Fundamentals of global strategy: a business model approach
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York, N.Y.
Business Expert Press
2010
|
Schriftenreihe: | Strategic management collection
|
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Bibliogr. : p. 245-250 List of figures -- Preface -- Acknowledgments -- Part I. Understanding globalization -- 1. Competing in a global world -- 2. The globalization of companies and industries -- 3. Generic strategies for global value creation -- 4. Global strategy as business model change -- Part II. Globalizing the business model -- 5. Target markets and modes of entry -- 6. Globalizing the value proposition -- 7. Global branding -- 8. Globalizing the value chain infrastructure -- 9. Global supply-chain management -- 10. Globalizing the management model -- Appendix A. Global trade: doctrines and regulation -- Appendix B. Suggested cases -- Notes -- References -- Index |
Beschreibung: | xiv, 256 S. |
ISBN: | 1606490729 9781606490723 |
Internformat
MARC
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245 | 1 | 0 | |a Fundamentals of global strategy |b a business model approach |c Cornelis A. de Kluyver |
264 | 1 | |a New York, N.Y. |b Business Expert Press |c 2010 | |
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490 | 0 | |a Strategic management collection | |
500 | |a Bibliogr. : p. 245-250 | ||
500 | |a List of figures -- Preface -- Acknowledgments -- Part I. Understanding globalization -- 1. Competing in a global world -- 2. The globalization of companies and industries -- 3. Generic strategies for global value creation -- 4. Global strategy as business model change -- Part II. Globalizing the business model -- 5. Target markets and modes of entry -- 6. Globalizing the value proposition -- 7. Global branding -- 8. Globalizing the value chain infrastructure -- 9. Global supply-chain management -- 10. Globalizing the management model -- Appendix A. Global trade: doctrines and regulation -- Appendix B. Suggested cases -- Notes -- References -- Index | ||
650 | 4 | |a Entreprises multinationales | |
650 | 4 | |a Entreprises multinationales / Cas, Études de | |
650 | 4 | |a Planification stratégique | |
650 | 4 | |a Mondialisation | |
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650 | 0 | 7 | |a Geschäftsmodell |0 (DE-588)7737985-8 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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adam_text | Contents
List of Figures
.........................................viii
Preface
...............................................ix
Acknowledgments
.......................................xiii
PART I UNDERSTANDING GLOBALIZATION
.........1
Chapter
1
Competing in a Global World
....................3
Chapter
2
The Globalization of Companies and Industries
.....23
Chapter
3
Generic Strategies for Global Value Creation
........43
Chapter
4
Global Strategy as Business Model Change
.........65
PART II GLOBALIZING THE BUSINESS MODEL
......91
Chapter
5
Target Markets and Modes of Entry
...............93
Chapter
6
Globalizing the Value Proposition
...............115
Chapter
7
Global Branding
............................139
Chapter
8
Globalizing the Value Chain Infrastructure
........161
Chapter
9
Global Supply-Chain Management
..............185
Chapter
10
Globalizing the Management Model
.............203
Appendix A Global Trade: Doctrines and Regulation
..........225
Appendix
В
Suggested Cases
.............................235
Notes
................................................239
References
............................................245
Index
...............................................251
|
any_adam_object | 1 |
author | De Kluyver, Cornelis A. |
author_facet | De Kluyver, Cornelis A. |
author_role | aut |
author_sort | De Kluyver, Cornelis A. |
author_variant | k c a d kca kcad |
building | Verbundindex |
bvnumber | BV040384253 |
classification_rvk | QP 320 |
ctrlnum | (OCoLC)812243899 (DE-599)BVBBV040384253 |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV040384253 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T00:22:51Z |
institution | BVB |
isbn | 1606490729 9781606490723 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025237715 |
oclc_num | 812243899 |
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owner | DE-473 DE-BY-UBG |
owner_facet | DE-473 DE-BY-UBG |
physical | xiv, 256 S. |
publishDate | 2010 |
publishDateSearch | 2010 |
publishDateSort | 2010 |
publisher | Business Expert Press |
record_format | marc |
series2 | Strategic management collection |
spelling | De Kluyver, Cornelis A. Verfasser aut Fundamentals of global strategy a business model approach Cornelis A. de Kluyver New York, N.Y. Business Expert Press 2010 xiv, 256 S. txt rdacontent n rdamedia nc rdacarrier Strategic management collection Bibliogr. : p. 245-250 List of figures -- Preface -- Acknowledgments -- Part I. Understanding globalization -- 1. Competing in a global world -- 2. The globalization of companies and industries -- 3. Generic strategies for global value creation -- 4. Global strategy as business model change -- Part II. Globalizing the business model -- 5. Target markets and modes of entry -- 6. Globalizing the value proposition -- 7. Global branding -- 8. Globalizing the value chain infrastructure -- 9. Global supply-chain management -- 10. Globalizing the management model -- Appendix A. Global trade: doctrines and regulation -- Appendix B. Suggested cases -- Notes -- References -- Index Entreprises multinationales Entreprises multinationales / Cas, Études de Planification stratégique Mondialisation Globalisierung (DE-588)4557997-0 gnd rswk-swf Geschäftsmodell (DE-588)7737985-8 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Globalisierung (DE-588)4557997-0 s Strategisches Management (DE-588)4124261-0 s Geschäftsmodell (DE-588)7737985-8 s DE-604 Erscheint auch als Online-Ausgabe 978-1-60649-073-0 Digitalisierung UB Bamberg application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025237715&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | De Kluyver, Cornelis A. Fundamentals of global strategy a business model approach Entreprises multinationales Entreprises multinationales / Cas, Études de Planification stratégique Mondialisation Globalisierung (DE-588)4557997-0 gnd Geschäftsmodell (DE-588)7737985-8 gnd Strategisches Management (DE-588)4124261-0 gnd |
subject_GND | (DE-588)4557997-0 (DE-588)7737985-8 (DE-588)4124261-0 |
title | Fundamentals of global strategy a business model approach |
title_auth | Fundamentals of global strategy a business model approach |
title_exact_search | Fundamentals of global strategy a business model approach |
title_full | Fundamentals of global strategy a business model approach Cornelis A. de Kluyver |
title_fullStr | Fundamentals of global strategy a business model approach Cornelis A. de Kluyver |
title_full_unstemmed | Fundamentals of global strategy a business model approach Cornelis A. de Kluyver |
title_short | Fundamentals of global strategy |
title_sort | fundamentals of global strategy a business model approach |
title_sub | a business model approach |
topic | Entreprises multinationales Entreprises multinationales / Cas, Études de Planification stratégique Mondialisation Globalisierung (DE-588)4557997-0 gnd Geschäftsmodell (DE-588)7737985-8 gnd Strategisches Management (DE-588)4124261-0 gnd |
topic_facet | Entreprises multinationales Entreprises multinationales / Cas, Études de Planification stratégique Mondialisation Globalisierung Geschäftsmodell Strategisches Management |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025237715&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT dekluyvercornelisa fundamentalsofglobalstrategyabusinessmodelapproach |