Holdings: Marketing to the social web

Marketing to the social web: how digital customer communities build your business

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Bibliographic Details
Main Author:	Weber, Larry 1955- (Author)
Format:	Electronic eBook
Language:	English
Published:	Hoboken, NJ Wiley 2009
Edition:	2. ed.
Subjects:	Internet marketing Online social networks World Wide Web 2.0 Kundenmanagement Marketing Social Media
Online Access:	FRO01 UBT01 Volltext
Physical Description:	1 Online-Ressource (XVIII, 246 S.) 24 cm
ISBN:	9781118258125

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MARC


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Record in the Search Index

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dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	2. ed.
format	Electronic eBook
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indexdate	2024-07-10T00:26:19Z
institution	BVB
isbn	9781118258125
language	English
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physical	1 Online-Ressource (XVIII, 246 S.) 24 cm
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publisher	Wiley
record_format	marc
spelling	Weber, Larry 1955- Verfasser (DE-588)1015232388 aut Marketing to the social web how digital customer communities build your business Larry Weber 2. ed. Hoboken, NJ Wiley 2009 1 Online-Ressource (XVIII, 246 S.) 24 cm txt rdacontent c rdamedia cr rdacarrier Internet marketing Online social networks World Wide Web 2.0 (DE-588)7548364-6 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Social Media (DE-588)4639271-3 gnd rswk-swf Marketing (DE-588)4037589-4 s Kundenmanagement (DE-588)4236865-0 s Social Media (DE-588)4639271-3 s World Wide Web 2.0 (DE-588)7548364-6 s 1\p DE-604 Erscheint auch als Druck-Ausgabe, Hardcover 978-0-470-41097-4 https://onlinelibrary.wiley.com/doi/book/10.1002/9781118258125 Verlag Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Weber, Larry 1955- Marketing to the social web how digital customer communities build your business Internet marketing Online social networks World Wide Web 2.0 (DE-588)7548364-6 gnd Kundenmanagement (DE-588)4236865-0 gnd Marketing (DE-588)4037589-4 gnd Social Media (DE-588)4639271-3 gnd
subject_GND	(DE-588)7548364-6 (DE-588)4236865-0 (DE-588)4037589-4 (DE-588)4639271-3
title	Marketing to the social web how digital customer communities build your business
title_auth	Marketing to the social web how digital customer communities build your business
title_exact_search	Marketing to the social web how digital customer communities build your business
title_full	Marketing to the social web how digital customer communities build your business Larry Weber
title_fullStr	Marketing to the social web how digital customer communities build your business Larry Weber
title_full_unstemmed	Marketing to the social web how digital customer communities build your business Larry Weber
title_short	Marketing to the social web
title_sort	marketing to the social web how digital customer communities build your business
title_sub	how digital customer communities build your business
topic	Internet marketing Online social networks World Wide Web 2.0 (DE-588)7548364-6 gnd Kundenmanagement (DE-588)4236865-0 gnd Marketing (DE-588)4037589-4 gnd Social Media (DE-588)4639271-3 gnd
topic_facet	Internet marketing Online social networks World Wide Web 2.0 Kundenmanagement Marketing Social Media
url	https://onlinelibrary.wiley.com/doi/book/10.1002/9781118258125
work_keys_str_mv	AT weberlarry marketingtothesocialwebhowdigitalcustomercommunitiesbuildyourbusiness

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