Pharmaceutical lifecycle management: making the most of each and every brand
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, N.J.
Wiley
2012
|
| Schlagworte: | |
| Beschreibung: | Includes index. |
| Beschreibung: | XXII, 389 S. Ill. |
| ISBN: | 9780470487532 |
Internformat
MARC
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|---|---|---|---|
| 001 | BV040341501 | ||
| 003 | DE-604 | ||
| 005 | 20130819 | ||
| 007 | t | ||
| 008 | 120730s2012 xxua||| |||| 00||| eng d | ||
| 010 | |a 2011041435 | ||
| 020 | |a 9780470487532 |c cloth |9 978-0-470-48753-2 | ||
| 035 | |a (OCoLC)812201856 | ||
| 035 | |a (DE-599)BVBBV040341501 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 049 | |a DE-703 |a DE-861 | ||
| 082 | 0 | |a 338.4/76153 | |
| 084 | |a QR 525 |0 (DE-625)142044: |2 rvk | ||
| 100 | 1 | |a Ellery, Tony |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Pharmaceutical lifecycle management |b making the most of each and every brand |c Tony Ellery, Neal Hansen |
| 264 | 1 | |a Hoboken, N.J. |b Wiley |c 2012 | |
| 300 | |a XXII, 389 S. |b Ill. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes index. | ||
| 650 | 4 | |a Drug Industry |x economics | |
| 650 | 4 | |a Drug Approval |x economics | |
| 650 | 4 | |a Economics, Pharmaceutical |x legislation & jurisprudence | |
| 650 | 4 | |a Marketing |x methods | |
| 650 | 4 | |a Pharmaceutical Preparations |x economics | |
| 650 | 0 | 7 | |a Arzneimittel |0 (DE-588)4003115-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Produktlebenszyklus |0 (DE-588)4135136-8 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Arzneimittel |0 (DE-588)4003115-9 |D s |
| 689 | 0 | 1 | |a Produktlebenszyklus |0 (DE-588)4135136-8 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Hansen, Neal |e Sonstige |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-025195748 | ||
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Ellery, Tony |
| author_facet | Ellery, Tony |
| author_role | aut |
| author_sort | Ellery, Tony |
| author_variant | t e te |
| building | Verbundindex |
| bvnumber | BV040341501 |
| classification_rvk | QR 525 |
| ctrlnum | (OCoLC)812201856 (DE-599)BVBBV040341501 |
| dewey-full | 338.4/76153 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 338 - Production |
| dewey-raw | 338.4/76153 |
| dewey-search | 338.4/76153 |
| dewey-sort | 3338.4 576153 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV040341501 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T00:22:01Z |
| institution | BVB |
| isbn | 9780470487532 |
| language | English |
| lccn | 2011041435 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025195748 |
| oclc_num | 812201856 |
| open_access_boolean | |
| owner | DE-703 DE-861 |
| owner_facet | DE-703 DE-861 |
| physical | XXII, 389 S. Ill. |
| publishDate | 2012 |
| publishDateSearch | 2012 |
| publishDateSort | 2012 |
| publisher | Wiley |
| record_format | marc |
| spelling | Ellery, Tony Verfasser aut Pharmaceutical lifecycle management making the most of each and every brand Tony Ellery, Neal Hansen Hoboken, N.J. Wiley 2012 XXII, 389 S. Ill. txt rdacontent n rdamedia nc rdacarrier Includes index. Drug Industry economics Drug Approval economics Economics, Pharmaceutical legislation & jurisprudence Marketing methods Pharmaceutical Preparations economics Arzneimittel (DE-588)4003115-9 gnd rswk-swf Produktlebenszyklus (DE-588)4135136-8 gnd rswk-swf Arzneimittel (DE-588)4003115-9 s Produktlebenszyklus (DE-588)4135136-8 s DE-604 Hansen, Neal Sonstige oth |
| spellingShingle | Ellery, Tony Pharmaceutical lifecycle management making the most of each and every brand Drug Industry economics Drug Approval economics Economics, Pharmaceutical legislation & jurisprudence Marketing methods Pharmaceutical Preparations economics Arzneimittel (DE-588)4003115-9 gnd Produktlebenszyklus (DE-588)4135136-8 gnd |
| subject_GND | (DE-588)4003115-9 (DE-588)4135136-8 |
| title | Pharmaceutical lifecycle management making the most of each and every brand |
| title_auth | Pharmaceutical lifecycle management making the most of each and every brand |
| title_exact_search | Pharmaceutical lifecycle management making the most of each and every brand |
| title_full | Pharmaceutical lifecycle management making the most of each and every brand Tony Ellery, Neal Hansen |
| title_fullStr | Pharmaceutical lifecycle management making the most of each and every brand Tony Ellery, Neal Hansen |
| title_full_unstemmed | Pharmaceutical lifecycle management making the most of each and every brand Tony Ellery, Neal Hansen |
| title_short | Pharmaceutical lifecycle management |
| title_sort | pharmaceutical lifecycle management making the most of each and every brand |
| title_sub | making the most of each and every brand |
| topic | Drug Industry economics Drug Approval economics Economics, Pharmaceutical legislation & jurisprudence Marketing methods Pharmaceutical Preparations economics Arzneimittel (DE-588)4003115-9 gnd Produktlebenszyklus (DE-588)4135136-8 gnd |
| topic_facet | Drug Industry economics Drug Approval economics Economics, Pharmaceutical legislation & jurisprudence Marketing methods Pharmaceutical Preparations economics Arzneimittel Produktlebenszyklus |
| work_keys_str_mv | AT ellerytony pharmaceuticallifecyclemanagementmakingthemostofeachandeverybrand AT hansenneal pharmaceuticallifecyclemanagementmakingthemostofeachandeverybrand |