Go mobile: location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. - Includes index
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Hoboken, NJ
Wiley
c2012
|
Schlagworte: | |
Beschreibung: | 1 Online-Ressource (xv, 234 p) |
ISBN: | 9781118167786 9781118226407 |
Internformat
MARC
LEADER | 00000nmm a2200000zc 4500 | ||
---|---|---|---|
001 | BV040048661 | ||
003 | DE-604 | ||
005 | 20120717 | ||
007 | cr|uuu---uuuuu | ||
008 | 120412s2012 |||| o||u| ||||||eng d | ||
020 | |a 9781118167786 |9 978-1-118-16778-6 | ||
020 | |a 9781118226407 |9 978-1-118-22640-7 | ||
035 | |a (OCoLC)778421625 | ||
035 | |a (DE-599)BVBBV040048661 | ||
040 | |a DE-604 |b ger |e aacr | ||
041 | 0 | |a eng | |
049 | |a DE-29 | ||
082 | 0 | |a 658.8/72 |2 23 | |
100 | 1 | |a Hopkins, Jeanne |e Verfasser |4 aut | |
245 | 1 | 0 | |a Go mobile |b location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. - Includes index |c Jeanne Hopkins, Jamie Turner |
264 | 1 | |a Hoboken, NJ |b Wiley |c c2012 | |
300 | |a 1 Online-Ressource (xv, 234 p) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
533 | |a Online-Ausgabe |b Palo Alto, Calif. |c ebrary605 L |a Online-Ausgabe | ||
650 | 4 | |a Internet marketing | |
650 | 4 | |a Mobile commerce | |
650 | 4 | |a Mobile communication systems | |
650 | 0 | 7 | |a Electronic Commerce |0 (DE-588)4592128-3 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Mobile Telekommunikation |0 (DE-588)4341131-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
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689 | 0 | |8 1\p |5 DE-604 | |
700 | 1 | |a Turner, Jamie |d 1961- |e Verfasser |0 (DE-588)142786713 |4 aut | |
776 | 0 | 8 | |i Reproduktion von |a Hopkins, Jeanne |t Go mobile |d c2012 |
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Datensatz im Suchindex
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any_adam_object | |
author | Hopkins, Jeanne Turner, Jamie 1961- |
author_GND | (DE-588)142786713 |
author_facet | Hopkins, Jeanne Turner, Jamie 1961- |
author_role | aut aut |
author_sort | Hopkins, Jeanne |
author_variant | j h jh j t jt |
building | Verbundindex |
bvnumber | BV040048661 |
collection | ZDB-38-EBR |
ctrlnum | (OCoLC)778421625 (DE-599)BVBBV040048661 |
dewey-full | 658.8/72 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/72 |
dewey-search | 658.8/72 |
dewey-sort | 3658.8 272 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV040048661 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T00:16:43Z |
institution | BVB |
isbn | 9781118167786 9781118226407 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-024905341 |
oclc_num | 778421625 |
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owner_facet | DE-29 |
physical | 1 Online-Ressource (xv, 234 p) |
psigel | ZDB-38-EBR UER_PDA_EBR_Kauf |
publishDate | 2012 |
publishDateSearch | 2012 |
publishDateSort | 2012 |
publisher | Wiley |
record_format | marc |
spelling | Hopkins, Jeanne Verfasser aut Go mobile location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. - Includes index Jeanne Hopkins, Jamie Turner Hoboken, NJ Wiley c2012 1 Online-Ressource (xv, 234 p) txt rdacontent c rdamedia cr rdacarrier Online-Ausgabe Palo Alto, Calif. ebrary605 L Online-Ausgabe Internet marketing Mobile commerce Mobile communication systems Electronic Commerce (DE-588)4592128-3 gnd rswk-swf World Wide Web 2.0 (DE-588)7548364-6 gnd rswk-swf Mobile Telekommunikation (DE-588)4341131-9 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s World Wide Web 2.0 (DE-588)7548364-6 s Mobile Telekommunikation (DE-588)4341131-9 s Electronic Commerce (DE-588)4592128-3 s 1\p DE-604 Turner, Jamie 1961- Verfasser (DE-588)142786713 aut Reproduktion von Hopkins, Jeanne Go mobile c2012 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Hopkins, Jeanne Turner, Jamie 1961- Go mobile location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. - Includes index Internet marketing Mobile commerce Mobile communication systems Electronic Commerce (DE-588)4592128-3 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Mobile Telekommunikation (DE-588)4341131-9 gnd Online-Marketing (DE-588)7706419-7 gnd |
subject_GND | (DE-588)4592128-3 (DE-588)7548364-6 (DE-588)4341131-9 (DE-588)7706419-7 |
title | Go mobile location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. - Includes index |
title_auth | Go mobile location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. - Includes index |
title_exact_search | Go mobile location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. - Includes index |
title_full | Go mobile location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. - Includes index Jeanne Hopkins, Jamie Turner |
title_fullStr | Go mobile location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. - Includes index Jeanne Hopkins, Jamie Turner |
title_full_unstemmed | Go mobile location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. - Includes index Jeanne Hopkins, Jamie Turner |
title_short | Go mobile |
title_sort | go mobile location based marketing apps mobile optimized ad campaigns 2d codes and other mobile strategies to grow your business includes index |
title_sub | location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business. - Includes index |
topic | Internet marketing Mobile commerce Mobile communication systems Electronic Commerce (DE-588)4592128-3 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Mobile Telekommunikation (DE-588)4341131-9 gnd Online-Marketing (DE-588)7706419-7 gnd |
topic_facet | Internet marketing Mobile commerce Mobile communication systems Electronic Commerce World Wide Web 2.0 Mobile Telekommunikation Online-Marketing |
work_keys_str_mv | AT hopkinsjeanne gomobilelocationbasedmarketingappsmobileoptimizedadcampaigns2dcodesandothermobilestrategiestogrowyourbusinessincludesindex AT turnerjamie gomobilelocationbasedmarketingappsmobileoptimizedadcampaigns2dcodesandothermobilestrategiestogrowyourbusinessincludesindex |