Sold on language: how advertisers talk to you and what this says about you
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Chichester
Wiley
2011
|
| Schlagworte: | |
| Online-Zugang: | FRO01 UBR01 Volltext |
| Beschreibung: | 1 Online-Ressource (XII, 316 S.) |
| ISBN: | 9780470978146 9780470978153 |
Internformat
MARC
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| 245 | 1 | 0 | |a Sold on language |b how advertisers talk to you and what this says about you |c Julie Sedivy ; Greg Carlson |
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Datensatz im Suchindex
| _version_ | 1804148986636926976 |
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| any_adam_object | |
| author | Sedivy, Julie Carlson, Greg |
| author_facet | Sedivy, Julie Carlson, Greg |
| author_role | aut aut |
| author_sort | Sedivy, Julie |
| author_variant | j s js g c gc |
| building | Verbundindex |
| bvnumber | BV039995734 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5821 |
| callnumber-raw | HF5821 |
| callnumber-search | HF5821 |
| callnumber-sort | HF 45821 |
| callnumber-subject | HF - Commerce |
| classification_rvk | CP 6500 |
| collection | ZDB-35-WIC ebook |
| ctrlnum | (OCoLC)785826244 (DE-599)BVBBV039995734 |
| dewey-full | 659.101/4 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.101/4 |
| dewey-search | 659.101/4 |
| dewey-sort | 3659.101 14 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Psychologie Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV039995734 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:15:51Z |
| institution | BVB |
| isbn | 9780470978146 9780470978153 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-024852776 |
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| physical | 1 Online-Ressource (XII, 316 S.) |
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| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | Wiley |
| record_format | marc |
| spelling | Sedivy, Julie Verfasser aut Sold on language how advertisers talk to you and what this says about you Julie Sedivy ; Greg Carlson Chichester Wiley 2011 1 Online-Ressource (XII, 316 S.) txt rdacontent c rdamedia cr rdacarrier Advertising Language Advertising Carlson, Greg Verfasser aut Erscheint auch als Druck-Ausgabe, Paperback 978-0-470-68309-5 https://onlinelibrary.wiley.com/doi/book/10.1002/9780470978146 Verlag Volltext |
| spellingShingle | Sedivy, Julie Carlson, Greg Sold on language how advertisers talk to you and what this says about you Advertising Language Advertising |
| title | Sold on language how advertisers talk to you and what this says about you |
| title_auth | Sold on language how advertisers talk to you and what this says about you |
| title_exact_search | Sold on language how advertisers talk to you and what this says about you |
| title_full | Sold on language how advertisers talk to you and what this says about you Julie Sedivy ; Greg Carlson |
| title_fullStr | Sold on language how advertisers talk to you and what this says about you Julie Sedivy ; Greg Carlson |
| title_full_unstemmed | Sold on language how advertisers talk to you and what this says about you Julie Sedivy ; Greg Carlson |
| title_short | Sold on language |
| title_sort | sold on language how advertisers talk to you and what this says about you |
| title_sub | how advertisers talk to you and what this says about you |
| topic | Advertising Language Advertising |
| topic_facet | Advertising Language Advertising |
| url | https://onlinelibrary.wiley.com/doi/book/10.1002/9780470978146 |
| work_keys_str_mv | AT sedivyjulie soldonlanguagehowadvertiserstalktoyouandwhatthissaysaboutyou AT carlsongreg soldonlanguagehowadvertiserstalktoyouandwhatthissaysaboutyou |