book |
---|---|
Sprache: | English |
Veröffentlicht: |
New York
Routledge
2012
|
Schlagworte: | |
Online-Zugang: | BSB01 |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | 1 Online-Ressource (xxxiii, 366 p) |
ISBN: | 9780203123911 9781848729698 |
Internformat
MARC
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245 | 1 | 0 | |a Online consumer behavior |b theory and research in social media, advertising, and e-tail |c editor, Angeline G. Close |
264 | 1 | |a New York |b Routledge |c 2012 | |
300 | |a 1 Online-Ressource (xxxiii, 366 p) | ||
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337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
500 | |a Includes bibliographical references and index | ||
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650 | 4 | |a Consumer behavior | |
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Datensatz im Suchindex
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any_adam_object | |
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dewey-full | 381/.142 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 381 - Commerce (Trade) |
dewey-raw | 381/.142 |
dewey-search | 381/.142 |
dewey-sort | 3381 3142 |
dewey-tens | 380 - Commerce, communications, transportation |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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institution | BVB |
isbn | 9780203123911 9781848729698 |
language | English |
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spelling | Online consumer behavior theory and research in social media, advertising, and e-tail editor, Angeline G. Close New York Routledge 2012 1 Online-Ressource (xxxiii, 366 p) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Psychologie Consumer behavior Internet marketing Electronic commerce / Psychological aspects Online-Marketing (DE-588)7706419-7 gnd rswk-swf Electronic Commerce (DE-588)4592128-3 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf World Wide Web 2.0 (DE-588)7548364-6 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Electronic Commerce (DE-588)4592128-3 s World Wide Web 2.0 (DE-588)7548364-6 s Verbraucherverhalten (DE-588)4062644-1 s 2\p DE-604 Online-Marketing (DE-588)7706419-7 s 3\p DE-604 Close, Angeline G. Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Online consumer behavior theory and research in social media, advertising, and e-tail Psychologie Consumer behavior Internet marketing Electronic commerce / Psychological aspects Online-Marketing (DE-588)7706419-7 gnd Electronic Commerce (DE-588)4592128-3 gnd Verbraucherverhalten (DE-588)4062644-1 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd |
subject_GND | (DE-588)7706419-7 (DE-588)4592128-3 (DE-588)4062644-1 (DE-588)7548364-6 (DE-588)4143413-4 |
title | Online consumer behavior theory and research in social media, advertising, and e-tail |
title_auth | Online consumer behavior theory and research in social media, advertising, and e-tail |
title_exact_search | Online consumer behavior theory and research in social media, advertising, and e-tail |
title_full | Online consumer behavior theory and research in social media, advertising, and e-tail editor, Angeline G. Close |
title_fullStr | Online consumer behavior theory and research in social media, advertising, and e-tail editor, Angeline G. Close |
title_full_unstemmed | Online consumer behavior theory and research in social media, advertising, and e-tail editor, Angeline G. Close |
title_short | Online consumer behavior |
title_sort | online consumer behavior theory and research in social media advertising and e tail |
title_sub | theory and research in social media, advertising, and e-tail |
topic | Psychologie Consumer behavior Internet marketing Electronic commerce / Psychological aspects Online-Marketing (DE-588)7706419-7 gnd Electronic Commerce (DE-588)4592128-3 gnd Verbraucherverhalten (DE-588)4062644-1 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd |
topic_facet | Psychologie Consumer behavior Internet marketing Electronic commerce / Psychological aspects Online-Marketing Electronic Commerce Verbraucherverhalten World Wide Web 2.0 Aufsatzsammlung |
work_keys_str_mv | AT closeangelineg onlineconsumerbehaviortheoryandresearchinsocialmediaadvertisingandetail |