APA (7th ed.) Citation

Worm, S. (2008). Ingredient branding as a brand building instrument: How ingredient brands gain from co-branded extensions. VDM-Verl. Müller.

Chicago Style (17th ed.) Citation

Worm, Stefan. Ingredient Branding as a Brand Building Instrument: How Ingredient Brands Gain from Co-branded Extensions. Saarbrücken, Germany: VDM-Verl. Müller, 2008.

MLA (9th ed.) Citation

Worm, Stefan. Ingredient Branding as a Brand Building Instrument: How Ingredient Brands Gain from Co-branded Extensions. VDM-Verl. Müller, 2008.