Marketing strategy: the difference between marketing and markets
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Amsterdam [u.a.]
Elsevier
2007
|
| Ausgabe: | 3. ed. |
| Schriftenreihe: | Marketing/Management
|
| Schlagworte: | |
| Online-Zugang: | BTU01 Volltext |
| Beschreibung: | 1 Online-Ressource (X, 316 S.) graph. Darst. |
| ISBN: | 9780750656757 |
Internformat
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| 100 | 1 | |a Fifield, Paul |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing strategy |b the difference between marketing and markets |c Paul Fifield |
| 250 | |a 3. ed. | ||
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Fifield, Paul |
| author_facet | Fifield, Paul |
| author_role | aut |
| author_sort | Fifield, Paul |
| author_variant | p f pf |
| building | Verbundindex |
| bvnumber | BV040762744 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| collection | ZDB-33-BMT |
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| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 3. ed. |
| format | Electronic eBook |
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| id | DE-604.BV040762744 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:33:23Z |
| institution | BVB |
| isbn | 9780750656757 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025741303 |
| oclc_num | 731721204 |
| open_access_boolean | |
| owner | DE-634 |
| owner_facet | DE-634 |
| physical | 1 Online-Ressource (X, 316 S.) graph. Darst. |
| psigel | ZDB-33-BMT ZDB-33-BMT BTU_PDA_BMT_Kauf |
| publishDate | 2007 |
| publishDateSearch | 2007 |
| publishDateSort | 2007 |
| publisher | Elsevier |
| record_format | marc |
| series2 | Marketing/Management |
| spelling | Fifield, Paul Verfasser aut Marketing strategy the difference between marketing and markets Paul Fifield 3. ed. Amsterdam [u.a.] Elsevier 2007 1 Online-Ressource (X, 316 S.) graph. Darst. txt rdacontent c rdamedia cr rdacarrier Marketing/Management Marketing Marketing Management Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 s DE-604 http://www.sciencedirect.com/science/book/9780750656757 Verlag Volltext |
| spellingShingle | Fifield, Paul Marketing strategy the difference between marketing and markets Marketing Marketing Management Marketingstrategie (DE-588)4120697-6 gnd |
| subject_GND | (DE-588)4120697-6 |
| title | Marketing strategy the difference between marketing and markets |
| title_auth | Marketing strategy the difference between marketing and markets |
| title_exact_search | Marketing strategy the difference between marketing and markets |
| title_full | Marketing strategy the difference between marketing and markets Paul Fifield |
| title_fullStr | Marketing strategy the difference between marketing and markets Paul Fifield |
| title_full_unstemmed | Marketing strategy the difference between marketing and markets Paul Fifield |
| title_short | Marketing strategy |
| title_sort | marketing strategy the difference between marketing and markets |
| title_sub | the difference between marketing and markets |
| topic | Marketing Marketing Management Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Marketing Marketing Management Marketingstrategie |
| url | http://www.sciencedirect.com/science/book/9780750656757 |
| work_keys_str_mv | AT fifieldpaul marketingstrategythedifferencebetweenmarketingandmarkets |