Principles and practice of marketing:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
London [u.a.]
McGraw-Hill Higher Education
2013
|
Ausgabe: | 7. ed. |
Schriftenreihe: | The McGraw-Hill companies
|
Schlagworte: | |
Beschreibung: | XXXV, 885 S. Ill. |
ISBN: | 0077140001 9780077140007 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
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020 | |a 0077140001 |9 0-07-714000-1 | ||
020 | |a 9780077140007 |9 978-0-07-714000-7 | ||
035 | |a (OCoLC)826591526 | ||
035 | |a (DE-599)BVBBV040666017 | ||
040 | |a DE-604 |b ger |e rakwb | ||
041 | 0 | |a eng | |
049 | |a DE-706 |a DE-1050 |a DE-92 | ||
082 | 0 | |a 658.8 |2 22 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Jobber, David |e Verfasser |4 aut | |
245 | 1 | 0 | |a Principles and practice of marketing |c David Jobber and Fiona Ellis-Chadwick |
250 | |a 7. ed. | ||
264 | 1 | |a London [u.a.] |b McGraw-Hill Higher Education |c 2013 | |
300 | |a XXXV, 885 S. |b Ill. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a The McGraw-Hill companies | |
650 | 4 | |a Marketing | |
650 | 4 | |a Marketing |z Europe |v Case studies | |
650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
651 | 4 | |a Europa | |
655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
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700 | 1 | |a Ellis-Chadwick, Fiona |e Verfasser |0 (DE-588)1026503094 |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-025492680 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
_version_ | 1804149791561613312 |
---|---|
any_adam_object | |
author | Jobber, David Ellis-Chadwick, Fiona |
author_GND | (DE-588)1026503094 |
author_facet | Jobber, David Ellis-Chadwick, Fiona |
author_role | aut aut |
author_sort | Jobber, David |
author_variant | d j dj f e c fec |
building | Verbundindex |
bvnumber | BV040666017 |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)826591526 (DE-599)BVBBV040666017 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 7. ed. |
format | Book |
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genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
genre_facet | Fallstudiensammlung |
geographic | Europa |
geographic_facet | Europa |
id | DE-604.BV040666017 |
illustrated | Illustrated |
indexdate | 2024-07-10T00:28:39Z |
institution | BVB |
isbn | 0077140001 9780077140007 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025492680 |
oclc_num | 826591526 |
open_access_boolean | |
owner | DE-706 DE-1050 DE-92 |
owner_facet | DE-706 DE-1050 DE-92 |
physical | XXXV, 885 S. Ill. |
publishDate | 2013 |
publishDateSearch | 2013 |
publishDateSort | 2013 |
publisher | McGraw-Hill Higher Education |
record_format | marc |
series2 | The McGraw-Hill companies |
spelling | Jobber, David Verfasser aut Principles and practice of marketing David Jobber and Fiona Ellis-Chadwick 7. ed. London [u.a.] McGraw-Hill Higher Education 2013 XXXV, 885 S. Ill. txt rdacontent n rdamedia nc rdacarrier The McGraw-Hill companies Marketing Marketing Europe Case studies Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Europa (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s Marketingmanagement (DE-588)4168907-0 s 1\p DE-604 Ellis-Chadwick, Fiona Verfasser (DE-588)1026503094 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Jobber, David Ellis-Chadwick, Fiona Principles and practice of marketing Marketing Marketing Europe Case studies Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4168907-0 (DE-588)4037589-4 (DE-588)4522595-3 |
title | Principles and practice of marketing |
title_auth | Principles and practice of marketing |
title_exact_search | Principles and practice of marketing |
title_full | Principles and practice of marketing David Jobber and Fiona Ellis-Chadwick |
title_fullStr | Principles and practice of marketing David Jobber and Fiona Ellis-Chadwick |
title_full_unstemmed | Principles and practice of marketing David Jobber and Fiona Ellis-Chadwick |
title_short | Principles and practice of marketing |
title_sort | principles and practice of marketing |
topic | Marketing Marketing Europe Case studies Marketingmanagement (DE-588)4168907-0 gnd Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing Marketing Europe Case studies Marketingmanagement Europa Fallstudiensammlung |
work_keys_str_mv | AT jobberdavid principlesandpracticeofmarketing AT ellischadwickfiona principlesandpracticeofmarketing |