Premium by design: how to understand, design and market high end products
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Farnham
Gower
c2011
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XXIX, 294 S. Ill. 25 cm |
| ISBN: | 9781409418900 |
Internformat
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV040249865 | ||
| 003 | DE-604 | ||
| 005 | 20121228 | ||
| 007 | t | ||
| 008 | 120613s2011 xxka||| |||| 00||| eng d | ||
| 010 | |a 2010033174 | ||
| 020 | |a 9781409418900 |c hbk. : alk. paper |9 978-1-409-41890-0 | ||
| 035 | |a (OCoLC)707197087 | ||
| 035 | |a (DE-599)BVBBV040249865 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxk |c GB | ||
| 049 | |a DE-1049 | ||
| 050 | 0 | |a HD9999.L852 | |
| 082 | 0 | |a 658.5/75 | |
| 084 | |a QP 624 |0 (DE-625)141914: |2 rvk | ||
| 100 | 1 | |a Bevolo, Marco |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Premium by design |b how to understand, design and market high end products |c Marco Bevolo, Alex Gofman, Howard Moskowitz |
| 264 | 1 | |a Farnham |b Gower |c c2011 | |
| 300 | |a XXIX, 294 S. |b Ill. |c 25 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Luxury goods industry | |
| 650 | 4 | |a Luxuries | |
| 650 | 4 | |a New products | |
| 650 | 4 | |a Product design | |
| 700 | 1 | |a Gofman, Alex |e Sonstige |4 oth | |
| 700 | 1 | |a Moskowitz, Howard R. |e Sonstige |4 oth | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-409-41891-7 |
| 856 | 4 | 2 | |m LoC Fremddatenuebernahme |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025105861&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-025105861 | ||
Datensatz im Suchindex
| _version_ | 1804149245781999616 |
|---|---|
| adam_text | PREMIUM BY DESIGN
/ BEVOLO, MARCO
: C2010
TABLE OF CONTENTS / INHALTSVERZEICHNIS
ACHIEVABLE DREAMS
HORIZONS WHERE ASPIRATION GAZES
LUXURY : AIM HIGH FOR A STRONG HEAD START
BUSINESS TOOL - DECIPHERING THE ALGEBRA OF CONSUMER S MINDS
RULE #1: IT IS ALL ABOUT THE BEEF (DIMENSION: AUTHENTICITY AND VALUE)
RULE #2: IT IS ALL ABOUT THE DESIGN AND EXPERIENCE
RULE #3: IT IS ALL ABOUT CREATING THE NEW (DIMENSION: INNOVATION AND
LEADERSHIP)
RULE #4: IT IS ALL ABOUT FAME (DIMENSION: MARKETING, COMMUNICATION AND
DISTRIBUTION)
RULE #5: IT IS ALL ABOUT HIGHER VALUES (DIMENSION: SUSTAINABILITY AND
SIMPLICITY)
URBAN FUTURES : OPPORTUNITIES FOR TOMORROW S HIGH END
PREMIUM PRODUCTS & EXPERIENCES THROUGH HIGH DESIGN
DESIGN FOR TOMORROW
CREATING NEW HIGH END PROPOSITIONS
KNOW THY CUSTOMER: SEQUENCING THE GENOME OF THE HIGH END MIND.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
| any_adam_object | 1 |
| author | Bevolo, Marco |
| author_facet | Bevolo, Marco |
| author_role | aut |
| author_sort | Bevolo, Marco |
| author_variant | m b mb |
| building | Verbundindex |
| bvnumber | BV040249865 |
| callnumber-first | H - Social Science |
| callnumber-label | HD9999 |
| callnumber-raw | HD9999.L852 |
| callnumber-search | HD9999.L852 |
| callnumber-sort | HD 49999 L852 |
| callnumber-subject | HD - Industries, Land Use, Labor |
| classification_rvk | QP 624 |
| ctrlnum | (OCoLC)707197087 (DE-599)BVBBV040249865 |
| dewey-full | 658.5/75 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.5/75 |
| dewey-search | 658.5/75 |
| dewey-sort | 3658.5 275 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV040249865 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T00:19:58Z |
| institution | BVB |
| isbn | 9781409418900 |
| language | English |
| lccn | 2010033174 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025105861 |
| oclc_num | 707197087 |
| open_access_boolean | |
| owner | DE-1049 |
| owner_facet | DE-1049 |
| physical | XXIX, 294 S. Ill. 25 cm |
| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | Gower |
| record_format | marc |
| spelling | Bevolo, Marco Verfasser aut Premium by design how to understand, design and market high end products Marco Bevolo, Alex Gofman, Howard Moskowitz Farnham Gower c2011 XXIX, 294 S. Ill. 25 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Luxury goods industry Luxuries New products Product design Gofman, Alex Sonstige oth Moskowitz, Howard R. Sonstige oth Erscheint auch als Online-Ausgabe 978-1-409-41891-7 LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025105861&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Bevolo, Marco Premium by design how to understand, design and market high end products Luxury goods industry Luxuries New products Product design |
| title | Premium by design how to understand, design and market high end products |
| title_auth | Premium by design how to understand, design and market high end products |
| title_exact_search | Premium by design how to understand, design and market high end products |
| title_full | Premium by design how to understand, design and market high end products Marco Bevolo, Alex Gofman, Howard Moskowitz |
| title_fullStr | Premium by design how to understand, design and market high end products Marco Bevolo, Alex Gofman, Howard Moskowitz |
| title_full_unstemmed | Premium by design how to understand, design and market high end products Marco Bevolo, Alex Gofman, Howard Moskowitz |
| title_short | Premium by design |
| title_sort | premium by design how to understand design and market high end products |
| title_sub | how to understand, design and market high end products |
| topic | Luxury goods industry Luxuries New products Product design |
| topic_facet | Luxury goods industry Luxuries New products Product design |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025105861&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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