Public relations: strategies and tactics
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston [u.a.]
Allyn & Bacon
2009
|
| Ausgabe: | 9. ed., study edition |
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XXVII, 612 S. Ill., graph. Darst. |
| ISBN: | 9780205626229 |
Internformat
MARC
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|---|---|---|---|
| 001 | BV039570286 | ||
| 003 | DE-604 | ||
| 007 | t | ||
| 008 | 110907s2009 xxuad|| |||| 00||| eng d | ||
| 020 | |a 9780205626229 |9 978-0-205-62622-9 | ||
| 035 | |a (OCoLC)756293803 | ||
| 035 | |a (DE-599)BVBBV039570286 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 050 | 0 | |a HM1221 | |
| 082 | 0 | |a 659.2 | |
| 084 | |a QP 637 |0 (DE-625)141921: |2 rvk | ||
| 100 | 1 | |a Wilcox, Dennis L. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Public relations |b strategies and tactics |c Dennis L. Wilcox, Glen T. Cameron |
| 250 | |a 9. ed., study edition | ||
| 264 | 1 | |a Boston [u.a.] |b Allyn & Bacon |c 2009 | |
| 300 | |a XXVII, 612 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Public relations | |
| 650 | 4 | |a Public relations |z United States | |
| 650 | 0 | 7 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Strategie |0 (DE-588)4057952-9 |2 gnd |9 rswk-swf |
| 651 | 4 | |a USA | |
| 689 | 0 | 0 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |D s |
| 689 | 0 | 1 | |a Strategie |0 (DE-588)4057952-9 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Cameron, Glen T. |e Verfasser |0 (DE-588)135573270 |4 aut | |
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1805072797639114752 |
|---|---|
| adam_text | |
| any_adam_object | |
| author | Wilcox, Dennis L. Cameron, Glen T. |
| author_GND | (DE-588)135573270 |
| author_facet | Wilcox, Dennis L. Cameron, Glen T. |
| author_role | aut aut |
| author_sort | Wilcox, Dennis L. |
| author_variant | d l w dl dlw g t c gt gtc |
| building | Verbundindex |
| bvnumber | BV039570286 |
| callnumber-first | H - Social Science |
| callnumber-label | HM1221 |
| callnumber-raw | HM1221 |
| callnumber-search | HM1221 |
| callnumber-sort | HM 41221 |
| callnumber-subject | HM - Sociology |
| classification_rvk | QP 637 |
| ctrlnum | (OCoLC)756293803 (DE-599)BVBBV039570286 |
| dewey-full | 659.2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2 |
| dewey-search | 659.2 |
| dewey-sort | 3659.2 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 9. ed., study edition |
| format | Book |
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| geographic | USA |
| geographic_facet | USA |
| id | DE-604.BV039570286 |
| illustrated | Illustrated |
| indexdate | 2024-07-20T04:59:25Z |
| institution | BVB |
| isbn | 9780205626229 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-024421822 |
| oclc_num | 756293803 |
| open_access_boolean | |
| owner | DE-861 |
| owner_facet | DE-861 |
| physical | XXVII, 612 S. Ill., graph. Darst. |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | Allyn & Bacon |
| record_format | marc |
| spelling | Wilcox, Dennis L. Verfasser aut Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron 9. ed., study edition Boston [u.a.] Allyn & Bacon 2009 XXVII, 612 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Public relations Public relations United States Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Strategie (DE-588)4057952-9 gnd rswk-swf USA Öffentlichkeitsarbeit (DE-588)4043188-5 s Strategie (DE-588)4057952-9 s 1\p DE-604 Cameron, Glen T. Verfasser (DE-588)135573270 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Wilcox, Dennis L. Cameron, Glen T. Public relations strategies and tactics Public relations Public relations United States Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Strategie (DE-588)4057952-9 gnd |
| subject_GND | (DE-588)4043188-5 (DE-588)4057952-9 |
| title | Public relations strategies and tactics |
| title_auth | Public relations strategies and tactics |
| title_exact_search | Public relations strategies and tactics |
| title_full | Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron |
| title_fullStr | Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron |
| title_full_unstemmed | Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron |
| title_short | Public relations |
| title_sort | public relations strategies and tactics |
| title_sub | strategies and tactics |
| topic | Public relations Public relations United States Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Strategie (DE-588)4057952-9 gnd |
| topic_facet | Public relations Public relations United States Öffentlichkeitsarbeit Strategie USA |
| work_keys_str_mv | AT wilcoxdennisl publicrelationsstrategiesandtactics AT cameronglent publicrelationsstrategiesandtactics |