The handbook of online and social media research: tools and techniques for market researchers
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Chichester [u.a.]
Wiley
2010
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Beschreibung: | 1 Online-Ressource (XIX, 441 S.) graph. Darst. 23 cm |
| ISBN: | 9780470972335 |
Internformat
MARC
| LEADER | 00000nmm a2200000 c 4500 | ||
|---|---|---|---|
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| 003 | DE-604 | ||
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| 008 | 120217s2010 |||| o||u| ||||||eng d | ||
| 020 | |a 9780470972335 |c Online |9 978-0-470-97233-5 | ||
| 035 | |a (OCoLC)780120421 | ||
| 035 | |a (DE-599)BVBBV039896337 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-29 | ||
| 084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
| 084 | |a WIR 803f |2 stub | ||
| 100 | 1 | |a Poynter, Ray |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a The handbook of online and social media research |b tools and techniques for market researchers |c Ray Poynter |
| 250 | |a 1. publ. | ||
| 264 | 1 | |a Chichester [u.a.] |b Wiley |c 2010 | |
| 300 | |a 1 Online-Ressource (XIX, 441 S.) |b graph. Darst. |c 23 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marktforschung |0 (DE-588)4037630-8 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Internet |0 (DE-588)4308416-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Soziale Software |0 (DE-588)7550143-0 |2 gnd |9 rswk-swf |
| 653 | |a Marketing research--Computer network resources. | ||
| 653 | |a Social media--Marketing. | ||
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| 689 | 0 | 1 | |a Soziale Software |0 (DE-588)7550143-0 |D s |
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| 689 | 0 | |5 DE-188 | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Hardcover |z 978-0-470-71040-1 |
| 912 | |a ZDB-38-EBR |a ZDB-38-ESG | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-024755283 | ||
Datensatz im Suchindex
| _version_ | 1804148847235039232 |
|---|---|
| any_adam_object | |
| author | Poynter, Ray |
| author_facet | Poynter, Ray |
| author_role | aut |
| author_sort | Poynter, Ray |
| author_variant | r p rp |
| building | Verbundindex |
| bvnumber | BV039896337 |
| classification_rvk | QP 611 |
| classification_tum | WIR 803f |
| collection | ZDB-38-EBR ZDB-38-ESG |
| ctrlnum | (OCoLC)780120421 (DE-599)BVBBV039896337 |
| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Electronic eBook |
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| id | DE-604.BV039896337 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T00:13:38Z |
| institution | BVB |
| isbn | 9780470972335 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-024755283 |
| oclc_num | 780120421 |
| open_access_boolean | |
| owner | DE-29 |
| owner_facet | DE-29 |
| physical | 1 Online-Ressource (XIX, 441 S.) graph. Darst. 23 cm |
| psigel | ZDB-38-EBR ZDB-38-ESG |
| publishDate | 2010 |
| publishDateSearch | 2010 |
| publishDateSort | 2010 |
| publisher | Wiley |
| record_format | marc |
| spelling | Poynter, Ray Verfasser aut The handbook of online and social media research tools and techniques for market researchers Ray Poynter 1. publ. Chichester [u.a.] Wiley 2010 1 Online-Ressource (XIX, 441 S.) graph. Darst. 23 cm txt rdacontent c rdamedia cr rdacarrier Marktforschung (DE-588)4037630-8 gnd rswk-swf Internet (DE-588)4308416-3 gnd rswk-swf Soziale Software (DE-588)7550143-0 gnd rswk-swf Marketing research--Computer network resources. Social media--Marketing. Marktforschung (DE-588)4037630-8 s Soziale Software (DE-588)7550143-0 s Internet (DE-588)4308416-3 s DE-188 Erscheint auch als Druck-Ausgabe, Hardcover 978-0-470-71040-1 |
| spellingShingle | Poynter, Ray The handbook of online and social media research tools and techniques for market researchers Marktforschung (DE-588)4037630-8 gnd Internet (DE-588)4308416-3 gnd Soziale Software (DE-588)7550143-0 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4308416-3 (DE-588)7550143-0 |
| title | The handbook of online and social media research tools and techniques for market researchers |
| title_auth | The handbook of online and social media research tools and techniques for market researchers |
| title_exact_search | The handbook of online and social media research tools and techniques for market researchers |
| title_full | The handbook of online and social media research tools and techniques for market researchers Ray Poynter |
| title_fullStr | The handbook of online and social media research tools and techniques for market researchers Ray Poynter |
| title_full_unstemmed | The handbook of online and social media research tools and techniques for market researchers Ray Poynter |
| title_short | The handbook of online and social media research |
| title_sort | the handbook of online and social media research tools and techniques for market researchers |
| title_sub | tools and techniques for market researchers |
| topic | Marktforschung (DE-588)4037630-8 gnd Internet (DE-588)4308416-3 gnd Soziale Software (DE-588)7550143-0 gnd |
| topic_facet | Marktforschung Internet Soziale Software |
| work_keys_str_mv | AT poynterray thehandbookofonlineandsocialmediaresearchtoolsandtechniquesformarketresearchers |