Flipped: how bottom-up co-creation is replacing top-down innovation
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Chicago
B2 Books
c2010
|
| Schlagworte: | |
| Beschreibung: | 1 Online-Ressource (140 p) |
| ISBN: | 9781572846623 |
Internformat
MARC
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| 100 | 1 | |a Winsor, John |d 1959- |e Verfasser |0 (DE-588)1011801043 |4 aut | |
| 245 | 1 | 0 | |a Flipped |b how bottom-up co-creation is replacing top-down innovation |c John Winsor |
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| 650 | 4 | |a Brand loyalty | |
| 650 | 4 | |a Diffusion of innovations | |
| 650 | 4 | |a New products | |
| 650 | 4 | |a Marketing | |
| 776 | 0 | 8 | |i Reproduktion von |a Winsor, John, 1959- |t Flipped |d c2010 |
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Datensatz im Suchindex
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| id | DE-604.BV040086488 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:16:45Z |
| institution | BVB |
| isbn | 9781572846623 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-024943167 |
| oclc_num | 873905487 |
| open_access_boolean | |
| owner | DE-29 |
| owner_facet | DE-29 |
| physical | 1 Online-Ressource (140 p) |
| psigel | ZDB-38-EBR UER_PDA_EBR_Kauf |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | B2 Books |
| record_format | marc |
| spelling | Winsor, John 1959- Verfasser (DE-588)1011801043 aut Flipped how bottom-up co-creation is replacing top-down innovation John Winsor Chicago B2 Books c2010 1 Online-Ressource (140 p) txt rdacontent c rdamedia cr rdacarrier Online-Ausgabe Palo Alto, Calif. ebrary605 L Online-Ausgabe Product management Brand loyalty Diffusion of innovations New products Marketing Reproduktion von Winsor, John, 1959- Flipped c2010 Erscheint auch als Druck-Ausgabe, Paperback 978-1-932841-48-0 Erscheint auch als Druck-Ausgabe, Paperback 1-932841-48-2 |
| spellingShingle | Winsor, John 1959- Flipped how bottom-up co-creation is replacing top-down innovation Product management Brand loyalty Diffusion of innovations New products Marketing |
| title | Flipped how bottom-up co-creation is replacing top-down innovation |
| title_auth | Flipped how bottom-up co-creation is replacing top-down innovation |
| title_exact_search | Flipped how bottom-up co-creation is replacing top-down innovation |
| title_full | Flipped how bottom-up co-creation is replacing top-down innovation John Winsor |
| title_fullStr | Flipped how bottom-up co-creation is replacing top-down innovation John Winsor |
| title_full_unstemmed | Flipped how bottom-up co-creation is replacing top-down innovation John Winsor |
| title_short | Flipped |
| title_sort | flipped how bottom up co creation is replacing top down innovation |
| title_sub | how bottom-up co-creation is replacing top-down innovation |
| topic | Product management Brand loyalty Diffusion of innovations New products Marketing |
| topic_facet | Product management Brand loyalty Diffusion of innovations New products Marketing |
| work_keys_str_mv | AT winsorjohn flippedhowbottomupcocreationisreplacingtopdowninnovation |