Business development: a market-oriented perspective
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, N.J.
Wiley
2012
|
| Schlagworte: | |
| Online-Zugang: | Buchcover |
| Beschreibung: | Includes bibliographical references and index Introduction and default positions -- Module 1: the business developer's mindset -- Business development -- Market orientation -- Innovation, the entrepreneur, and entrepreneurial orientation -- Business models and business plans -- Module 2: the business developer's toolbox -- Strategy and strategic management -- The business environment : value creation I -- Resources and organization design : value creation II -- Value appropriation and property rights -- Module 3: crafting and executing the business plan -- The marketing plan : marketing management and market research -- The organization plan : organizational development and governance -- The finance plan : financial statements, arrangements, and valuation -- Connecting the dots : executing the business plan -- Index |
| Beschreibung: | 1 v. 24 cm |
Internformat
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| 245 | 1 | 0 | |a Business development |b a market-oriented perspective |c Hans Eibe Sörensen |
| 264 | 1 | |a Hoboken, N.J. |b Wiley |c 2012 | |
| 300 | |a 1 v. |c 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 500 | |a Introduction and default positions -- Module 1: the business developer's mindset -- Business development -- Market orientation -- Innovation, the entrepreneur, and entrepreneurial orientation -- Business models and business plans -- Module 2: the business developer's toolbox -- Strategy and strategic management -- The business environment : value creation I -- Resources and organization design : value creation II -- Value appropriation and property rights -- Module 3: crafting and executing the business plan -- The marketing plan : marketing management and market research -- The organization plan : organizational development and governance -- The finance plan : financial statements, arrangements, and valuation -- Connecting the dots : executing the business plan -- Index | ||
| 650 | 4 | |a Strategic planning | |
| 650 | 4 | |a Marketin / Management | |
| 650 | 0 | 7 | |a Strategisches Management |0 (DE-588)4124261-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Unternehmensentwicklung |0 (DE-588)4125011-4 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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| any_adam_object | 1 |
| author | Sörensen, Hans Eibe |
| author_facet | Sörensen, Hans Eibe |
| author_role | aut |
| author_sort | Sörensen, Hans Eibe |
| author_variant | h e s he hes |
| building | Verbundindex |
| bvnumber | BV039968552 |
| ctrlnum | (OCoLC)838785859 (DE-599)BVBBV039968552 |
| dewey-full | 658.4/012 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4/012 |
| dewey-search | 658.4/012 |
| dewey-sort | 3658.4 212 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| indexdate | 2024-07-10T00:15:12Z |
| institution | BVB |
| language | English |
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| physical | 1 v. 24 cm |
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| publisher | Wiley |
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| spelling | Sörensen, Hans Eibe Verfasser aut Business development a market-oriented perspective Hans Eibe Sörensen Hoboken, N.J. Wiley 2012 1 v. 24 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Introduction and default positions -- Module 1: the business developer's mindset -- Business development -- Market orientation -- Innovation, the entrepreneur, and entrepreneurial orientation -- Business models and business plans -- Module 2: the business developer's toolbox -- Strategy and strategic management -- The business environment : value creation I -- Resources and organization design : value creation II -- Value appropriation and property rights -- Module 3: crafting and executing the business plan -- The marketing plan : marketing management and market research -- The organization plan : organizational development and governance -- The finance plan : financial statements, arrangements, and valuation -- Connecting the dots : executing the business plan -- Index Strategic planning Marketin / Management Strategisches Management (DE-588)4124261-0 gnd rswk-swf Unternehmensentwicklung (DE-588)4125011-4 gnd rswk-swf Strategisches Management (DE-588)4124261-0 s Unternehmensentwicklung (DE-588)4125011-4 s 1\p DE-604 SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024826136&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Buchcover 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Sörensen, Hans Eibe Business development a market-oriented perspective Strategic planning Marketin / Management Strategisches Management (DE-588)4124261-0 gnd Unternehmensentwicklung (DE-588)4125011-4 gnd |
| subject_GND | (DE-588)4124261-0 (DE-588)4125011-4 |
| title | Business development a market-oriented perspective |
| title_auth | Business development a market-oriented perspective |
| title_exact_search | Business development a market-oriented perspective |
| title_full | Business development a market-oriented perspective Hans Eibe Sörensen |
| title_fullStr | Business development a market-oriented perspective Hans Eibe Sörensen |
| title_full_unstemmed | Business development a market-oriented perspective Hans Eibe Sörensen |
| title_short | Business development |
| title_sort | business development a market oriented perspective |
| title_sub | a market-oriented perspective |
| topic | Strategic planning Marketin / Management Strategisches Management (DE-588)4124261-0 gnd Unternehmensentwicklung (DE-588)4125011-4 gnd |
| topic_facet | Strategic planning Marketin / Management Strategisches Management Unternehmensentwicklung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024826136&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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