Rumors and rumor control: a manager's guide to understanding and combatting rumors
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Routledge
2012
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XI, 256 S. Ill., graph. Darst. |
| ISBN: | 0805838759 9780805838763 |
Internformat
MARC
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Datensatz im Suchindex
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|---|---|
| adam_text |
lontents
Preface
PART I UNDERSTANDING RUMORS
AND RUMOR TRANSMISSION
1
Introduction: Identifying Rumors and Related Forms
з
of Communication
2
Understanding Rumor: The Dynamics of Rumor
32
Transmission and Belief
3
Commercial Rumors and Organizational Grapevines
59
4
How Information Spreads: Word-of-Mouth, Opinion
88
Leadership, and the Media
PART
il
COMBATTING RUMORS IN THE MARKETPLACE
AND WORKPLACE
5
Managing Commercial Rumors: How Can Marketplace
123
Rumors Be Prevented?
6
Managing Commercial Rumors: Strategies and Tactics
157
for Neutralizing Rumors
7
Managing the Organizational Grapevine
203
CONTENTS
References
233
Author Index
247
Subject Index
253 |
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| author | Kimmel, Allan J. |
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| dewey-full | 659.2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2 |
| dewey-search | 659.2 |
| dewey-sort | 3659.2 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Soziologie Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV040676987 |
| illustrated | Illustrated |
| indexdate | 2024-09-23T14:10:49Z |
| institution | BVB |
| isbn | 0805838759 9780805838763 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025503445 |
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| physical | XI, 256 S. Ill., graph. Darst. |
| publishDate | 2012 |
| publishDateSearch | 2012 |
| publishDateSort | 2012 |
| publisher | Routledge |
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| spelling | Kimmel, Allan J. Verfasser (DE-588)143092332 aut Rumors and rumor control a manager's guide to understanding and combatting rumors Allan J. Kimmel New York [u.a.] Routledge 2012 XI, 256 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Management (DE-588)4037278-9 gnd rswk-swf Krisenmanagement (DE-588)4127374-6 gnd rswk-swf Kommunikation (DE-588)4031883-7 gnd rswk-swf Gerücht (DE-588)4156908-8 gnd rswk-swf Management (DE-588)4037278-9 s Kommunikation (DE-588)4031883-7 s Gerücht (DE-588)4156908-8 s Krisenmanagement (DE-588)4127374-6 s DE-188 Digitalisierung UB Bamberg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025503445&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Kimmel, Allan J. Rumors and rumor control a manager's guide to understanding and combatting rumors Management (DE-588)4037278-9 gnd Krisenmanagement (DE-588)4127374-6 gnd Kommunikation (DE-588)4031883-7 gnd Gerücht (DE-588)4156908-8 gnd |
| subject_GND | (DE-588)4037278-9 (DE-588)4127374-6 (DE-588)4031883-7 (DE-588)4156908-8 |
| title | Rumors and rumor control a manager's guide to understanding and combatting rumors |
| title_auth | Rumors and rumor control a manager's guide to understanding and combatting rumors |
| title_exact_search | Rumors and rumor control a manager's guide to understanding and combatting rumors |
| title_full | Rumors and rumor control a manager's guide to understanding and combatting rumors Allan J. Kimmel |
| title_fullStr | Rumors and rumor control a manager's guide to understanding and combatting rumors Allan J. Kimmel |
| title_full_unstemmed | Rumors and rumor control a manager's guide to understanding and combatting rumors Allan J. Kimmel |
| title_short | Rumors and rumor control |
| title_sort | rumors and rumor control a manager s guide to understanding and combatting rumors |
| title_sub | a manager's guide to understanding and combatting rumors |
| topic | Management (DE-588)4037278-9 gnd Krisenmanagement (DE-588)4127374-6 gnd Kommunikation (DE-588)4031883-7 gnd Gerücht (DE-588)4156908-8 gnd |
| topic_facet | Management Krisenmanagement Kommunikation Gerücht |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025503445&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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