Marketing: Analyse und Strategie
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Zürich
Werd Verlag
2012
|
| Ausgabe: | 14., überarbeitete und aktualisierte Auflage |
| Schlagworte: | |
| Online-Zugang: | Inhaltstext |
| Beschreibung: | 144 S. graph. Darst. |
| ISBN: | 9783859326965 |
Internformat
MARC
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| 245 | 1 | 0 | |a Marketing |b Analyse und Strategie |c Richard Kühn ; Patrick Pfäffli |
| 250 | |a 14., überarbeitete und aktualisierte Auflage | ||
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| 300 | |a 144 S. |b graph. Darst. | ||
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Datensatz im Suchindex
| _version_ | 1807954302799446016 |
|---|---|
| adam_text | |
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| author | Kühn, Richard Pfäffli, Patrick |
| author_facet | Kühn, Richard Pfäffli, Patrick |
| author_role | aut aut |
| author_sort | Kühn, Richard |
| author_variant | r k rk p p pp |
| building | Verbundindex |
| bvnumber | BV040548147 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)809236819 (DE-599)DNB1022399322 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 14., überarbeitete und aktualisierte Auflage |
| format | Book |
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| genre_facet | Lehrbuch |
| id | DE-604.BV040548147 |
| illustrated | Illustrated |
| indexdate | 2024-08-21T00:19:42Z |
| institution | BVB |
| isbn | 9783859326965 |
| language | German |
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| physical | 144 S. graph. Darst. |
| publishDate | 2012 |
| publishDateSearch | 2012 |
| publishDateSort | 2012 |
| publisher | Werd Verlag |
| record_format | marc |
| spelling | Kühn, Richard Verfasser aut Marketing Analyse und Strategie Richard Kühn ; Patrick Pfäffli 14., überarbeitete und aktualisierte Auflage Zürich Werd Verlag 2012 144 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s Marketingstrategie (DE-588)4120697-6 s 1\p DE-604 Pfäffli, Patrick Verfasser aut X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=4039866&prov=M&dok_var=1&dok_ext=htm Inhaltstext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Kühn, Richard Pfäffli, Patrick Marketing Analyse und Strategie Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4120697-6 (DE-588)4123623-3 |
| title | Marketing Analyse und Strategie |
| title_auth | Marketing Analyse und Strategie |
| title_exact_search | Marketing Analyse und Strategie |
| title_full | Marketing Analyse und Strategie Richard Kühn ; Patrick Pfäffli |
| title_fullStr | Marketing Analyse und Strategie Richard Kühn ; Patrick Pfäffli |
| title_full_unstemmed | Marketing Analyse und Strategie Richard Kühn ; Patrick Pfäffli |
| title_short | Marketing |
| title_sort | marketing analyse und strategie |
| title_sub | Analyse und Strategie |
| topic | Marketing (DE-588)4037589-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Marketing Marketingstrategie Lehrbuch |
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| work_keys_str_mv | AT kuhnrichard marketinganalyseundstrategie AT pfafflipatrick marketinganalyseundstrategie |