Sports publicity: a practical approach
Explaining the business, where it was, where it is now -- Getting started, building contacts and volunteerism -- Reading, writing, and speaking, and not just in English -- How and what to pitch -- Working in the colleges -- Working with a professional team -- Working with an individual sport and ath...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Burlington, MA [u.a.]
Elsevier/Butterworth-Heinemann
2007
|
| Schriftenreihe: | Sport management in practice series
|
| Schlagworte: | |
| Online-Zugang: | BTU01 Volltext |
| Zusammenfassung: | Explaining the business, where it was, where it is now -- Getting started, building contacts and volunteerism -- Reading, writing, and speaking, and not just in English -- How and what to pitch -- Working in the colleges -- Working with a professional team -- Working with an individual sport and athlete -- The league publicity office -- Women's sports and athletics -- The press conference -- Crisis management -- Promoting sports in a global environment -- The agency side -- What's next? : the new age of sports PR |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource (XIX, 387 S.) |
| ISBN: | 9780750683029 |
Internformat
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| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:33:44Z |
| institution | BVB |
| isbn | 9780750683029 |
| language | English |
| lccn | 2007013846 |
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| series2 | Sport management in practice series |
| spelling | Favorito, Joseph Verfasser aut Sports publicity a practical approach by Joseph Favorito Burlington, MA [u.a.] Elsevier/Butterworth-Heinemann 2007 1 Online-Ressource (XIX, 387 S.) txt rdacontent c rdamedia cr rdacarrier Sport management in practice series Includes bibliographical references and index Explaining the business, where it was, where it is now -- Getting started, building contacts and volunteerism -- Reading, writing, and speaking, and not just in English -- How and what to pitch -- Working in the colleges -- Working with a professional team -- Working with an individual sport and athlete -- The league publicity office -- Women's sports and athletics -- The press conference -- Crisis management -- Promoting sports in a global environment -- The agency side -- What's next? : the new age of sports PR Sports / Public relations Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Sport (DE-588)4056366-2 gnd rswk-swf Sport (DE-588)4056366-2 s Öffentlichkeitsarbeit (DE-588)4043188-5 s 1\p DE-604 http://www.sciencedirect.com/science/book/9780750683029 Verlag Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
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| subject_GND | (DE-588)4043188-5 (DE-588)4056366-2 |
| title | Sports publicity a practical approach |
| title_auth | Sports publicity a practical approach |
| title_exact_search | Sports publicity a practical approach |
| title_full | Sports publicity a practical approach by Joseph Favorito |
| title_fullStr | Sports publicity a practical approach by Joseph Favorito |
| title_full_unstemmed | Sports publicity a practical approach by Joseph Favorito |
| title_short | Sports publicity |
| title_sort | sports publicity a practical approach |
| title_sub | a practical approach |
| topic | Sports / Public relations Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Sport (DE-588)4056366-2 gnd |
| topic_facet | Sports / Public relations Öffentlichkeitsarbeit Sport |
| url | http://www.sciencedirect.com/science/book/9780750683029 |
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