Win/loss reviews: a new knowledge model for competitive intelligence
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, N.J.
Wiley
c2011
|
| Schriftenreihe: | Microsoft executive leadership series
|
| Schlagworte: | |
| Online-Zugang: | TUM01 Volltext |
| Beschreibung: | Includes bibliographical references and index "Win/Loss Reviews shows how every company can improve top and bottom line performance by systematically capturing the key insights from deals that have been won, lost or delayed. While the book talks to decision makers and business strategists, the principles and disciplines explored are aimed at bridging the flow of competitive intelligence between sales and marketing, simultaneously providing insights and line-of-site to the dynamics affecting business performance"--Provided by publisher |
| Beschreibung: | 1 Online-Ressource (xxii, 202 p.) |
| ISBN: | 1118102584 1118102592 1118102606 9781118102589 9781118102596 9781118102602 |
Internformat
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Datensatz im Suchindex
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| id | DE-604.BV040466872 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:24:30Z |
| institution | BVB |
| isbn | 1118102584 1118102592 1118102606 9781118102589 9781118102596 9781118102602 |
| language | English |
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| oclc_num | 874189537 |
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| owner | DE-91 DE-BY-TUM |
| owner_facet | DE-91 DE-BY-TUM |
| physical | 1 Online-Ressource (xxii, 202 p.) |
| psigel | ZDB-4-NLEBK ZDB-4-NLEBK TUM_PDA_EBSCO_BAE_gekauft |
| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | Wiley |
| record_format | marc |
| series2 | Microsoft executive leadership series |
| spelling | Marcet, Rick Verfasser aut Win/loss reviews a new knowledge model for competitive intelligence Rick Marcet Hoboken, N.J. Wiley c2011 1 Online-Ressource (xxii, 202 p.) txt rdacontent c rdamedia cr rdacarrier Microsoft executive leadership series Includes bibliographical references and index "Win/Loss Reviews shows how every company can improve top and bottom line performance by systematically capturing the key insights from deals that have been won, lost or delayed. While the book talks to decision makers and business strategists, the principles and disciplines explored are aimed at bridging the flow of competitive intelligence between sales and marketing, simultaneously providing insights and line-of-site to the dynamics affecting business performance"--Provided by publisher Wirtschaft Marketing / Evaluation Business intelligence Strategic planning Competition BUSINESS & ECONOMICS / Information Management / bisacsh BUSINESS & ECONOMICS / Knowledge Capital / bisacsh Erscheint auch als Druck-Ausgabe, Hardcover 1-118-00741-7 Erscheint auch als Druck-Ausgabe, Hardcover 978-1-118-00741-9 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=382213 Verlag Volltext |
| spellingShingle | Marcet, Rick Win/loss reviews a new knowledge model for competitive intelligence Wirtschaft Marketing / Evaluation Business intelligence Strategic planning Competition BUSINESS & ECONOMICS / Information Management / bisacsh BUSINESS & ECONOMICS / Knowledge Capital / bisacsh |
| title | Win/loss reviews a new knowledge model for competitive intelligence |
| title_auth | Win/loss reviews a new knowledge model for competitive intelligence |
| title_exact_search | Win/loss reviews a new knowledge model for competitive intelligence |
| title_full | Win/loss reviews a new knowledge model for competitive intelligence Rick Marcet |
| title_fullStr | Win/loss reviews a new knowledge model for competitive intelligence Rick Marcet |
| title_full_unstemmed | Win/loss reviews a new knowledge model for competitive intelligence Rick Marcet |
| title_short | Win/loss reviews |
| title_sort | win loss reviews a new knowledge model for competitive intelligence |
| title_sub | a new knowledge model for competitive intelligence |
| topic | Wirtschaft Marketing / Evaluation Business intelligence Strategic planning Competition BUSINESS & ECONOMICS / Information Management / bisacsh BUSINESS & ECONOMICS / Knowledge Capital / bisacsh |
| topic_facet | Wirtschaft Marketing / Evaluation Business intelligence Strategic planning Competition BUSINESS & ECONOMICS / Information Management / bisacsh BUSINESS & ECONOMICS / Knowledge Capital / bisacsh |
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| work_keys_str_mv | AT marcetrick winlossreviewsanewknowledgemodelforcompetitiveintelligence |