Essentials of marketing:
Gespeichert in:
Hauptverfasser: | , , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Oxford
Oxford Univ. Press
2013
|
Schlagworte: | |
Beschreibung: | XXIII, 413 S. Ill., graph. Darst. |
ISBN: | 9780199646500 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV040709491 | ||
003 | DE-604 | ||
005 | 20130516 | ||
007 | t | ||
008 | 130130s2013 ad|| |||| 00||| eng d | ||
020 | |a 9780199646500 |9 978-0-19-964650-0 | ||
035 | |a (OCoLC)826628173 | ||
035 | |a (DE-599)BVBBV040709491 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
049 | |a DE-1050 |a DE-521 |a DE-355 | ||
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Baines, Paul |d 1973- |e Verfasser |0 (DE-588)129542776 |4 aut | |
245 | 1 | 0 | |a Essentials of marketing |c Paul Baines ; Chris Fill ; Kelly Page |
264 | 1 | |a Oxford |b Oxford Univ. Press |c 2013 | |
300 | |a XXIII, 413 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Fill, Chris |d 1953- |e Verfasser |0 (DE-588)17306549X |4 aut | |
700 | 1 | |a Page, Kelly |d 1974- |e Verfasser |0 (DE-588)136741894 |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-025689849 |
Datensatz im Suchindex
_version_ | 1804150015703121920 |
---|---|
any_adam_object | |
author | Baines, Paul 1973- Fill, Chris 1953- Page, Kelly 1974- |
author_GND | (DE-588)129542776 (DE-588)17306549X (DE-588)136741894 |
author_facet | Baines, Paul 1973- Fill, Chris 1953- Page, Kelly 1974- |
author_role | aut aut aut |
author_sort | Baines, Paul 1973- |
author_variant | p b pb c f cf k p kp |
building | Verbundindex |
bvnumber | BV040709491 |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)826628173 (DE-599)BVBBV040709491 |
discipline | Wirtschaftswissenschaften |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01091nam a2200325 c 4500</leader><controlfield tag="001">BV040709491</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20130516 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">130130s2013 ad|| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780199646500</subfield><subfield code="9">978-0-19-964650-0</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)826628173</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV040709491</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1050</subfield><subfield code="a">DE-521</subfield><subfield code="a">DE-355</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Baines, Paul</subfield><subfield code="d">1973-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)129542776</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Essentials of marketing</subfield><subfield code="c">Paul Baines ; Chris Fill ; Kelly Page</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Oxford</subfield><subfield code="b">Oxford Univ. Press</subfield><subfield code="c">2013</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXIII, 413 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Fill, Chris</subfield><subfield code="d">1953-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)17306549X</subfield><subfield code="4">aut</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Page, Kelly</subfield><subfield code="d">1974-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)136741894</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-025689849</subfield></datafield></record></collection> |
id | DE-604.BV040709491 |
illustrated | Illustrated |
indexdate | 2024-07-10T00:32:12Z |
institution | BVB |
isbn | 9780199646500 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025689849 |
oclc_num | 826628173 |
open_access_boolean | |
owner | DE-1050 DE-521 DE-355 DE-BY-UBR |
owner_facet | DE-1050 DE-521 DE-355 DE-BY-UBR |
physical | XXIII, 413 S. Ill., graph. Darst. |
publishDate | 2013 |
publishDateSearch | 2013 |
publishDateSort | 2013 |
publisher | Oxford Univ. Press |
record_format | marc |
spelling | Baines, Paul 1973- Verfasser (DE-588)129542776 aut Essentials of marketing Paul Baines ; Chris Fill ; Kelly Page Oxford Oxford Univ. Press 2013 XXIII, 413 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Fill, Chris 1953- Verfasser (DE-588)17306549X aut Page, Kelly 1974- Verfasser (DE-588)136741894 aut |
spellingShingle | Baines, Paul 1973- Fill, Chris 1953- Page, Kelly 1974- Essentials of marketing Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4037589-4 |
title | Essentials of marketing |
title_auth | Essentials of marketing |
title_exact_search | Essentials of marketing |
title_full | Essentials of marketing Paul Baines ; Chris Fill ; Kelly Page |
title_fullStr | Essentials of marketing Paul Baines ; Chris Fill ; Kelly Page |
title_full_unstemmed | Essentials of marketing Paul Baines ; Chris Fill ; Kelly Page |
title_short | Essentials of marketing |
title_sort | essentials of marketing |
topic | Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing |
work_keys_str_mv | AT bainespaul essentialsofmarketing AT fillchris essentialsofmarketing AT pagekelly essentialsofmarketing |