Health communication: from theory to practice
Saved in:
Bibliographic Details
Main Author: Schiavo, Renata (Author)
Format: Book
Language:English
Published: San Francisco, Calif. Wiley 2007
Edition:1. ed.
Subjects:
Online Access:Inhaltsverzeichnis
kostenfrei
kostenfrei
Inhaltsverzeichnis
Item Description:Literaturverz. S. 379 - 411
What is health communication? -- Current health communication theories and issues -- Cultural, gender, ethnic, religious, and geographical influences on conceptions of health and illness -- Interpersonal communications -- Public relations and public advocacy -- Community mobilization -- Professional medical communications -- Constituency relations in health communication -- Overview of the health communication planning process -- Situation analysis and audience profile -- Identifying program objectives and strategies -- Developing tactical and evaluation plans -- Implementing, monitoring, and evaluating a health communication program
Physical Description:XXIV, 436 S. 23 cm
ISBN:0787982059
9780787982058

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection! Indexes
Get full text