Brazilian multinationals: competences for internationalization
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cambridge
Cambridge University Press
2011
|
| Schlagworte: | |
| Online-Zugang: | TUM01 Volltext |
| Beschreibung: | "What contribution can studies of multinationals from emerging countries make to the development of theories in international business? Do they influence the practice of international management? The story of Brazilian multinationals is closely related to the country's industrialization choices. Since the 1950s, subsidiaries of the most prestigious foreign multinationals have played a key role in Brazilian economic development, creating, in the process, a very competitive domestic market. On top of that, government interventions in the last few decades were inconsistent and contradictory, resulting in a series of economic crises. Only the most resilient Brazilian firms were able to survive and prosper in that challenging environment. This book analyzes a variety of leading Brazilian multinationals, looking at both their competences and their competitive strategies in different settings. To do so, an innovative analytical framework based on international business, international operations management and international human resources management is developed and applied both to Brazilian multinationals and to firms from Latin America, India and China. This provides a novel insight into the dynamic movements of firms that engage in international operations and trade, as well as an understanding of the rationales and strategies that lead firms to outperform in the global economy"-- Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource (xx, 440 p.) |
| ISBN: | 0511933231 0521519489 9780511933233 9780521519489 |
Internformat
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| 500 | |a Includes bibliographical references and index | ||
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Datensatz im Suchindex
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| author | Fleury, Afonso Carlos Corrêa 1947- |
| author_GND | (DE-588)133836401 |
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| author_sort | Fleury, Afonso Carlos Corrêa 1947- |
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| building | Verbundindex |
| bvnumber | BV040466215 |
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| discipline | Politologie |
| format | Electronic eBook |
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| id | DE-604.BV040466215 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:24:30Z |
| institution | BVB |
| isbn | 0511933231 0521519489 9780511933233 9780521519489 |
| language | English |
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| physical | 1 Online-Ressource (xx, 440 p.) |
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| publisher | Cambridge University Press |
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| spelling | Fleury, Afonso Carlos Corrêa 1947- Verfasser (DE-588)133836401 aut Brazilian multinationals competences for internationalization Afonso Fleury, Maria Tereza Leme Fleury Cambridge Cambridge University Press 2011 1 Online-Ressource (xx, 440 p.) txt rdacontent c rdamedia cr rdacarrier "What contribution can studies of multinationals from emerging countries make to the development of theories in international business? Do they influence the practice of international management? The story of Brazilian multinationals is closely related to the country's industrialization choices. Since the 1950s, subsidiaries of the most prestigious foreign multinationals have played a key role in Brazilian economic development, creating, in the process, a very competitive domestic market. On top of that, government interventions in the last few decades were inconsistent and contradictory, resulting in a series of economic crises. Only the most resilient Brazilian firms were able to survive and prosper in that challenging environment. This book analyzes a variety of leading Brazilian multinationals, looking at both their competences and their competitive strategies in different settings. To do so, an innovative analytical framework based on international business, international operations management and international human resources management is developed and applied both to Brazilian multinationals and to firms from Latin America, India and China. This provides a novel insight into the dynamic movements of firms that engage in international operations and trade, as well as an understanding of the rationales and strategies that lead firms to outperform in the global economy"-- Includes bibliographical references and index Multinationales Unternehmen (DE-588)4075092-9 gnd rswk-swf Brasilien (DE-588)4008003-1 gnd rswk-swf Schwellenländer (DE-588)4053920-9 gnd rswk-swf Schwellenländer (DE-588)4053920-9 g Multinationales Unternehmen (DE-588)4075092-9 s DE-604 Brasilien (DE-588)4008003-1 g Fleury, Maria Tereza Leme Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=344625 Verlag Volltext |
| spellingShingle | Fleury, Afonso Carlos Corrêa 1947- Brazilian multinationals competences for internationalization Multinationales Unternehmen (DE-588)4075092-9 gnd |
| subject_GND | (DE-588)4075092-9 (DE-588)4008003-1 (DE-588)4053920-9 |
| title | Brazilian multinationals competences for internationalization |
| title_auth | Brazilian multinationals competences for internationalization |
| title_exact_search | Brazilian multinationals competences for internationalization |
| title_full | Brazilian multinationals competences for internationalization Afonso Fleury, Maria Tereza Leme Fleury |
| title_fullStr | Brazilian multinationals competences for internationalization Afonso Fleury, Maria Tereza Leme Fleury |
| title_full_unstemmed | Brazilian multinationals competences for internationalization Afonso Fleury, Maria Tereza Leme Fleury |
| title_short | Brazilian multinationals |
| title_sort | brazilian multinationals competences for internationalization |
| title_sub | competences for internationalization |
| topic | Multinationales Unternehmen (DE-588)4075092-9 gnd |
| topic_facet | Multinationales Unternehmen Brasilien Schwellenländer |
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