One click: Jeff Bezos and the rise of Amazon.com
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York [u.a.]
Portfolio/Penguin
2011
|
| Ausgabe: | 1. publ. |
| Schlagworte: | |
| Online-Zugang: | Cover image |
| Beschreibung: | "An insightful look at how Amazon really works and how its founder and CEO makes it happen. Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. It can almost be summed up by the button on every page: Buy now with one click. Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose unique combination of character traits and business strategy have driven Amazon to the top of the online retail world. Originally a computer nerd rather than a businessman, he had the vision to capitalize on the untapped online marketplace for bookselling and continues to discover new market opportunities, from groceries to auto parts. He's a calculating machine, high energy, passionate, highly aggressive, and out to radically transform retail. Through numerous interviews with Amazon employees, competitors, and observers, Richard Brandt has deciphered how Bezos thinks, what drives his actions, and how he makes decisions. Anyone in business can learn a lot from the example of Amazon's ongoing evolution. "-- Provided by publisher. Includes bibliographical references and index |
| Beschreibung: | 214 S. |
| ISBN: | 9781591843757 9781591844532 |
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| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| era | Geschichte gnd |
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| spelling | Brandt, Richard L. Verfasser (DE-588)140705171 aut One click Jeff Bezos and the rise of Amazon.com Richard L. Brandt 1. publ. New York [u.a.] Portfolio/Penguin 2011 214 S. txt rdacontent n rdamedia nc rdacarrier "An insightful look at how Amazon really works and how its founder and CEO makes it happen. Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. It can almost be summed up by the button on every page: Buy now with one click. Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose unique combination of character traits and business strategy have driven Amazon to the top of the online retail world. Originally a computer nerd rather than a businessman, he had the vision to capitalize on the untapped online marketplace for bookselling and continues to discover new market opportunities, from groceries to auto parts. He's a calculating machine, high energy, passionate, highly aggressive, and out to radically transform retail. Through numerous interviews with Amazon employees, competitors, and observers, Richard Brandt has deciphered how Bezos thinks, what drives his actions, and how he makes decisions. Anyone in business can learn a lot from the example of Amazon's ongoing evolution. "-- Provided by publisher. Includes bibliographical references and index Bezos, Jeffrey Bezos, Jeffrey 1964- (DE-588)122367227 gnd rswk-swf Amazon.com (Firm) History Amazon.com Inc. (DE-588)10177530-1 gnd rswk-swf Geschichte gnd rswk-swf Geschichte Wirtschaft Booksellers and bookselling United States Biography Businessmen United States Biography Internet bookstores United States History Electronic commerce United States History BUSINESS & ECONOMICS / Corporate & Business History bisacsh BIOGRAPHY & AUTOBIOGRAPHY / Business bisacsh Internet (DE-588)4308416-3 gnd rswk-swf Buchhandel (DE-588)4008626-4 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf (DE-588)4006804-3 Biografie gnd-content Bezos, Jeffrey 1964- (DE-588)122367227 p Amazon.com Inc. (DE-588)10177530-1 b Geschichte z DE-604 USA (DE-588)4078704-7 g Internet (DE-588)4308416-3 s Buchhandel (DE-588)4008626-4 s ftp://ppftpuser:welcome@ftp01.penguingroup.com/Booksellers and Media/Covers/2008_2009_New_Covers/9781591843757.jpg Cover image |
| spellingShingle | Brandt, Richard L. One click Jeff Bezos and the rise of Amazon.com Bezos, Jeffrey Bezos, Jeffrey 1964- (DE-588)122367227 gnd Amazon.com (Firm) History Amazon.com Inc. (DE-588)10177530-1 gnd Geschichte Wirtschaft Booksellers and bookselling United States Biography Businessmen United States Biography Internet bookstores United States History Electronic commerce United States History BUSINESS & ECONOMICS / Corporate & Business History bisacsh BIOGRAPHY & AUTOBIOGRAPHY / Business bisacsh Internet (DE-588)4308416-3 gnd Buchhandel (DE-588)4008626-4 gnd |
| subject_GND | (DE-588)122367227 (DE-588)10177530-1 (DE-588)4308416-3 (DE-588)4008626-4 (DE-588)4078704-7 (DE-588)4006804-3 |
| title | One click Jeff Bezos and the rise of Amazon.com |
| title_auth | One click Jeff Bezos and the rise of Amazon.com |
| title_exact_search | One click Jeff Bezos and the rise of Amazon.com |
| title_full | One click Jeff Bezos and the rise of Amazon.com Richard L. Brandt |
| title_fullStr | One click Jeff Bezos and the rise of Amazon.com Richard L. Brandt |
| title_full_unstemmed | One click Jeff Bezos and the rise of Amazon.com Richard L. Brandt |
| title_short | One click |
| title_sort | one click jeff bezos and the rise of amazon com |
| title_sub | Jeff Bezos and the rise of Amazon.com |
| topic | Bezos, Jeffrey Bezos, Jeffrey 1964- (DE-588)122367227 gnd Amazon.com (Firm) History Amazon.com Inc. (DE-588)10177530-1 gnd Geschichte Wirtschaft Booksellers and bookselling United States Biography Businessmen United States Biography Internet bookstores United States History Electronic commerce United States History BUSINESS & ECONOMICS / Corporate & Business History bisacsh BIOGRAPHY & AUTOBIOGRAPHY / Business bisacsh Internet (DE-588)4308416-3 gnd Buchhandel (DE-588)4008626-4 gnd |
| topic_facet | Bezos, Jeffrey Bezos, Jeffrey 1964- Amazon.com (Firm) History Amazon.com Inc. Geschichte Wirtschaft Booksellers and bookselling United States Biography Businessmen United States Biography Internet bookstores United States History Electronic commerce United States History BUSINESS & ECONOMICS / Corporate & Business History BIOGRAPHY & AUTOBIOGRAPHY / Business Internet Buchhandel USA Biografie |
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