Generation Y in consumer and labour markets:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY [u.a.]
Routledge
2012
|
| Schriftenreihe: | Routledge interpretive marketing research
15 |
| Schlagworte: | |
| Online-Zugang: | Autorenbiographie Inhaltsverzeichnis |
| Beschreibung: | XX, 153 S. graph. Darst. 24 cm |
| ISBN: | 9780415886482 |
Internformat
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| 650 | 4 | |a Young adult consumers | |
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Datensatz im Suchindex
| _version_ | 1804149357083099136 |
|---|---|
| adam_text | Titel: Generation Y in consumer and labour markets
Autor: Parment, Anders
Jahr: 2012
Contents
List of Images ix
List of Tables xi
List of Boxes xiii
Preface xv
1 Introduction 1
2 Generational Cohorts and the Emergence of Generation Y 17
3 Generation Y and Society: Values and Defining Moments 30
4 Generation Y and the Market Environment 60
5 Generation Y and the Social Environment 92
6 Generation Y as Consumers and Coworkers 112
Notes 137
Bibliography 139
Index 151
|
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| author | Parment, Anders 1972- |
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| building | Verbundindex |
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| callnumber-first | H - Social Science |
| callnumber-label | HQ799 |
| callnumber-raw | HQ799.5 |
| callnumber-search | HQ799.5 |
| callnumber-sort | HQ 3799.5 |
| callnumber-subject | HQ - Family, Marriage, Women |
| classification_rvk | QW 300 |
| ctrlnum | (OCoLC)773982922 (DE-599)BVBBV040326937 |
| dewey-full | 331.3/40973 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 331 - Labor economics |
| dewey-raw | 331.3/40973 |
| dewey-search | 331.3/40973 |
| dewey-sort | 3331.3 540973 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| era | Geschichte 1981-1990 gnd |
| era_facet | Geschichte 1981-1990 |
| format | Book |
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| illustrated | Illustrated |
| indexdate | 2024-07-10T00:21:44Z |
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| isbn | 9780415886482 |
| language | English |
| lccn | 2011012949 |
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| physical | XX, 153 S. graph. Darst. 24 cm |
| publishDate | 2012 |
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| series | Routledge interpretive marketing research |
| series2 | Routledge interpretive marketing research |
| spelling | Parment, Anders 1972- Verfasser (DE-588)13928804X aut Generation Y in consumer and labour markets Anders Parment New York, NY [u.a.] Routledge 2012 XX, 153 S. graph. Darst. 24 cm txt rdacontent n rdamedia nc rdacarrier Routledge interpretive marketing research 15 Geschichte 1981-1990 gnd rswk-swf Wirtschaft Generation Y Economic conditions Young adult consumers Generation Y Employment Jahrgang (DE-588)4200408-1 gnd rswk-swf Arbeitsmotivation (DE-588)4132063-3 gnd rswk-swf Wertordnung (DE-588)4135971-9 gnd rswk-swf Generation (DE-588)4156601-4 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 s Arbeitsmotivation (DE-588)4132063-3 s Wertordnung (DE-588)4135971-9 s Generation (DE-588)4156601-4 s Jahrgang (DE-588)4200408-1 s Geschichte 1981-1990 z b DE-604 Erscheint auch als Online-Ausgabe 978-0-203-80307-3 Routledge interpretive marketing research 15 (DE-604)BV013826820 15 http://www.loc.gov/catdir/enhancements/fy1208/2011012949-b.html Autorenbiographie HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025181441&sequence=000004&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Parment, Anders 1972- Generation Y in consumer and labour markets Routledge interpretive marketing research Wirtschaft Generation Y Economic conditions Young adult consumers Generation Y Employment Jahrgang (DE-588)4200408-1 gnd Arbeitsmotivation (DE-588)4132063-3 gnd Wertordnung (DE-588)4135971-9 gnd Generation (DE-588)4156601-4 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4200408-1 (DE-588)4132063-3 (DE-588)4135971-9 (DE-588)4156601-4 (DE-588)4062644-1 |
| title | Generation Y in consumer and labour markets |
| title_auth | Generation Y in consumer and labour markets |
| title_exact_search | Generation Y in consumer and labour markets |
| title_full | Generation Y in consumer and labour markets Anders Parment |
| title_fullStr | Generation Y in consumer and labour markets Anders Parment |
| title_full_unstemmed | Generation Y in consumer and labour markets Anders Parment |
| title_short | Generation Y in consumer and labour markets |
| title_sort | generation y in consumer and labour markets |
| topic | Wirtschaft Generation Y Economic conditions Young adult consumers Generation Y Employment Jahrgang (DE-588)4200408-1 gnd Arbeitsmotivation (DE-588)4132063-3 gnd Wertordnung (DE-588)4135971-9 gnd Generation (DE-588)4156601-4 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Wirtschaft Generation Y Economic conditions Young adult consumers Generation Y Employment Jahrgang Arbeitsmotivation Wertordnung Generation Verbraucherverhalten |
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