Brandwashed: tricks companies use to manipulate our minds and persuade us to buy
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Crown Business
c2011
|
| Ausgabe: | 1st ed. |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XI, 291 S. |
| ISBN: | 9780385531733 |
Internformat
MARC
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| 245 | 1 | 0 | |a Brandwashed |b tricks companies use to manipulate our minds and persuade us to buy |c Martin Lindstrom |
| 250 | |a 1st ed. | ||
| 264 | 1 | |a New York |b Crown Business |c c2011 | |
| 300 | |a XI, 291 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Psychologie | |
| 650 | 4 | |a Consumer behavior | |
| 650 | 4 | |a Consumers |x Psychology | |
| 650 | 4 | |a Brand choice |x Psychological aspects | |
| 650 | 4 | |a Marketing |x Psychological aspects | |
| 650 | 4 | |a Neuromarketing | |
| 650 | 0 | 7 | |a Online-Ressource |0 (DE-588)4511937-5 |2 gnd |9 rswk-swf |
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| 650 | 0 | 7 | |a Werbewirkung |0 (DE-588)4189647-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Markenartikel |0 (DE-588)4037584-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
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| 689 | 0 | 1 | |a Werbewirkung |0 (DE-588)4189647-6 |D s |
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| 999 | |a oai:aleph.bib-bvb.de:BVB01-024428771 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804148407056465920 |
|---|---|
| adam_text | BRANDWASHED
/ LINDSTROEM, MARTIN
: C2011
TABLE OF CONTENTS / INHALTSVERZEICHNIS
BUY BUY BABY: WHEN COMPANIES START MARKETING TO US IN THE WOMB
PEDDLING PANIC AND PARANOIA: WHY FEAR SELLS
I CAN T QUIT YOU: BRAND ADDICTS, SHOPAHOLICS, AND WHY WE CAN T LIVE
WITHOUT OUR SMART PHONES
BUY IT, GET LAID: THE NEW FACE OF SEX (AND THE SEXES) IN ADVERTISING
UNDER PRESSURE: THE POWER OF PEERS
OH, SWEET MEMORIES: THE NEW (BUT ALSO OLD) FACE OF NOSTALGIA MARKETING
MARKETERS ROYAL FLUSH: THE HIDDEN POWERS OF CELEBRITY AND FAME
HOPE IN A JAR: THE PRICE OF HEALTH, HAPPINESS, AND SPIRITUAL
ENLIGHTENMENT
EVERY BREATH YOU TAKE, THEY LL BE WATCHING YOU: THE END OF PRIVACY
CONCLUSION: I LL HAVE WHAT MRS. MORGENSON IS HAVING: THE MOST POWERFUL
HIDDEN PERSUADER OF THEM ALL.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
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| author_variant | m l ml |
| building | Verbundindex |
| bvnumber | BV039577391 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.32 |
| callnumber-search | HF5415.32 |
| callnumber-sort | HF 45415.32 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 634 |
| ctrlnum | (OCoLC)756308615 (DE-599)BVBBV039577391 |
| dewey-full | 658.8/343 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/343 |
| dewey-search | 658.8/343 |
| dewey-sort | 3658.8 3343 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1st ed. |
| format | Book |
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| isbn | 9780385531733 |
| language | English |
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| spelling | Lindstrøm, Martin 1970- Verfasser (DE-588)132204878 aut Brandwashed tricks companies use to manipulate our minds and persuade us to buy Martin Lindstrom 1st ed. New York Crown Business c2011 XI, 291 S. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Psychologie Consumer behavior Consumers Psychology Brand choice Psychological aspects Marketing Psychological aspects Neuromarketing Online-Ressource (DE-588)4511937-5 gnd rswk-swf Beeinflussung (DE-588)4005203-5 gnd rswk-swf Werbewirkung (DE-588)4189647-6 gnd rswk-swf Markenartikel (DE-588)4037584-5 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Markenartikel (DE-588)4037584-5 s Werbewirkung (DE-588)4189647-6 s DE-604 Werbung (DE-588)4065541-6 s Beeinflussung (DE-588)4005203-5 s Online-Ressource (DE-588)4511937-5 s 1\p DE-604 LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024428771&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Lindstrøm, Martin 1970- Brandwashed tricks companies use to manipulate our minds and persuade us to buy Psychologie Consumer behavior Consumers Psychology Brand choice Psychological aspects Marketing Psychological aspects Neuromarketing Online-Ressource (DE-588)4511937-5 gnd Beeinflussung (DE-588)4005203-5 gnd Werbewirkung (DE-588)4189647-6 gnd Markenartikel (DE-588)4037584-5 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4511937-5 (DE-588)4005203-5 (DE-588)4189647-6 (DE-588)4037584-5 (DE-588)4065541-6 |
| title | Brandwashed tricks companies use to manipulate our minds and persuade us to buy |
| title_auth | Brandwashed tricks companies use to manipulate our minds and persuade us to buy |
| title_exact_search | Brandwashed tricks companies use to manipulate our minds and persuade us to buy |
| title_full | Brandwashed tricks companies use to manipulate our minds and persuade us to buy Martin Lindstrom |
| title_fullStr | Brandwashed tricks companies use to manipulate our minds and persuade us to buy Martin Lindstrom |
| title_full_unstemmed | Brandwashed tricks companies use to manipulate our minds and persuade us to buy Martin Lindstrom |
| title_short | Brandwashed |
| title_sort | brandwashed tricks companies use to manipulate our minds and persuade us to buy |
| title_sub | tricks companies use to manipulate our minds and persuade us to buy |
| topic | Psychologie Consumer behavior Consumers Psychology Brand choice Psychological aspects Marketing Psychological aspects Neuromarketing Online-Ressource (DE-588)4511937-5 gnd Beeinflussung (DE-588)4005203-5 gnd Werbewirkung (DE-588)4189647-6 gnd Markenartikel (DE-588)4037584-5 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Psychologie Consumer behavior Consumers Psychology Brand choice Psychological aspects Marketing Psychological aspects Neuromarketing Online-Ressource Beeinflussung Werbewirkung Markenartikel Werbung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=024428771&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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