APA (7th ed.) Citation

Bijapurkar, R. (2012). Customer in the boardroom?: Crafting customer-based business strategy. Sage.

Chicago Style (17th ed.) Citation

Bijapurkar, Rama. Customer in the Boardroom?: Crafting Customer-based Business Strategy. Los Angeles: Sage, 2012.

MLA (9th ed.) Citation

Bijapurkar, Rama. Customer in the Boardroom?: Crafting Customer-based Business Strategy. Sage, 2012.

Warning: These citations may not always be 100% accurate.